Del Campo Posted May 10, 2013 Share Posted May 10, 2013 I've started a new branding project for a possible NHL team in Seattle. Here is the initial work to start.• I went with the classic Sonics color scheme since it's not used by any NHL teams and instantly connects to the Seattle area. Let me know if I'm wrong on this, but I think it's the way to go.• I wanted a strong "S" logo to carry the team identity because, again, no other team can own the "S"• I haven't landed on a team nickname yet, but the concept reflects themes of "speed" "flight" "sky" "adventure" "innovation" "exploration" and "weightlessness". Any ideas for nicknames that convey this?• The logo is inspired by historical automobile hood ornaments that used dramatic wing designs to convey speed and performance during the 30's, 40's and 50's.• The uniforms are in the very early stage of design. I would love some ideas for uniform options too, please. Link to comment Share on other sites More sharing options...
Burmy Posted May 10, 2013 Share Posted May 10, 2013 Call 'em the Seattle Metros! An homage to the first team from the USA to win the Stanley Cup... Link to comment Share on other sites More sharing options...
BDiamond Posted May 10, 2013 Share Posted May 10, 2013 Nice and clean but the upper right chest area seems pretty bare now on the jersey Link to comment Share on other sites More sharing options...
abqryan Posted May 10, 2013 Share Posted May 10, 2013 Please include at least a throwback alt jersey for the Seattle Metropolitans, first American team to win the Stanley Cup. Link to comment Share on other sites More sharing options...
OhioSportsMan61 Posted May 10, 2013 Share Posted May 10, 2013 This is a very good start. One suggestion for the logo: it seems a little similar to the Blues logo...I would flip the logo around and have the parts of the 's' come out of the bottom half of the logo instead of the top half. But this really is a great concept so far, I will follow this thread to see where it goes.Also, where did you find that player template that you are using? Is it a .psd? My Behance Portfolio --- Follow @Steinosaur19 Link to comment Share on other sites More sharing options...
nash61 Posted May 10, 2013 Share Posted May 10, 2013 Logo is too similar to the Blues right now. On September 20, 2012 at 0:50 AM, 'CS85 said: It's like watching the hellish undead creakily shuffling their way out of the flames of a liposuction clinic dumpster fire. On February 19, 2012 at 9:30 AM, 'pianoknight said: Story B: Red Wings go undefeated and score 100 goals in every game. They also beat a team comprised of Godzilla, the ghost of Abraham Lincoln, 2 Power Rangers and Betty White. Oh, and they played in the middle of Iraq on a military base. In the sand. With no ice. Santa gave them special sand-skates that allowed them to play in shorts and t-shirts in 115 degree weather. Jesus, Zeus and Buddha watched from the sidelines and ate cotton candy. POTD 5/24/12, POTD 2/26/17 Link to comment Share on other sites More sharing options...
Saintsfan Posted May 10, 2013 Share Posted May 10, 2013 Logo is too similar to the Blues right now.I thought the same.And surely you need a full identity package, name and all before getting into the uniforms? 2011/12 WFL Champions Link to comment Share on other sites More sharing options...
Del Campo Posted May 10, 2013 Author Share Posted May 10, 2013 I was originally thinking calling them the Aeronauts. But do you guys think it's better to stick to the Metropolitans? I agree the wing design is similar to the Blues, so maybe focusing on a Mets concept will bring more originality. Link to comment Share on other sites More sharing options...
Midway Posted May 10, 2013 Share Posted May 10, 2013 This would be the league's 4th winged logo so I'm not sure if you want to reconsider the direction this is going in. Pacific northwest sports teams benefit greatly from being able to draw from local Native American influences and I would encourage you to try something more along those lines instead. So far your color pallet is nice though the green and gold may remind me of the Stars some, and your template is clean. I think you have the potential to make something great and a little more original.If you want to try a different color combo I think Pacific Blue and Brown would look fantastic Link to comment Share on other sites More sharing options...
uk-owns-iu Posted May 11, 2013 Share Posted May 11, 2013 I like that you use the same colors as the Sonics but I would imagine the Seattle market fans would want to see a different color scheme. If so, maybe mix in some of the Northwest blue and greens (although I like the green and yellow myself).The only problem I have with Metros is that it's fairly similar to Mets, sure beats totems though.I like the simplistic design although I will agree that it may look to similar to the Blues. Other than that, excellent job! Link to comment Share on other sites More sharing options...
themaddesigner Posted May 12, 2013 Share Posted May 12, 2013 This is neat.On the mark, try to experiment with more strokes and borders as opposed to just having a yellow outline on the outer edge. It would help make this look less generic which I think is the biggest issue. The lines on the top half are too flat; add some dimension and be sure to have their shape tie to the whatever name you end up choosing. Deco hood ornaments are a great reference point to use in this case, imo. Link to comment Share on other sites More sharing options...
