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MLS | LA Galaxy Rebrand

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My goal (pun) was to simplify the current Major League Soccer's LA Galaxy primary logo a little more. So the word "GALAXY" has been replaced by, well, a galaxy! The 3-color quasar remains for reason of recognition value. Gone is the stereotype soccer shield which, I think, makes a nice change.

 

 

Link to current LA Galaxy logo: http://www.sportslogos.net/logos/view/wcwwzw1ysgmdcgkguwof/LA_Galaxy/2007/Primary_Logo

 

 

 

 

LA%20Galaxy%20primary%20logo_zps8ugcpl1e

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Another great update @GoRedSox!. Way to simplify & modernize the Galaxy mark. Very nice!

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Not bad GoRedSox! :)

To improve it further I'd suggest to expand the galaxy a bit, so the letters don't stick out so awkwardly. Also, if the quasar could be placed in the center of the galaxy, it would make a bit more sense beyond just being there for "recognition value".

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Thanks a lot, guys!

 

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I love it! It's modern, it's unique, it represents their identity, and builds on their current logo. Their current logo is really good, but I think this tops that. It'd definitely be one of the best logos in the MLS, and possibly in all major sports.

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Very nice! Would love to see it in their original green and gold color scheme.

 

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13 hours ago, Lights Out said:

Very nice! Would love to see it in their original green and gold color scheme.

 

 

Thanks, Lights Out! Here's the logo in two different colorations, 1996-2003 (black, teal, gold) and 2004-2007 (black, green, gold)

 

 

1996-2003%20LA%20Galaxy%20primary%20logo_zpsqm1ijbvp.png

 

2004-2007%20LA%20Galaxy%20primary%20logo_zps0xvhlyrn.png

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That looks even better than your original concept. Especially with the '90s teal. Well done!

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your logo looks fantastic! However it's not a football logo. It would look odd of a jersey. Football is a sport that blends well with teams having crests so thing there current does the job well. However they could use this for merch or an alternate because it's really cool.

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I don't think it would look odd at all on a jersey. To the contrary, it would fit nicely inside a sash across the front. And honestly, the shape of this logo is pretty similar to Juventus' old logo. It's just rotated on an angle.

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