I posted basically this exact same thing a few months ago so forgive me, but it's still true: the smart thing about the Brooklyn brand is that they took enough influence from Old New York Brooklyn (as in that photo), Modern Hipster Design Brooklyn and Golden Age of Hip-Hop Brooklyn -- a little from each, without being too literal in any. Polarizing as it was/still is, in aesthetics, as a brand and for what the team was trying to do, I think it was very smart. (Of course the team being listless for most of its existence undermined most of that.) The new Brooklyn graffiti marker alternate goes right up to that line of corny-literal but turned out better than expected; that Brooklyn Bridge alternate went careening over the edge but fortunately is already gone.
I guess I can see where the Clippers would want to do a similar thing if they move to Inglewood. But I think it's less successful because a.) they're hitting you over the head with it, and b.) they haven't moved to Inglewood!
Bingo, and for sure the Nets have done the same thing. If we're honest their ideal consumer is probably a Brooklyn transplant who wants to listen to Biggie while eating at one of the arena Momofuku or Danny Meyer stands. Not sure the Clippers can thread that needle the same way. I can see it but it's too try-hard to me.
Anyway we'll probably be stuck with it once they win the finals wearing them in 8 months.