BigRed618

Logo upgrades that were actually UPGRADES

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On 1/8/2019 at 12:06 PM, FinsUp1214 said:

 

And that GD swollen talon and squat wings...I frankly hate that thing. They could’ve done a much better job of updating the original (and the original did need updating, yes).

 

For example, I love this concept by @LogoFan . It’s my favorite attempt at updating the original I’ve seen yet:

 

Falcons_Release_090117.gif.ee6baa841e47e

 

I might have “swooped” it a little more to give it some speed, but this is still just about everything I wish Atlanta had done instead of energy drink bird.

Wow that 2017 concept is miles better than the robo bird.

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5 minutes ago, Gothamite said:

Small details matter.  A lot.


They do, indeed.

Case in point. I've seen plenty of issues debated regarding the design of Austin FC's logo. The one that stands out to me? It drives me crazy that the "FC" within the mark is rendered in green. I feel that it would be a much stronger mark if the "FC" were white. To my mind, within the logo, it makes sense for all of the letters in the team's name - "AUSTIN  FC" - to be rendered in the same color. This would also allow the tree design element to stand on its own.  

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55 minutes ago, Brian in Boston said:

In my opinion, the current Columbus Crew logo is a vast improvement over the badge that the team first sported. I see it as having a feel that harkens to a badge design one might find in the German Bundesliga, which is fitting given the importance of Germanic culture to the city's history. Further, I don't regard it as the least bit derivative when compared to the logos of other MLS franchises.

 

This is a really good point, as someone from the midwest who went to school in Columbus. Columbus' German Village is one of its best areas, including one of their more iconic (for Columbus) restaurants, Schmidt's. By paying homage to clubs like Bayern Munich, there's some regional flair and personality that the other logo lacked (even though it literally had people on it). 

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Apologies for taking this off topic even further, but Columbus has one of the nation’s best culinary scenes. Huge test market for chains, plenty of food trucks and lots of local restaurants whose brands have grown exponentially or remained hidden gems. If any of you are ever in town, feel free to reach out and we’ll meet up somewhere! 

 

That said, everything about the Crew’s current logo is an upgrade (should note I was not a fan of the addition of “SC”, though I understand why it happened). Having the city name is important, especially for residents. The colors stand out from the rest of the league and are much clearer than in the original logo. The founding year was a nice touch, as was the checkerboard pattern for the fans in the Nordecke. 

 

I don’t think it’s unfair to say the original logo looked like clipart or unbecoming of a professional sports franchise, no matter how appropriate it seemed given the constant construction around Columbus.

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On 1/11/2019 at 3:09 AM, AndrewMLind said:

Apologies for taking this off topic even further, but Columbus has one of the nation’s best culinary scenes. Huge test market for chains, plenty of food trucks and lots of local restaurants whose brands have grown exponentially or remained hidden gems. If any of you are ever in town, feel free to reach out and we’ll meet up somewhere! 

 

That said, everything about the Crew’s current logo is an upgrade (should note I was not a fan of the addition of “SC”, though I understand why it happened). Having the city name is important, especially for residents. The colors stand out from the rest of the league and are much clearer than in the original logo. The founding year was a nice touch, as was the checkerboard pattern for the fans in the Nordecke. 

 

I don’t think it’s unfair to say the original logo looked like clipart or unbecoming of a professional sports franchise, no matter how appropriate it seemed given the constant construction around Columbus.

Columbus is awesome. Just wanted to say that. I am a 2-time Ohio State grad and work in Columbus now. Good restaurants EVERYWHERE. Interesting places. Also very easy to drive in, unlike many big cities.

 

Okay, back to our regularly scheduled programming.

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On 1/8/2019 at 5:58 PM, Gothamite said:

 

Or maybe a red beak, since that's what Cardinals have.

 

where-can-i-buy-a-red-cardinal-bird.jpg

 

If they wanted a gold beak, they could have used the Desert Cardinal:

 

4.+pyrhuloxia-kab.JPG

 

And hey, look!  Very marketable gray as a secondary color.  ;) 

This has come up on the boards before, and I suggested Pantone Warm Gray 6CP. It's a pretty close match to the bird, and it's a color they could own like the Bucs used to own pewter.

 

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Before the Miami Dolphins dropped the ball in 2012, the logo was going through major upgrades. I say that their 1997-2012 logo was their best upgrade.

https://sportslogohistory.com/miami-dolphins-primary-logo

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Buccaneers sleeve ship to the current ship. One of the few, maybe only upgrades from the super bowl set to the current set.

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On 1/14/2019 at 11:29 AM, cwilz305 said:

Before the Miami Dolphins dropped the ball in 2012, the logo was going through major upgrades. I say that their 1997-2012 logo was their best upgrade.

https://sportslogohistory.com/miami-dolphins-primary-logo

 

Did you really post a link from a logo site other than sportslogos.net (the mothership)?

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1 hour ago, AndrewMLind said:

SEO, my friend.

 

Not really, based on trial searches. 

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29 minutes ago, WSU151 said:

 

Not really, based on trial searches. 

 

If he searched keywords: Miami Dolphins logo, that was the first link that came up.

 

(miami-dolphins-primary-logo) vs (logos/list_by_team/150/Miami_Dolphins)

 

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