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NHL 2017-18


Bmac

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17 minutes ago, Bayne said:

 

lol you're analysing a turd. It's not even a legitimately good logo alternative. Jesus...

It has its merits. It reminds me of the awesome New Jersey Devils logo, for one.

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From Chris Smith's most recent article on Icethetics: "Rumors have also surfaced regarding changes for specific teams. My spies tell me that with Lou out of the picture, the Devils briefly considered sweeping changes to their identity but have since scaled back. But look for redesigned home and road sweaters along with a new shoulder patch. And consider them a lock for their first-ever third jersey in 2018-19." 

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10 hours ago, ldconcepts said:

"My spies tell me that with Lou out of the picture, the Devils briefly considered sweeping changes to their identity but have since scaled back. But look for redesigned home and road sweaters along with a new shoulder patch. And consider them a lock for their first-ever third jersey in 2018-19."

-Icethetics

 

So what I gather from that is:

-Keep the logo

-Tweaked/redesigned jerseys

-New shoulder patch (I'm most excited for that)

-New third jersey in 2018-19 (Most likely either the current home or red-green throwback)

 

This is very good news.  I remain hopeful this change will be a tasteful one.  Maybe they will even incorporate green.

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I would prefer a return to the red and green look in its entirety, but even keeping the red and green template but switching green out for black would be nice.

 

As far as alternate logos go...I fear it's going to be some sort of cartoon devil.

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25 minutes ago, mattwillcox said:

I like it, but I think even just some slight clean up makes a big difference.

 

UmLGZgQ.png

 

Fix the horns so they're more similar and it's perfect

 

(Also thicken the circle outline)

usbnr3E.png     QrRvhzH.png     u0rDbga.png

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14 minutes ago, Ice_Cap said:

I would prefer a return to the red and green look in its entirety, but even keeping the red and green template but switching green out for black would be nice.

 

As far as alternate logos go...I fear it's going to be some sort of cartoon devil.

 

I'd like to see green replacing black on the current template.  That striping configuration is so much cleaner than the inaugural one.

 

I hope you're wrong about the cartoon devil, that would be just awful.

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8 hours ago, Thaumatrope said:

Does anyone else see a lower case "d" (for devils) in the logo? I always assumed it was intentional but in light of all the discussion about hidden shapes I'm second guessing myself.

 

I guess it's *kind of* there if you look for it, but I don't think that was an intentional design element. Much like the hidden "SJ" in the Sharks logo that's sort of there but not really.

mTBXgML.png

PotD: 24/08/2017

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16 hours ago, Ice_Cap said:

I would prefer a return to the red and green look in its entirety, but even keeping the red and green template but switching green out for black would be nice.

 

As far as alternate logos go...I fear it's going to be some sort of cartoon devil.

 

I would expect the new alternate logo to be related to New Jersey in some way. Maybe a script or a state outline. The new ownership has been pushing a theme of being a "New Jersey" team. Maybe something like the draft logo. 2013-NHL-Draft-logo-NJ-shape.jpg

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That really wasn't their logo. It was their mascot. Their first logo was a jersey devil looming over a map of New Jersey.

http://s3.amazonaws.com/estock/fspid11/19/43/16/5/rutgers-setonhall-basketball-1943165-o.jpg

http://4.bp.blogspot.com/-Lk_R3x2H_2s/TlpldoCp5eI/AAAAAAAAApM/T_nOuac1bW0/s1600/CaufieldWayneJerseyDevils196566h500.jpg

 

Then they ditched the logo for a bland wordmark

http://theehl.com/pics/teamphotos/JerseyDevilsTeamPhoto196869w500.jpg

 

Then they went with an old English "D"

JerseyDevilsTeamPhoto196970w500.jpg

 

Before going to the sailboat logo

http://theehl.com/pics/teamphotos/JerseyDevilsTeamPhoto197172w600.jpg

 

http://2.bp.blogspot.com/-zZ1sMwuNVS4/Tm_vsmOKl3I/AAAAAAAAApk/FhpGoVsksIg/s1600/DevilsProgramCoverKennedyKeaBanvilleBrownOConnorCropped.jpg

 

  http://4.bp.blogspot.com/-vb9dCKTV72s/TbDN-6tmSaI/AAAAAAAAAkY/S1PO5dBi8TM/s400/ScharfTedJerseyDevils.com

And finally these monstrosities where they became the Flyers farm team and fused the logos together

http://theehl.com/pics/jerseys/JerseyDevilsJersey7273h200.jpg

 

http://theehl.com/pics/teamphotos/JerseyDevilsTeamPhoto197273w600.jpg

 

The team was based in Cherry Hill NJ.

 

The Catch of the Day!

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John McMullen's wife based the original Devils concept logo off of the NJ Transit logo. I think it would be cool if they based a shoulder patch on the Garden State Parkway logo utilizing the state shape from the 2013 draft logo. 

NJTransitLogo-400.jpg

GSPkwy_Shield.svg.png

IMG_0005.jpg.3ad6b608a1b222bebe66f6457a16c9bc.jpg

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