Midnight 7 design Posted December 31, 2017 Share Posted December 31, 2017 Currently working on a shark logo for a local football team and I'm having a bit of trouble fitting the text and logo together. I currently like the text and the shark, but even though the shapes 'kinda' fit together, I just cant figure out a way of connecting the two in an interesting way. The left shows the kind of thing I'm going for, but there is just too much empty space. Any help with trying to improve is much appreciated! Link to comment Share on other sites More sharing options...
FFWally Posted December 31, 2017 Share Posted December 31, 2017 honestly, I really really like it. Fictional History of the SFAF Link to comment Share on other sites More sharing options...
Point1 Posted January 1, 2018 Share Posted January 1, 2018 I'd say that your two big problems are the shape of where the fin meets the top of his head, which should be a lot smoother, and how far from the snout his eyes are. Other than that, great work, Link to comment Share on other sites More sharing options...
JJ Anderes Posted January 1, 2018 Share Posted January 1, 2018 First of all, both logos are amazing. Nothing I would change about those individually. I don't think the logos combined look as bad as you think, but I see what you're talking about. Maybe arch the name a little bit so it matches the curve of the top of the shark. Link to comment Share on other sites More sharing options...
Tygers09 Posted January 1, 2018 Share Posted January 1, 2018 The left fin is missing; and round the top of nose, it looks up turned and too pointed. Sharks usually don't have sharp pointed noses. Link to comment Share on other sites More sharing options...
Midnight 7 design Posted January 1, 2018 Author Share Posted January 1, 2018 Thank you for the feedback, will get to work on your suggestions Link to comment Share on other sites More sharing options...
Midnight 7 design Posted January 1, 2018 Author Share Posted January 1, 2018 agreed with your feedback that leaving the two logos separate (but together) was the way forward as I was just trying to over complicate things. Changed the fin a little and moved the eyes forward as suggested, but kept the upturned nose as I felt this stopped him looking like a dolphin. Pretty happy with this right now, but still welcome any feedback as its so helpful! Link to comment Share on other sites More sharing options...
Point1 Posted January 1, 2018 Share Posted January 1, 2018 Looks a lot better and really good, but I still think that fin/head connection needs to be smoothed just a little bit. Right now there's a weird bump, but the head and the back behind the fin should be one line. You should be able to draw a curved line from above the eye to the side fin. It's kind of a hard thing to describe with words, but I think it's the last thing holding you back from a 10/10 logo. Link to comment Share on other sites More sharing options...
BeardedFool Posted January 2, 2018 Share Posted January 2, 2018 The tail is reading more dolphinish to me. I think it is because both points of the tail are the same color of the belly of the shark, making it appear like it is the underside of a horizontally branched tail, while in sharks the tail is branched vertically. Maybe make one of the fins the color of the shark’s back and head? Link to comment Share on other sites More sharing options...
DTConcepts Posted January 2, 2018 Share Posted January 2, 2018 That is pretty damn close to perfect. I'm in love with it. "You ain't gonna learn what you don't wanna know..." Link to comment Share on other sites More sharing options...
Midnight 7 design Posted January 2, 2018 Author Share Posted January 2, 2018 7 hours ago, BeardedFool said: The tail is reading more dolphinish to me. I think it is because both points of the tail are the same color of the belly of the shark, making it appear like it is the underside of a horizontally branched tail, while in sharks the tail is branched vertically. Maybe make one of the fins the color of the shark’s back and head? good point, tried to straighten up the tail and added some green that seems to have helped 16 hours ago, Point1 said: Looks a lot better and really good, but I still think that fin/head connection needs to be smoothed just a little bit. Right now there's a weird bump, but the head and the back behind the fin should be one line. You should be able to draw a curved line from above the eye to the side fin. It's kind of a hard thing to describe with words, but I think it's the last thing holding you back from a 10/10 logo. Curved the fin, and he looks a lot faster and meaner! Link to comment Share on other sites More sharing options...
Point1 Posted January 2, 2018 Share Posted January 2, 2018 Nailed it. Great work. Link to comment Share on other sites More sharing options...
H11K Posted January 3, 2018 Share Posted January 3, 2018 Awesome set of logos and wordmarks! The use of of dorsal fins on the S's is fantastic and well done. And you've done a great job of improving the areas where people gave feedback on! Link to comment Share on other sites More sharing options...
Midnight 7 design Posted January 5, 2018 Author Share Posted January 5, 2018 On 03/01/2018 at 7:24 PM, H11K said: Awesome set of logos and wordmarks! The use of of dorsal fins on the S's is fantastic and well done. And you've done a great job of improving the areas where people gave feedback on! I cant thank people enough for the feedback, was really vital to getting this designs where it needed to be. The project has been finalised and completed. Below is a quick snapshot of the final branding. Link to comment Share on other sites More sharing options...
flyersfan Posted January 6, 2018 Share Posted January 6, 2018 Just seeing this now? Fantastic. I love the colors, the presentation, and the logo/wordmarks themselves And this shows how great these boards really are. You took a good logo, and turned it into something that could rival the best logos out there. This is what it’s all about be proud of this work. You nailed it. Link to comment Share on other sites More sharing options...
jaha32 Posted January 6, 2018 Share Posted January 6, 2018 It's stylized very well. I'd suggest simplifying the color palette by getting rid of that darker shade of gray which only appear in the tail, and make those two areas black since you are already using black in other areas to create depth. Right now you have 5 colors (6 if you count white). You could also consider using more black in the tail to create that depth and to better illustrate the anatomy of a shark. DesignsByHahn.com Behance Dribbble Instragram Link to comment Share on other sites More sharing options...
Midnight 7 design Posted January 7, 2018 Author Share Posted January 7, 2018 18 hours ago, jaha32 said: It's stylized very well. I'd suggest simplifying the color palette by getting rid of that darker shade of gray which only appear in the tail, and make those two areas black since you are already using black in other areas to create depth. Right now you have 5 colors (6 if you count white). You could also consider using more black in the tail to create that depth and to better illustrate the anatomy of a shark. I tried using black on the tail but i just couldn't seem to get it to work. Link to comment Share on other sites More sharing options...
Pulv! Posted January 7, 2018 Share Posted January 7, 2018 Another idea to link the two parte could be to use the fin on the shark back as the A. I really like as it looks now, but if you are still seeking something different... My Behance Link to comment Share on other sites More sharing options...
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