Gothamite Posted August 22, 2014 Share Posted August 22, 2014 I posted this in the mega thread, but it deserves its own conversation. It might be time to say goodbye to the boot and ball.Next month, MLS will reportedly unveil a new logo for 2015 (just in time for the NYCFC shirts to be unveiled).https://twitter.com/brianstraus/status/502538093149159424There's an image floating around the web, don't know if this is legit or not:I won't miss the old one, but I do hope they keep the color scheme in any case. We don't need another RWB logo in this country. The Green Bay Packers Uniform Database! Now in a handy blog. Link to comment Share on other sites More sharing options...
-kj Posted August 22, 2014 Share Posted August 22, 2014 I pretty sure there's no way that mockup is legit in any way.I'll be sad to see it go, myself, as I like it. I definitely don't want to see a r/w/b player silhouette logo. Buy some t-shirts and stuff at KJ Shop! KJ Branded | Behance portfolio POTD 2013-08-22 On 7/14/2012 at 2:20 AM, tajmccall said: When it comes to style, ya'll really should listen to Kev. Link to comment Share on other sites More sharing options...
Germanshepherd Posted August 22, 2014 Share Posted August 22, 2014 such a shame, I really liked the boot and ball i have unquantifiable corpses on my conscience Link to comment Share on other sites More sharing options...
The_Admiral Posted August 22, 2014 Share Posted August 22, 2014 The logo they have now is good, it just needs some simplification on par with the MLB and NBA logos it's modeled after. Lose the sky blue, because how can the horizon be at a 45-degree angle on a soccer field? Lose the grey and the blue/green details on the ball. Lose "Major League Soccer" or "MLS," you can't have both. But if you stripped that down to black, white, and green (arguably the three colors that come to mind in soccer; an international game doesn't need red/white/blue), you'd have a perfect logo. ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
Gothamite Posted August 22, 2014 Author Share Posted August 22, 2014 Other than the obvious "foot+ball" construction, I was never a huge fan. I did prefer the original version, before they went crazy with the black Sharpie:That's much like Admiral posted while I was looking for images. I rather like that mockup, although I agree it's probably not legit. I love the new MLS Cup trophy, and the more they use it the better. The Green Bay Packers Uniform Database! Now in a handy blog. Link to comment Share on other sites More sharing options...
The_Admiral Posted August 22, 2014 Share Posted August 22, 2014 Yeah, that's better. This what I had in mind: ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
Gothamite Posted August 22, 2014 Author Share Posted August 22, 2014 I dunno. I can't get my head around just green and black. Maybe if it was a lighter shade, more contrast with the black.Your font is a huge upgrade, though. The Green Bay Packers Uniform Database! Now in a handy blog. Link to comment Share on other sites More sharing options...
The_Admiral Posted August 22, 2014 Share Posted August 22, 2014 Maybe I should use Victory Green. And that's Gotham Black on the lettering. You're right to like it! ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
Burmy Posted August 22, 2014 Share Posted August 22, 2014 Personally, I think it's time MLS gets a title sponsor...I'm opposed to it in all other American sports, but association football is one for which I make an exception. Link to comment Share on other sites More sharing options...
AJM Posted August 22, 2014 Share Posted August 22, 2014 Hopefully that mockup isn't the end product but I'm glad to see an upgrade (*fingers crossed) to the boot and ball.I could also see a sponsor component..Either way it can't be worse than the Bundesliga logo. (MLF) Chicago Cannons, (IHA) Phoenix Firebirds - 2021 Xtreme Cup Champions (WAFL) Phoenix Federals - WAFL World Bowl XII Champions (Defunct) Link to comment Share on other sites More sharing options...
GFB Posted August 22, 2014 Share Posted August 22, 2014 And that's Gotham Black on the lettering. You're right to like it!I love the Gotham family as much as anyone, but one of the first rules of typography is to never stretch or squeeze a font. I get that it's just a quick mockup, but I'm cringing inside. Link to comment Share on other sites More sharing options...
