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Chiefs Logo Update

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Hey All-



I haven't had much experience with logo design so I was hoping for some feedback on what I can do better. I like the Chief's concept but i feel like the 70's logo is very dated. What do you think?



Thanks!


JackGambroDesign.com



Chiefs+logo-01.png





UPDATE: New version after seeing your comments coming soon!! Thank you!!!



Chiefs+logo+new-01.png


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Clean. Sharp. Modern.

I like it. A lot.

Agreed. I like the chiefs current logo, but if they change they should change to this. The arrowhead is sleek, and the kc sporty. Just press the arrowhead down to make it less tall, and, I like it, but the the wordmark they have is great. Nice work.

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I like it.

I would've pegged KC as more likely to get a Nike overhaul than TB and something like this would be a great start. That said, their red/yellow combination is pretty unique, so I'd hate to see yellow completely removed.

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nice work! i definitely like the "KC" word mark. But what if you tried it with the traditional arrowhead? I think that would look pretty cool.

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Uh, it's okay I guess. On a scale of 1-10 yours gets a 5, current gets a 9.5.

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Nice. I do prefer the jagged, chiseled arrowhead they have though. Maybe work some of them into yours.

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It's definitely an improvement, but the smoothness kind of loses the arrowhead image. Looks kind of generic now like it could be an arrowhead, or a bullet, artillery shell.

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Not bad at all! It looks very clean.

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Too clean. An arrowhead should show chips and imperfections, they were made by chipping away and shaping a stone.

Now it looks like it was laser cut out of metal and polished to a chrome finish with that gray bevel.

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I agree with said above. This would be a perfect look for teams trying to pull off the Chiefs name without wanting to use the same imigery as KC, without completely copying them. Perfect for High-Schools, Youth Clubs, etc. However, for a replacement of the Chiefs? Nah, just too generic, not enough character.

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Not a fan. It looks like a bad ripoff of the current logo. The current logo looks like an arrowhead carved from stone...this one is too sleek. Plus the italic KC on a static shape looks odd.

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