This whole thing reminds me of what San Diego did with Petco Park, renovating an area of the city, centered around the Ballpark. It almost reminds me of the Grand Avenue Project in Los Angeles as well, with the exception that there's no ballpark. If you wanted to stretch it, you could say that this is sort of like L.A. Live as well, substituting Staples Center with the new ballpark. Official Site of Major League Downtown (This whole St. Pete project) Great site, really informative.