GFB Posted August 22, 2014 Share Posted August 22, 2014 Also, the MLS has been doing the best brand work over the last 10 years than any of the other 4 major sports. I highly doubt they will take already designed elements from two separate logos and forcibly smash them into one design. Link to comment Share on other sites More sharing options...
The_Admiral Posted August 22, 2014 Share Posted August 22, 2014 And that's Gotham Black on the lettering. You're right to like it! I love the Gotham family as much as anyone, but one of the first rules of typography is to never stretch or squeeze a font. I get that it's just a quick mockup, but I'm cringing inside. That doesn't sound like a rule I'm familiar with, but I've absorbed a lot of '90s design. ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
JPDesign Posted August 22, 2014 Share Posted August 22, 2014 And that's Gotham Black on the lettering. You're right to like it! I love the Gotham family as much as anyone, but one of the first rules of typography is to never stretch or squeeze a font. I get that it's just a quick mockup, but I'm cringing inside.That doesn't sound like a rule I'm familiar with, but I've absorbed a lot of '90s design.I think it's a rule specifically BECAUSE of '90s design. Link to comment Share on other sites More sharing options...
Gothamite Posted August 23, 2014 Author Share Posted August 23, 2014 Indeed. With the Crew (finally) changing, the Revs are the only club holding on to the league's 90s mistakes. The Green Bay Packers Uniform Database! Now in a handy blog. Link to comment Share on other sites More sharing options...
1clkgtramg Posted August 23, 2014 Share Posted August 23, 2014 Is it bad that I want the Revs logo to stay? Lol its so bad but now theres a sense of nostalgia and history behind it that rest don't hold. Its a horrible logo but what if it becomes sonething special down the road? Yea who am I kidding, thats not gonna happen! US and World License Plate Redesign - Fixing the Elite Ice Hockey League - NHL to Soccer Crossover - European Hockey League Twitter Link to comment Share on other sites More sharing options...
The_Admiral Posted August 23, 2014 Share Posted August 23, 2014 That's precisely what happened with their co-tenant's crappy little brushstroke of a logo, so dare to dream. ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
Gothamite Posted August 23, 2014 Author Share Posted August 23, 2014 Presuming you're not talking about UMass, there's a huge difference there. The Patriots' logo became untouchable after they were the dominant team in football for a decade. There's little reason to believe the (ugh) Revolution can be a dominant team in MLS for even a single weekend. The Green Bay Packers Uniform Database! Now in a handy blog. Link to comment Share on other sites More sharing options...
kewp80 Posted August 23, 2014 Share Posted August 23, 2014 Bout time they did a complete overhaul IMO. Like you guys said it's time to get away from the 90's/early 2000's era of the MLS. Hell I wouldn't be opposed if they added a sponsor like you see in pretty much every other leagues in the world. Not really feeling the use of the trophy imagery however. I saw leave that for the actual playoff or cup game logo. Cardinals -- Rams -- Blues -- Tigers -- Liverpool Check out my music! Link to comment Share on other sites More sharing options...
oddball Posted August 23, 2014 Share Posted August 23, 2014 The logo they have now is good, it just needs some simplification on par with the MLB and NBA logos it's modeled after. Lose the sky blue, because how can the horizon be at a 45-degree angle on a soccer field? Lose the grey and the blue/green details on the ball. Lose "Major League Soccer" or "MLS," you can't have both. But if you stripped that down to black, white, and green (arguably the three colors that come to mind in soccer; an international game doesn't need red/white/blue), you'd have a perfect logo.To answer the question, the horizon can be at a 45 degree angle very easily, I do it all the time taking pictures. Just tilt the camera, it gives you a more dramatic look. It's why the MLS logo works better than all the major sports logos out there. It's not the standard stiff vertical or horizontal logo. As far as needing updating, yes it does, but do it in a way that is professional. Link to comment Share on other sites More sharing options...
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