jws008

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  1. I don't know, I'm reading the quote in that article, and it sounds to me as though Nike is not admitting there's a mistake in the current yellow (though clearly they also admit there was an issue in the 2018-19 season with the shade, though someone on the Lakers had to OK that, too), but that if the Lakers want a darker color like the pre-Kobe uniforms going forward that they will try to accommodate that wish: “The most often complained-about thing is that the gold is wrong,” Lakers chief operating officer Tim Harris said. “The first year we had the Nike uniform the gold did look like a highlighter but Nike tells us the gold that we wear now matches the gold back in the early days of Kobe [Bryant]. What fans are upset about is the evolution of the color but we were told they have the gold back to what it used to be but a lot of people think it’s still too yellow so we’re going to look at that after the season.” I still stand by my original point, which is that with all franchises, colors will evolve and change over the long-term. I doubt that there is any franchise, even the ones we think of as unchangeable classics, that haven't seen some slight change in coloring or logo or insignia or placement or some other design element over the long course of time. And yeah, I like the Lakers in a less bright yellow, too. And sorry to "Laker-jack" the topic.
  2. Well, that's your opinion. Some of us consider this a failure, due to the segmentation, the banana and moon shapes, and the lack of a curlicue. I mean, I'll call it maybe a "cheap infield single", since the colors are pretty good. It's a "home run" of a helmet for a team named the "Banana Moons", I'll grant that. But that's just my opinion.
  3. Well, like I said, we agree on a lot.
  4. It’s a nice looking polo for the LA Country Club or LA Sports Bar or Lou and Albert’s Drain Cleaning company. It’s even a nice looking sideline football polo, as soon as you swap out the LA logo for the Ram’s head (any version of it). That would also be true if it were bright white, instead of off-white or light grey or whatever it was they called this color again.
  5. Well, in the Yankees case it has already happened (in a sense). My favorite uniform fact ever is that Babe Ruth never (as an active player, since you can find photos of him in it from after his career) wore the classic Yankees home uniform. His were just plain pinstripes, with no interlocking NY on the chest. And for a portion of his Yankees career, the road uniform had “Yankees” across the chest, not the classic “New York” we all think of. Never mind that the shape of that NY has also evolved over time, too. Granted we’re talking here about evolutionary changes to the Yankees uniform, which, from what I read of your posts (and what I write in mine) is something we’re both comfortable with. My point is that everything does change; I think you and I are in agreement that evolutionary change is what we want to see in most good designs (this does not mean we are anti-modern or even anti-revolutionary). But we don’t want design without basis or logic or reasoning behind it (part of what is bad about this Rams redesign, as I posted and ranted about a few pages back). Dodgers blue has changed over the years and will again. The Yankees might go back to “Yankees” on the chest of the road uniform. Both would be evolutionary in most executions, and while we might not like it, it would be acceptable. I think that this is all I want out of any new uniform design. (I think I’m expressing this right for IceCap, too; he can feel free to point out if I’m wrong). I’m not going to re-post the litany of things I find bad about this Rams redesign all over again, but I just think they missed the mark — they went for revolutionary and missed badly with a poor design (especially when evolutionary was what seemed to be wanted and anticipated). Sorry for the long post...
  6. But, here’s that design/fashion thing again — the current trend with a lot of things that are yellow is to make them brighter and lighter. And five, ten, or fifteen years from now that cycle might have changed again (and again and again). It’s easy to blame Nike (and it’s fine not liking a trend or color choice). But I think stuff like this is always going to happen in design over time, irregardless of who is actually doing the design.
