kmccarthy27 Posted April 16, 2017 Share Posted April 16, 2017 So I am vacationing with my family in Pigeon Forge, TN and saw an Outback Steakhouse logo not like anything I have seen: This is not my pic and the logo was in black in Pigeon Forge. Link to comment Share on other sites More sharing options...
BlackBolt3 Posted April 16, 2017 Share Posted April 16, 2017 Yeah, in a recent commercial I saw they used that same logo on the building and then proceeded to use the current (former???) logo throughout the rest of the commercial. I also saw this logo on a newly renovated restaurant in Winston-Salem. Weird stuff. Link to comment Share on other sites More sharing options...
LAWeaver Posted April 16, 2017 Share Posted April 16, 2017 Can't say I'm a fan. Font looks like it is or is similar to Impact, which is never a good idea unless you're making a meme or something. They're in need of a new logo, I will say that much. While the current font has character, it doesn't translate well as modern and looks dated. The horizon needs a little cleaned up as well. The steakhouse font just seems slapped on at the bottom. Comparing this logo to the one in the photo above, it looks like the horizon looks to be about the same with a slight touch-up here and there. Overall, not back, but I'd prefer a different typeface. @loganaweaver - Twitter / @loganaweaver - Instagram / Nike Vapor Untouchable Football Template / Logan's Logos Link to comment Share on other sites More sharing options...
Quillz Posted April 16, 2017 Share Posted April 16, 2017 If that's indeed the new wordmark, looks alright to me. Link to comment Share on other sites More sharing options...
cajunaggie08 Posted October 2, 2017 Share Posted October 2, 2017 Sorry for the bump. I saw a new Outback Steakhouse with the new logo over in Katy, TX which is a western suburb of Houston. Link to comment Share on other sites More sharing options...
RevNet Posted October 2, 2017 Share Posted October 2, 2017 On 4/16/2017 at 1:59 PM, mr.nascar13 said: Can't say I'm a fan. Font looks like it is or is similar to Impact, which is never a good idea unless you're making a meme or something. They're in need of a new logo, I will say that much. While the current font has character, it doesn't translate well as modern and looks dated. The horizon needs a little cleaned up as well. The steakhouse font just seems slapped on at the bottom. Comparing this logo to the one in the photo above, it looks like the horizon looks to be about the same with a slight touch-up here and there. Overall, not back, but I'd prefer a different typeface. It's Haettenschweiler: Link to comment Share on other sites More sharing options...
BrianVlietDesign Posted October 3, 2017 Share Posted October 3, 2017 I like it. I've been a fan of Haettenschweiler for a while now and I think it works well for the brand. Not totally sold on the mountainous setting but it could be worse. NYCFC - MLS CUP CHAMPIONS - 2021 Link to comment Share on other sites More sharing options...
DDR Posted October 3, 2017 Share Posted October 3, 2017 The new font is fine and the mountainous setting is a legacy element, but why in the blue hell would they move away from their brand color of red to a black logo? Link to comment Share on other sites More sharing options...
agentrygraphics Posted October 3, 2017 Share Posted October 3, 2017 11 hours ago, DDR said: The new font is fine and the mountainous setting is a legacy element, but why in the blue hell would they move away from their brand color of red to a black logo? Black perhaps gives the appearance of a classier joint than red? Maybe they want to up the image of the place from "Where I go to get a bloomin' onion when I get a gift card" to an actual destination eatery...? I dunno...just spitballing.... "This isn't just the Oregon Ducks, it's Football's Future Turf Soldier War Hero Steel Robot Tech Flex Machine Army." -CS85 Link to comment Share on other sites More sharing options...
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