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  1. Vote Now! 2020 Creamer Awards Best Primary Logo March 1, 2021 - 15:31 PM Every year we gather the best in new sports logos, break them out into different categories and then present them to the masses in order to determine the logo that stands above them all. And then we give that logo an award. I call these awards the Creamer Awards. Why? Read More...
  2. Michigan State Spartans Unveil Script “State” Helmets February 26, 2021 - 21:24 PM The Michigan State football program on Friday morning unveiled a new helmet option that pulls inspiration from the uniforms worn by the men’s basketball team on their way to the 1979 national championship. The white helmets – which head coach Mel Tucker said were supposed to be worn at Maryland Read More...
  3. Unified: The Heroes of Zero February 25, 2021 - 16:14 PM Episode Four of our new Unified podcast co-hosted by Paul Lukas of Uni Watch and myself went live today. This week, Paul and I discuss the Jaguars switch to teal, the latest with the Washington Football Team’s quest to find a name, before moving on to our main topic — Read More...
  4. San Francisco Giants Bring Back Player Names to Uniforms February 24, 2021 - 20:31 PM The San Francisco Giants made it official yesterday that they will be adding player names to the back of their home cream jerseys for the 2021 season. News of the Giants plans had been reporated as far back as this past August. This will be the first time the team Read More...
  5. Cincinnati Bengals Confirm Helmets Won’t Change With Uniform Redesign February 24, 2021 - 20:09 PM Though we reported as much in January, the Cincinnati Bengals confirmed this week their helmet design won’t be changing when they unveil new uniforms later this spring. “Can’t wait to see these helmets paired with #NewStripes,” the team shared on its official Instagram account. The Bengals have worn their iconic Read More...
  6. Washington Football Team Won’t Have New Nickname Until 2022 February 23, 2021 - 15:24 PM The Washington Football Team’s placeholder name will remain intact for a second season, as the franchise’s official website dedicated to the rebrand recently released a statement that says a new identity won’t be ready until 2022.  “We’ve transitioned from our old name. Now it’s time to write a new legacy,” Read More...
  7. Cincinnati Reds to Wear #8 Patch in Memory of Joe Morgan February 22, 2021 - 16:27 PM The Cincinnati Reds today announced they would be wearing a memorial patch in 2021 in memory of Hall of Famer and two-time National League MVP Award winner Joe Morgan. Cincinnati will wear a black circle with Morgan’s number 8 in white on the right sleeve of each of their jerseys Read More...
  8. Coastal Plain League adds Spartanburgers to menu February 19, 2021 - 12:48 PM A collegiate wood-bat summer league that already features the Savannah Bananas, Macon Bacon, and Tri-City Chili Peppers (not to mention the Lexington County Blowfish and Morehead City Marlins) added another food-based team yesterday. The Spartanburgers—who resisted the urge to capitalize the B in burger—will represent the city of Spartanburg, South Read More...
  9. Beloit Snappers push back rebrand, give Snappy reprieve February 19, 2021 - 01:28 AM The Beloit Snappers have been saying since last summer that they were going to have a new name to go along with their new stadium, going as far as announcing finalists in their name-the-team contest. But the Beloit Cheese Balls, Polka Pike, Supper Clubbers, Sky Carp, or Moo will have Read More...
  10. Unified: MLB 2021 Preview February 18, 2021 - 15:03 PM Episode Three of the new UNIFIED podcast co-hosted by Paul Lukas and myself was published today. In it Paul and I discuss the Vegas Golden Knights and those new shiny gold helmets, we take a look at what changes are coming to Major League Baseball logos and uniforms (or lack Read More...
  11. Appy League unveils Bluefield Ridge Runners February 16, 2021 - 16:54 PM The collegiate wood bat Appalachian League resumed its flurry of new brand announcements this morning with the unveiling of the Bluefield Ridge Runners, named for a historic train. Per the team: “The new Ridge Runners name of the team is reflective of the rich railroad history of the Bluefield area. Read More...
  12. A Breakdown of Minor League Baseball’s Total Realignment for 2021 February 15, 2021 - 16:16 PM The world of Minor League Baseball was completely turned on its head last week when Major League Baseball announced a total restructering of the entire system. What was previously fourteen leagues spread out over five levels is now eleven leagues over four levels, massive re-alignments were implemented to accomodate this Read More...
  13. Ohio State Buckeyes Unveil Home Version Of 1980 Throwback Uniforms February 13, 2021 - 00:34 AM The Ohio State men’s basketball program will wear the home version of its 1980s throwback uniform, which we first reported back in October, during Saturday’s game against Indiana (12 p.m. ET on ESPN). The white uniforms prominently display a script “Buckeyes” across the chest a classic striping pattern around the Read More...
