Jake3roo Posted October 13, 2015 Share Posted October 13, 2015 https://www.google.com/search?q=qdoba+new+logo&safe=active&source=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAWoVChMIq6P3sZ6-yAIVRlc-Ch3PDQCt&biw=1823&bih=885#imgrc=_new font, colors, and "Mexican grill" becomes "Mexican eats".Imo: Previous was a 4/10, this is 2/10. just terrible. Link to comment Share on other sites More sharing options...
PSUcelticsWON95 Posted October 13, 2015 Share Posted October 13, 2015 Huge downgrade in my opinion. The last one was a little whacky, but it at least had a lot of character. Link to comment Share on other sites More sharing options...
Jake3roo Posted October 13, 2015 Author Share Posted October 13, 2015 I agree. A modernized/cleaned up version of the cactus logo would have worked well imo Link to comment Share on other sites More sharing options...
BadSeed84 Posted October 13, 2015 Share Posted October 13, 2015 If you didn't tell me that was their new logo, I would've guessed it was their logo from before, like in the 90s.BAD! Link to comment Share on other sites More sharing options...
DelayedPenalty Posted October 13, 2015 Share Posted October 13, 2015 Their current one isn't great, but at least I get a southwest vibe from it. This new logo could be for anything, there's no flavor to it (excuse the pun).Found an image of a prototype restaurant with the new look. Can't tell if that's wood or rusted corrugated metal, but either way it looks dirty. Not really the vibe you want to put out if you're a restaurant. Link to comment Share on other sites More sharing options...
The_Admiral Posted October 13, 2015 Share Posted October 13, 2015 Ooh, the Barclays Chipotle! ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
Sport Posted October 13, 2015 Share Posted October 13, 2015 Looks like it belongs on a truck stop or the plastic case of a set of socket wrenches. Link to comment Share on other sites More sharing options...
Morgan33 Posted October 13, 2015 Share Posted October 13, 2015 Both logos look pretty vanilla to me... Lateral move. Link to comment Share on other sites More sharing options...
BrianVlietDesign Posted October 13, 2015 Share Posted October 13, 2015 It's ok. But it doesn't win me over more than the other logo. They both are not very impressive. This one just looks uninspired. NYCFC - MLS CUP CHAMPIONS - 2021 Link to comment Share on other sites More sharing options...
Cosmic Posted October 14, 2015 Share Posted October 14, 2015 Their current one isn't great, but at least I get a southwest vibe from it. This new logo could be for anything, there's no flavor to it (excuse the pun).Found an image of a prototype restaurant with the new look. Can't tell if that's wood or rusted corrugated metal, but either way it looks dirty. Not really the vibe you want to put out if you're a restaurant.It's so trashy... it's chic? Link to comment Share on other sites More sharing options...
LEWJ Posted October 14, 2015 Share Posted October 14, 2015 [...] the new squished font reminds me of IKEA.My exact (and immediate) thoughts | BROWNS | BUCKEYES | CAVALIERS | INDIANS | Link to comment Share on other sites More sharing options...
Gary Posted October 14, 2015 Share Posted October 14, 2015 [...] the new squished font reminds me of IKEA.My exact (and immediate) thoughtsDoes the consumer have to put together their food in a Mexican instruction booklet? Link to comment Share on other sites More sharing options...
ShinyHubCaps Posted October 14, 2015 Share Posted October 14, 2015 Does anyone have a running list of the rebrands to go from "unique logo" to "sans-serif garbage"? OK, maybe not garbage, but between this, Google, Walmart, the GAP and Best Buy logos that people hated so much that they scrapped them, etc. etc.The new design trend is to not look unique whatsoever. Link to comment Share on other sites More sharing options...
panthers_2012 Posted October 14, 2015 Share Posted October 14, 2015 Their current one isn't great, but at least I get a southwest vibe from it. This new logo could be for anything, there's no flavor to it (excuse the pun).Found an image of a prototype restaurant with the new look. Can't tell if that's wood or rusted corrugated metal, but either way it looks dirty. Not really the vibe you want to put out if you're a restaurant. Link to comment Share on other sites More sharing options...
pcgd Posted October 14, 2015 Share Posted October 14, 2015 Everyone knows that Chipolte is gonna buy Qdoba at some point very soon right? This whole "WHATEVER YOU WANT, NO CHARGE!!! DON'T LIKE IT??? HAVE ANOTHER!" thing they've got going on reaks of a hail mary pass before the end. Link to comment Share on other sites More sharing options...
LEWJ Posted October 15, 2015 Share Posted October 15, 2015 Yes this is pretty poor. While i don't mind the "Mexican Kitchen" phrase, to try and separate from Chipotle, their former logo was better (even though it was still kind of lame.)They should come up with an identifying mark/logo of some sort, the wordmark alone just doesn't convey any sort of Mexican/southwest cuisine "feel."I remember a Chipotle being built across the street from a Qdoba in Sandusky, OH and that Qdoba was gone in weeks, it seemed. | BROWNS | BUCKEYES | CAVALIERS | INDIANS | Link to comment Share on other sites More sharing options...
-kj Posted October 15, 2015 Share Posted October 15, 2015 ...Best Buy logos that people hated so much that they scrapped them, etc. etc. Are you talking about this? They should totally have gone with that. Buy some t-shirts and stuff at KJ Shop! KJ Branded | Behance portfolio POTD 2013-08-22 On 7/14/2012 at 2:20 AM, tajmccall said: When it comes to style, ya'll really should listen to Kev. Link to comment Share on other sites More sharing options...
ShinyHubCaps Posted October 21, 2015 Share Posted October 21, 2015 Are you talking about this?They should totally have gone with that.Yep, though it looks better than I remembered! Link to comment Share on other sites More sharing options...
kmccarthy27 Posted October 23, 2015 Share Posted October 23, 2015 This was on the menu boards at my local qdoba: Link to comment Share on other sites More sharing options...
FiddySicks Posted October 23, 2015 Share Posted October 23, 2015 Only thing worse than their new logo is their food. The only good thing I can find in this is the color change. The orange-yellow kinda reminds me of their queso, which single-handedly puts them above Chipotle and Moe's. Typing this makes me really want to grab some Qdoba, so yay advertising? Yuck. Not even close. Gallons of their queso can't cover up how terrible their food is. It goes: 1. Chipotle2. Pancheros3. Costa Vida (Most of the time, but their sweet pork is disgusting)4. Taco Bell5. 7 Eleven Burritos6-99. Pretty much any other Mexican style resturant 100. Qdoba On 11/19/2012 at 7:23 PM, oldschoolvikings said: She’s still half convinced “Chris Creamer” is a porn site.) Link to comment Share on other sites More sharing options...
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