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Hey guys, just decided to show off some of my concepts I have been working on for quite some time! Link to each team (Completed teams in bold): NL: Cardinals, Cubs, Brewers, Reds, Pirates | Mets, Braves, Nationals, Marlins, Phillies | Dodgers, Giants, Padres, Rockies, Diamondbacks AL: Royals, White Sox, Twins, Tigers, Indians | Yankees, Red Sox, Blue Jays, Orioles, Stingrays | Mariners, Rangers, Astros, Athletics, Angels I'm a fan of classic uniforms and respecting tradition, but I definitely feel like modern elements have their own niche in uniform design. Modern can look great if done well, and not over-designed! To get started... First team up, the St. Louis Cardinals! Here is the logo package: The home uniforms are true classics, and are untouched--hands down one of my favorite uniforms in the big leagues. The away uniforms are slightly changed, with "St. Louis" being on the front of the road greys, and a navy cap with a red button and bill--harkening back to the 1940's and 1950's. The throwback uniforms are those worn by the very successful Cardinals teams of the "Gas House Gang" era. These will be worn on Sunday afternoons.
Thought I would take this out of the College Uniforms thread, as this post is pretty much merchandise and branding. No jerseys as of yet... UA merchandise: https://shop.uclastore.com/c-882-under-armour.aspx?pagenum=1 New B on hat (not able to embed) https://shop.uclastore.com/images/Product/medium/113798.jpg
MLB x UA 2020 ReBrand Concepts The following are rebrand concepts for the MLB by Under Armour. This post will act as the hub and will be edited when needed. Not all teams are equally featured. Bolded team names are direct links to concepts. ALE Baltimore Orioles Boston Red Sox New York Yankees Tampa Bay Rays Toronto Blue Jays ALC Chicago White Sox Cleveland Indians Detroit Tigers Kansas City Royals Minnesota Twins ALW Houston Astros LA Angels of Anaheim Oakland Athletics Seattle Mariners Texas Rangers NLE Atlanta Braves Miami Marlins New York Mets Phila Phillies Washington Nationals NLC Chicago Cubs Cincinnati Reds Milwaukee Brewers Pittsburgh Pirates St. Louis Cardinals NLW Arizona Diamondbacks Colorado Rockies Los Angeles Dodgers San Diego Padres San Francisco Giants
Well, this is quite the surprise. Under Armour takes over for Majestic in 2020. Fanatics gets the apparel rights. Nike and Majestic are out of the MLB Licensing business. http://www.sportsbusinessdaily.com/Daily/Issues/2016/10/17/Marketing-and-Sponsorship/Under-Armour.aspx