Kryptik Posted May 12, 2013 Share Posted May 12, 2013 I echo the current similarity to the Blues logo.Far as nicknames...how about Pioneers? Or if you're hung up on the sky theme, Seagulls? Link to comment Share on other sites More sharing options...
bleuet Posted May 12, 2013 Share Posted May 12, 2013 This would be the league's 4th winged logo so I'm not sure if you want to reconsider the direction this is going in. Pacific northwest sports teams benefit greatly from being able to draw from local Native American influences and I would encourage you to try something more along those lines instead. So far your color pallet is nice though the green and gold may remind me of the Stars some, and your template is clean. I think you have the potential to make something great and a little more original.If you want to try a different color combo I think Pacific Blue and Brown would look fantasticBluesFlyers??? Link to comment Share on other sites More sharing options...
JoHyphenE Posted May 12, 2013 Share Posted May 12, 2013 This would be the league's 4th winged logo so I'm not sure if you want to reconsider the direction this is going in. Pacific northwest sports teams benefit greatly from being able to draw from local Native American influences and I would encourage you to try something more along those lines instead. So far your color pallet is nice though the green and gold may remind me of the Stars some, and your template is clean. I think you have the potential to make something great and a little more original.If you want to try a different color combo I think Pacific Blue and Brown would look fantasticBluesFlyers??? The other being the Red Wings. So there'd be 4: St. Louis, Philadelphia, Detroit, and then Seattle Link to comment Share on other sites More sharing options...
bleuet Posted May 12, 2013 Share Posted May 12, 2013 This would be the league's 4th winged logo so I'm not sure if you want to reconsider the direction this is going in. Pacific northwest sports teams benefit greatly from being able to draw from local Native American influences and I would encourage you to try something more along those lines instead. So far your color pallet is nice though the green and gold may remind me of the Stars some, and your template is clean. I think you have the potential to make something great and a little more original.If you want to try a different color combo I think Pacific Blue and Brown would look fantasticBluesFlyers??? The other being the Red Wings. So there'd be 4: St. Louis, Philadelphia, Detroit, and then SeattleSorry for the brain cramp! Link to comment Share on other sites More sharing options...
Chromatic Posted May 12, 2013 Share Posted May 12, 2013 I think the colour scheme works, but the logo and striping definitely needs improvement. Like its been said, we don't need another winged logo in the NHL, and the stripes are very generic. Plus having them only around the elbow leaves the rest of the jersey looking quite plain. Link to comment Share on other sites More sharing options...
tigerslionspistonshabs Posted May 13, 2013 Share Posted May 13, 2013 Sea Lions. Or Aeros now that the Houston Aeros are no more. Link to comment Share on other sites More sharing options...
1clkgtramg Posted May 13, 2013 Share Posted May 13, 2013 Seattle Metropolitans is probably your safest bet.For the Shoulder patch, maybe an "s" wraping around the Space Needle? Too much? haha...Dallas is mainly going green next year with white and most likely keeping some gold. Vancouver has some green in there logos and uniforms as well. Since its so close to Vancouver as well, it could pose as a problem. I think a mainly Gold jersey with Green arms and stripping would be most appropriate. I could quickly whip up a simple design if it helps. US and World License Plate Redesign - Fixing the Elite Ice Hockey League - NHL to Soccer Crossover - European Hockey League Twitter Link to comment Share on other sites More sharing options...
Chromatic Posted May 13, 2013 Share Posted May 13, 2013 Seattle Metropolitans is probably your safest bet.For the Shoulder patch, maybe an "s" wraping around the Space Needle? Too much? haha...Dallas is mainly going green next year with white and most likely keeping some gold. Vancouver has some green in there logos and uniforms as well. Since its so close to Vancouver as well, it could pose as a problem. I think a mainly Gold jersey with Green arms and stripping would be most appropriate. I could quickly whip up a simple design if it helps.Nashville already has the gold jersey schtick. The league is so devoid of green I wouldn't mind seeing Seattle wearing it despite the proximity to Vancouver. As long as they don't go Blue-Green like the other Seattle teams. Link to comment Share on other sites More sharing options...
tigerslionspistonshabs Posted May 13, 2013 Share Posted May 13, 2013 Who was it that did that Seattle Sea Lions concept about a year ago? My mouth waters just thinking about it. Link to comment Share on other sites More sharing options...
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