letsgomets1212 Posted March 8, 2018 Share Posted March 8, 2018 Thoughts? Old: New: Articles: http://www.adweek.com/brand-marketing/rotten-tomatoes-rolls-out-a-fresh-logo-and-visual-identity-after-19-years/ https://www.designweek.co.uk/issues/5-11-march-2018/emily-oberman-gives-rotten-tomatoes-first-rebrand-17-years/ Link to comment Share on other sites More sharing options...
C-Squared Posted March 8, 2018 Share Posted March 8, 2018 Checks all the same key boxes as the original in a more efficient manner... looks like a winner to me! My TeePublic Shop My Instagram Art Page Link to comment Share on other sites More sharing options...
C-Squared Posted March 8, 2018 Share Posted March 8, 2018 *Double post, sorry!* My TeePublic Shop My Instagram Art Page Link to comment Share on other sites More sharing options...
29texan Posted March 8, 2018 Share Posted March 8, 2018 Perfect. Link to comment Share on other sites More sharing options...
Broken Record Posted March 8, 2018 Share Posted March 8, 2018 But... but... no drop shadow? Ha! Huge improvement. Link to comment Share on other sites More sharing options...
DTConcepts Posted March 8, 2018 Share Posted March 8, 2018 I like it. Maintains the older logo's personality while making it more modern. Plus, when I think of tomatoes, I think of red, not green and yellow - even if they're rotten. "You ain't gonna learn what you don't wanna know..." Link to comment Share on other sites More sharing options...
Ferdinand Cesarano Posted March 8, 2018 Share Posted March 8, 2018 A nice cleaup. But it feels to me like the first O in "Tomatoes" should have the "splat" in it. The old logo had three different O's; the new logo should have fixed that by bringing the total number of variations down to two. Link to comment Share on other sites More sharing options...
CS85 Posted March 8, 2018 Share Posted March 8, 2018 I like it. Delicate upgrade. Quote "You are nothing more than a small cancer on this message board. You are not entertaining, you are a complete joke." twitter Link to comment Share on other sites More sharing options...
kroywen Posted March 9, 2018 Share Posted March 9, 2018 I like, but I'd agree with @Ferdinand Cesarano that I wish they only used two varieties of "o"s - I'd have made both the "o"s in "Tomatoes" match, personally. Link to comment Share on other sites More sharing options...
Dynasty Posted March 9, 2018 Share Posted March 9, 2018 I was thinking about a week ago if they were going to update it or not, and of course, they later did. Thumbs up. Link to comment Share on other sites More sharing options...
Rj0498 Posted March 9, 2018 Share Posted March 9, 2018 Simplified but, not in a bad way. Me likey Link to comment Share on other sites More sharing options...
SSmith48 Posted March 9, 2018 Share Posted March 9, 2018 Well, in this day and age of oversimplified and cloned logos, I would say that this is pretty good. It maintains the character of the original without using overbearing elements, and also still fits a more current model of design. Very well done. Visit my website at SSmith Designs (google.com) Link to comment Share on other sites More sharing options...
FroBroStudio Posted March 9, 2018 Share Posted March 9, 2018 I like it. Fits the brand very well and it's a clean update. I'll rate this logo... Fresh! Link to comment Share on other sites More sharing options...
C-Squared Posted March 9, 2018 Share Posted March 9, 2018 23 hours ago, Ferdinand Cesarano said: A nice cleaup. But it feels to me like the first O in "Tomatoes" should have the "splat" in it. The old logo had three different O's; the new logo should have fixed that by bringing the total number of variations down to two. I'm guessing they wanted the negative icon in "Rotten" and the positive icon in "Tomatoes" My TeePublic Shop My Instagram Art Page Link to comment Share on other sites More sharing options...
VC// Posted May 28, 2018 Share Posted May 28, 2018 Their logo is as bland as their "Reviews" that are incredibly biased. LETS GO PENGUINS! 5x Stanley Cup Champions Link to comment Share on other sites More sharing options...
tigers Posted May 28, 2018 Share Posted May 28, 2018 Lucky it says Tomatoes or the second o would be mistaken as an orange, even more so in that dull colour. Logano wins BOWL before Chargers. Link to comment Share on other sites More sharing options...
ChicagoOakland Posted May 28, 2018 Share Posted May 28, 2018 On 3/9/2018 at 11:41 AM, C-Squared said: I'm guessing they wanted the negative icon in "Rotten" and the positive icon in "Tomatoes" That seals it. Upgrade. Link to comment Share on other sites More sharing options...
DeFrank Posted May 28, 2018 Share Posted May 28, 2018 If I try too hard to think about why they are named "Rotten Tomatoes" my head starts to hurt. You throw rotten tomatoes at someone as a way of showing you didn't like their performance right? But what about ripe tomatoes? I feel like you could also throw a nice new tomato at someone. But if a movie is "certified fresh" it's like they're saying the movie is a really good tomato and therefore not good for heckling. concepts: washington football (2017) ... nfl (2013) ... yikes potd 10/20/12 origin story Link to comment Share on other sites More sharing options...
VC// Posted December 12, 2018 Share Posted December 12, 2018 I'm glad they kept the same bias and terrible criticism and reviews of movies though. LETS GO PENGUINS! 5x Stanley Cup Champions Link to comment Share on other sites More sharing options...
BrandMooreArt Posted December 15, 2018 Share Posted December 15, 2018 1 tomato GRAPHIC ARTIST BEHANCE / MEDIUM / DRIBBBLE Link to comment Share on other sites More sharing options...
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