BgMack27

Oldest Company Logos in America

11 posts in this topic

Interesting read, but some of the examples were reaches.... especially Union Pacific, and John Deere.

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I understand what that they were trying to show logos that had maintained key elements to their design over the years, but to me, if you change the design as much as John Deere and Union Pacific has, then it is not the same logo and shouldn't be on this list.

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Surprised the P&G "man on the moon" logo wasn't mentioned. They don't use it on public branding anymore, but it still exists on their shipping boxes.

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I understand what that they were trying to show logos that had maintained key elements to their design over the years, but to me, if you change the design as much as John Deere and Union Pacific has, then it is not the same logo and shouldn't be on this list.

agree...mostly on-topic, there is a great history of the john deere logo here http://www.deere.com...trademarks.page - the mark has changed pretty dramatically over the years...

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John Deere still has a leaping deer as their logo--sure the colour has been added, and the details have changed--but at it's heart, it's a leaping deer, I'd say it counts for the purpose of the list.

i don't think their intention was to be as detailed or as picky as some of you.

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See I'd be far more interested in what the oldest actual logo still in use is. For that its Johnson & Johnson, and GE and almost Coca-Cola and Dupont.

Still a cool list for sure.

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John Deere still has a leaping deer as their logo--sure the colour has been added, and the details have changed--but at it's heart, it's a leaping deer, I'd say it counts for the purpose of the list.

i don't think their intention was to be as detailed or as picky as some of you.

Thats like saying the timberwolves have always had the head of a timber wolf as their logo, so its the same!

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I will disagree on Union Pacific, but only because that article only showed the first logo from 1886. Within about 18 months, the railroad adopted a logo that is nearly identical to today.

For what it's worth, UP's website has a fantastic historical section on their various logos over the years.

http://www.up.com/ab...plogo/index.htm

1886

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1888

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1889

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2002-present

2002_shield.gif

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I always thought the Prudential logo was a mountain, not a rock. Now the Prudential Center nickname makes more sense!

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