  7. I'm still at a big loss at how a designer looked at these uniforms as a set, even in their final review, and said, "Yup! This set is perfect!" Put aside what you think of the new horns on the helmet. Put aside the whole idea of "bone" and a non-white light uniform. Put aside the stupid yellow thread and the patch it "holds in place". (Seriously, I dislike all of these decisions, but can understand why they were chosen from a design viewpoint) How in a final review process are the following questions not asked: 1. Why are we using gradient numbers on one uniform and not the other? 2. Why are we using two different shoulder and sleeve designs for the horns? 2a. Why are the shoulder horns and sleeves different colors on each set when they don't have to be? 3. Why does one uniform have TV numbers and the other doesn't? 4. Why is one patch matching the color of the jersey and the other one doesn't? 5. In summary, does anyone else look at the two main uniforms (leaving out the yellow pants here) and wonder why they look like they were put together by two different committees? That's why I think this is such a poor design, and why I think it's not only 30th in the NFL's current uniform sets, but might be the worst uniform set in the league's history, though the recent Bucs and Jags sets give it a run for the title. I mean, at least the "alarm clock" numbers and the two-toned helmet were used on all combinations of those sets.
  8. I know I've mostly made jokes in my posts since the Rams uniform unveiling, but I still can't help but think that these were the result of trying too hard to be "new". Clearly, the team wanted something "new", which I still think is the major flaw in their thinking. I mean, I get it, you're moving into a new stadium, you want new and shiny and even revolutionary to match up with your new multi-billion dollar palace. But, the reality is, you're not new and shiny. Even, for a moment, putting aside your previous history in the City of Angels, you've been back in LA for four seasons now, including a Super Bowl run in the postseason. I think it's clear that people wanted an evolution of what you were in the previous stint in LA, combined with your recent set (which, again, you've worn for four seasons in Los Angeles). It's why most people are happy with the royal blue and bright yellow colors -- that points back to your roots. It's why there's such a split on the new horns, though I think even those who like it would admit it isn't an improvement on the old horn (and I think the majority opinion is that old horns > new horns). Basically, I think an "evolution" from the classic Rams set is what was expected; instead, they came up with something that vaguely (in two colors) relates to what the LA Rams have always looked like. Just my two cents. Oh, and I'm now very curious about these two alts that are coming in the next two years -- I'm wondering, especially after the reactions to the 2020 set, if those will revert to more of a classic look (or an evolution of it) versus more "new" and "shiny".
  9. The sad thing is that a properly-trained AI would have done a better job.
  10. I say it's time for the Rams to "own" their new branding. Let's combine the crescent moon reaction to the new helmet logo with Dickerson's "two bananas" comment: Ladies and gentlemen, introducing the all-new Los Angeles Banana Moons! Heck, there's even a new team song (everyone can sing along!): "It's only a banana moon, sailing over a monkey in a tree..."
  11. I now think that this thread should be preserved for the ages as a historical reference for sports franchise branding, as required reading for any franchise undergoing a re-design. The Chargers are an example, for the most part, about how to do this correctly. The Rams are an example, in just about every single way, of how to do this poorly.
  12. OK, you gave us the Rams and Nike's talking points if those were the uniforms. This board's reaction would mostly be 100% the opposite.
  13. To tie this back to LA for a minute: The Rams definitely have an edge over the Chargers in this market, because they have had a past winning tradition in the LA market. But, I also guarantee that if the Rams play poorly over the next 6-8 seasons, while the Chargers go to the playoffs in 6 of those same 8 seasons; the market will turn in the Chargers' favor. It may never happen. Since this is also the NFL we're discussing, I'm sure both teams will be profitable over those seasons (Maybe not to the same extent, but that's TBD). It's why I don't think the Chargers are headed anywhere (even back to San Diego) in the next decade or so.
  14. As a non-native resident of the area, I think your choice of "entitled" is a poor description of how St. Louis fans actually feel. I think it's much more "spurred" or "discarded". I'd say the general feeling, (from their point of view) is that both the league and Kroenke were set on LA and if that meant sacrificing a team and fanbase in St. Louis, it was fine. (I'm going to ignore the whole discussion on whether that's true or not; I'm merely expressing what I believe is the general fans' belief). My point is that I think there's more "hate" and emotion involved in how they feel. I also think we tend to read too much into if a place is a good [insert sport here] town or not. I think that description almost always dates back to a winning tradition (by which I don't mean a number of championships; I mean being competitive for an extended period of time).
  15. I personally agree with you about this being an underrated helmet logo, but I've also had a few people, inevitably much younger than me, ask why the Patriots had a "stylized U" or a "flattened horseshoe" on their helmets.