  14. Unified: Anniversary Patches February 11, 2021 - 15:28 PM Episode two of Unified, my new podcast project which I am co-hosting with Paul Lukas of UniWatch dropped (the cool kids still say “dropped”, right?) this morning. In this week’s show, a discussion about the Cleveland Browns celebrating their 75th next season led us back through time to look at Read More...
  15. Super Bowl LVI Logo Revealed February 9, 2021 - 22:23 PM The logo for Super Bowl LVI to be held in Los Angeles in February 2022 was released today, posted to the Los Angeles Super Bowl Host Committee website. No your eyes aren’t playing tricks on you, the logo is going to have a little extra life added to it. Mind Read More...
  16. The Citadel Bulldogs Seek Input For Reinvigorating Athletic Brand February 9, 2021 - 17:56 PM The Citadel Bulldogs are inviting the local community to share input on new branding that will include a consistent color palette, logos, typography and uniforms across their athletic programs. “We want our athletic branding to reflect thoughts, observations and spirit of every segment of The Citadel community – cadets, students, Read More...
  17. Kansas City Chiefs Add “Run It Back” To Uniform For Super Bowl LV February 7, 2021 - 22:10 PM After winning it all last year, the Kansas City Chiefs are determined to become the first team since the 2003-04 and 2004-05 New England Patriots to win the Super Bowl in back-to-back years (XXXVIII and XXXIX). Thus, the Chiefs have used the motto “Run In Back” as a rally cry Read More...
  18. Appy League’s Kingsport Axmen pay tribute to Daniel Boone February 5, 2021 - 18:15 PM In 1775, Daniel Boone and 35 axmen began clearing the forests of eastern Tennessee, in what would later become the town of Kingsport, to create the Wilderness Road, one of two major routes used by western settlers at the time. Since then, portions of the trail have been preserved in Read More...
  19. Every Super Bowl Uniform Matchup Ever: Cartoon Edition February 5, 2021 - 17:35 PM With the Tampa Bay Buccaneers and Kansas City Chiefs announcing what uniforms they’ll wear in Sunday’s Super Bowl LV last week, I’ve decided to take a look back at Super Bowl uniform matchups of years past. As I’ve done for a few years now, I based the design below off Read More...
  20. Appy League introduces Pulaski River Turtles February 5, 2021 - 17:29 PM Just as the world of baseball branding is set to lose one turtle-themed brand, another is introduced. We know that the Single-A Beloit Snappers will have a new name in 2021, but as of this morning, the collegiate level Appalachian League gives us the Pulaski River Turtles. “When considering the Read More...
  21. Greenville Flyboys take off in Appalachian League rebrand February 4, 2021 - 23:31 PM We’re halfway through a parade of ten Appalachian League rebrands, with the fifth announcement in four days coming today: The erstwhile Greenville Reds are now the Greenville Flyboys, a tribute to a historic airfield that existed on the site where the team’s stadium stands now. “Pioneer Park, Tusculum University, literally Read More...
  22. 2021 NHL Reverse Retro Uniform Schedules February 4, 2021 - 20:29 PM When will each team wear their Reverse Retro uniforms? Well you’ve come to the right place! The 2020-21 NHL season saw a lot of new and unusual things, largely due to the pandemic, but one highlight was the introduction of the new Reverse Retro uniform series from Adidas. The Reverse Read More...
  23. Appy League introduces Elizabethton River Riders February 3, 2021 - 21:57 PM The Elizabethton River Riders are the fourth of ten new identities in the works for Appalachian League teams. The team announced its new identity, which was created in house by Major League Baseball, this morning. The nickname draws on the affinity that residents of Elizabethton, Tennessee, have for recreating on Read More...
  24. 2020 Creamer Awards: Best Supporting Logo Voting February 3, 2021 - 15:10 PM Every year we gather the best in new sports logos, break them out into different categories and then present them to the masses in order to determine the logo that stands above them all. And then we give that logo an award. I call these awards the Creamer Awards. Why? Read More...
  25. New Appy League team Johnson City Doughboys pays homage to WW1 soldiers February 3, 2021 - 01:10 AM The Johnson City Doughboys are the third of ten Appalachian League teams to announce rebrands this offseason. The Doughboys nickname draws on patriotic pride, and specifically pays homage to a “Doughboys” statue, the only of its kind in the state of Tennessee, located near the team’s stadium. The term Doughboys Read More...
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