BrySmalls Posted January 13, 2012 Share Posted January 13, 2012 From this:To this:And this:SourceI really don't know why they think that the new logo is an improvement over what they currently have. However, did they have to go the overly generic root in rebranding their identity? Link to comment Share on other sites More sharing options...
jakemon08 Posted January 13, 2012 Share Posted January 13, 2012 wow... that's terrible. so generic and boring. what's wrong with what they have currently? that's one's not even that old in the first place. Link to comment Share on other sites More sharing options...
JayJaxon Posted January 13, 2012 Share Posted January 13, 2012 The old one is much much better. Link to comment Share on other sites More sharing options...
Kevin W. Posted January 13, 2012 Share Posted January 13, 2012 Massive downgrade. Mighty Ducks of Anaheim (CHL - 2018 Orr Cup Champions) Chicago Rivermen (UBA/WBL - 2014, 2015, 2017 Intercontinental Cup Champions) King's Own Hexham FC (BIP - 2022 Saint's Cup Champions) Portland Explorers (EFL - Elite Bowl XIX Champions) Real San Diego (UPL) Red Bull Seattle (ULL - 2018, 2019, 2020 Gait Cup Champions) Vancouver Huskies (CL) Link to comment Share on other sites More sharing options...
habsfan1 Posted January 14, 2012 Share Posted January 14, 2012 Hideous. Absolutely hideous. The logo would actually be good for some other brand like a paper company, but not for something as big and as popular as DC Comics! Link to comment Share on other sites More sharing options...
missouri tigers Posted January 14, 2012 Share Posted January 14, 2012 The new logo is way too corporate and dull looking.Definitely a huge downgrade! Link to comment Share on other sites More sharing options...
Darth Brooks Posted January 14, 2012 Share Posted January 14, 2012 How the logo has changed; http://www.supermanhomepage.com/images/logos-emblems/DC_Brand_History-tb.htmlI don't know if I'm in love with any of them but I'm most familiar with the '76 change. The new one would be OK if it had color. Link to comment Share on other sites More sharing options...
GeauxColonels Posted January 14, 2012 Share Posted January 14, 2012 76 is the one I grew up knowing. But this new one is pretty terrible. Link to comment Share on other sites More sharing options...
henburg Posted January 14, 2012 Share Posted January 14, 2012 Yuck, that's terrible Link to comment Share on other sites More sharing options...
BadSeed84 Posted January 14, 2012 Share Posted January 14, 2012 No just NO.I wish they'd revert back to the 76 one, was timless lookin imo. Link to comment Share on other sites More sharing options...
Darth Brooks Posted January 14, 2012 Share Posted January 14, 2012 How the logo has changed; http://www.supermanhomepage.com/images/logos-emblems/DC_Brand_History-tb.htmlI don't know if I'm in love with any of them but I'm most familiar with the '76 change. The new one would be OK if it had color.Gave it a try. Link to comment Share on other sites More sharing options...
missouri tigers Posted January 14, 2012 Share Posted January 14, 2012 How the logo has changed; http://www.supermanhomepage.com/images/logos-emblems/DC_Brand_History-tb.htmlI don't know if I'm in love with any of them but I'm most familiar with the '76 change. The new one would be OK if it had color.Gave it a try.Meh. That didn't help much.The best thing they could have done is base their new logo on one of the Block DC roundel logos that they have used for a vast majority of the companie's existence. After all, comic books are somewhat of a dying industry, and if they would have gone back to a prior logo or something like it, at least their identity would have a nostalgic/vintage feel to it. Link to comment Share on other sites More sharing options...
CS85 Posted January 15, 2012 Share Posted January 15, 2012 I have a feeling they'll pull a "Gap" on this and revert. That's just...just horrible. Quote "You are nothing more than a small cancer on this message board. You are not entertaining, you are a complete joke." twitter Link to comment Share on other sites More sharing options...
Stampman Posted January 15, 2012 Share Posted January 15, 2012 Not only land, but bad.It suggests the D if you know it's there--if you don't know it's there--you could miss it.That 76 & on logo was the strongest-you know what it is, and it's memorable-but the previous one is not bad either.But then I don't buy comics any more--so this won't affect me... Comic Sans walks into a bar, and the bartender says, "Sorry, we don't serve your type here." Link to comment Share on other sites More sharing options...
habsfan1 Posted January 15, 2012 Share Posted January 15, 2012 I have a feeling they'll pull a "Gap" on this and revert. That's just...just horrible.In the comment section from that link, not a single person has given the logo any positive feedback and 90% of the people have voted that they hated it.With that much dislike towards the new logo, I'd say that a revert is likely to happen. Link to comment Share on other sites More sharing options...
Mings Posted January 15, 2012 Share Posted January 15, 2012 I actually like the new logo.....just not for them. Its a great corporate logo and a new take on the two initial mark. Its just not for a comic book company. Link to comment Share on other sites More sharing options...
1990hornet Posted January 15, 2012 Share Posted January 15, 2012 Link to comment Share on other sites More sharing options...
RETROJR79 Posted January 15, 2012 Share Posted January 15, 2012 If they're trying to make the D unmasked to a C like a superhero masking they didn't do a good job LOL Link to comment Share on other sites More sharing options...
lightning25 Posted January 15, 2012 Share Posted January 15, 2012 If they're trying to make the D unmasked to a C like a superhero masking they didn't do a good job LOLNo matter what they were attempting, they didn't do a good job.That's just a bad logo whichever way you look at it, especially considering how good the last one was. Link to comment Share on other sites More sharing options...
RETROJR79 Posted January 16, 2012 Share Posted January 16, 2012 If they're trying to make the D unmasked to a C like a superhero masking they didn't do a good job LOLNo matter what they were attempting, they didn't do a good job.That's just a bad logo whichever way you look at it, especially considering how good the last one was.You're right I was hoping they would just remodernized the logo I didn't they would go GAP on them. Link to comment Share on other sites More sharing options...
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