DCarp1231 Posted January 19, 2018 Share Posted January 19, 2018 Two years after ABC Family rebranded as Freeform, it's already getting a new look and a new slogan: Old: New: Thoughts? Link to comment Share on other sites More sharing options...
burgundy Posted January 19, 2018 Share Posted January 19, 2018 I wasn't much of a fan of the old one, but at least it made sense. The new one is so bland and generic, and there's nothing "freeform" about it. And that slogan is terrible. Link to comment Share on other sites More sharing options...
neo_prankster Posted January 19, 2018 Share Posted January 19, 2018 If only we could have this back... ...along with Three Friends and Jerry, S Club 7, The Zack Files and What's with Andy?. The Fictional Story of Austus Link to comment Share on other sites More sharing options...
MrAstrodome Posted January 19, 2018 Share Posted January 19, 2018 Downgrade. The last one had personality. All New: NFL RandomWebsite ★ Behance ★ Twitter ★ Geekier Twitter Link to comment Share on other sites More sharing options...
The_Admiral Posted January 19, 2018 Share Posted January 19, 2018 There's no form freer than tightly kerned Futura Black. ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
YELDARBfield Posted January 20, 2018 Share Posted January 20, 2018 Congrats to USA Today on their new television network. Way to pivot to video. Twitter • Facebook • Instagram • LinkedIn • Tumblr Link to comment Share on other sites More sharing options...
Cosmic Posted January 20, 2018 Share Posted January 20, 2018 Nothing says freedom like two letters shackled together and trapped in a perfect circle. Link to comment Share on other sites More sharing options...
pagan696 Posted January 20, 2018 Share Posted January 20, 2018 ah, now i know what channel 'freeform' is/was... abc family. Carolina Dreamin' ΓΔΒ ΓΔΒ ΓΔΒ When a robotic Nixon is on the loose, we have a duty to take action. Link to comment Share on other sites More sharing options...
DCarp1231 Posted January 20, 2018 Author Share Posted January 20, 2018 The new look in action. Advertisement for the new Marvel TV Show "Cloak & Dagger" Link to comment Share on other sites More sharing options...
Sport Posted January 20, 2018 Share Posted January 20, 2018 looks like it was designed to fit in an instagram/twitter profile circle. Sucks that full identities are being designed around these dumb limitations. Not that the first logo was good, but at least it tried to be something and tried to have an identity. This one looks like the logo for an app. Link to comment Share on other sites More sharing options...
DTConcepts Posted January 21, 2018 Share Posted January 21, 2018 It doesn't have a lot of originality, but like @McCarthy said, it was designed for social use. It was made to be versatile, to fit whatever color scheme it needed, and it was made to fit social media profiles. That's it, though. No distinctiveness, nothing special, nothing original. It's not really good or bad, it's just kinda there. "You ain't gonna learn what you don't wanna know..." Link to comment Share on other sites More sharing options...
neo_prankster Posted January 21, 2018 Share Posted January 21, 2018 Also, doesn't look more like the icons you see on New York subway signs? The Fictional Story of Austus Link to comment Share on other sites More sharing options...
Bruins Posted January 21, 2018 Share Posted January 21, 2018 Can we please dear God stop with the whole modern, sleek, icon, fits good in an inch wide square crap? The old one was completely fine, it worked with a smooth transition from ABC Family to a new millennial-centric "comedy"/drama channel. Kinda funky in a very subtle way, and expressed the mood of the channel very well. This is piping hot garbage. (Actually, it does still fit the programming kinda well, huh?) I'm sick of every design being targeted towards millennials, and I (regrettably) am one! Look at Netflix, they make a wordmark hip, and that's all that millennials watch anyway. If your ratings are low, making yourself more boring isn't gonna help matters. "Freeform streaming services... You'll know us by the logo with the red circle! Not Pinterest, two down one to the left. Nope that's OpenTable... you know what there's nothing to watch here anyway. Go outside. A Little Forward! Rant over. But God demonstrates His own love toward us, in that while we were still sinners, Christ died for us. Romans 5:8/ Check Out My: Little Big League MLB Project/ Dribbble Link to comment Share on other sites More sharing options...
The_Admiral Posted January 21, 2018 Share Posted January 21, 2018 Commitment to Excellence and Contractually Obligated 700 Club Telecasts ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
DTConcepts Posted January 21, 2018 Share Posted January 21, 2018 On 1/18/2018 at 6:56 PM, DNAsports said: New: I just realized the shades of black in the background and logo are different. I hate this logo even more now. "You ain't gonna learn what you don't wanna know..." Link to comment Share on other sites More sharing options...
stumpygremlin Posted January 26, 2018 Share Posted January 26, 2018 On 1/21/2018 at 10:32 AM, the admiral said: Commitment to Excellence and Contractually Obligated 700 Club Telecasts How badly do you think that network wants to be rid of Robertson? Link to comment Share on other sites More sharing options...
Quillz Posted January 26, 2018 Share Posted January 26, 2018 I like the new logo better than the old logo. Link to comment Share on other sites More sharing options...
RETROJR79 Posted January 27, 2018 Share Posted January 27, 2018 Yeah but when are they going to debut I was watching Freeform and the soon to be old logo is still on the screen Link to comment Share on other sites More sharing options...
DCarp1231 Posted January 29, 2018 Author Share Posted January 29, 2018 On 1/27/2018 at 3:42 AM, RETROJR79 said: Yeah but when are they going to debut I was watching Freeform and the soon to be old logo is still on the screen Comcast's Xfinity X1 platform is using the new logo in the TV guide, but the old logo is still being used on the channel itself. Link to comment Share on other sites More sharing options...
neo_prankster Posted January 29, 2018 Share Posted January 29, 2018 On 1/25/2018 at 4:53 PM, stumpygremlin said: How badly do you think that network wants to be rid of Robertson? I'd say pretty badly. Remember when Eisner bought the channel from Murdoch and wanted to change the name to XYZ? I think he should have proceeded to do so and Disney would've already washed their hands of Robertson years ago. Maybe they could've made it into a rival to FX and Spike? The Fictional Story of Austus Link to comment Share on other sites More sharing options...
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