thecrowlogos

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  1. Solid, great logo! I like the SIDE VIEW (full body) Pronghorn more than the head-shoulders only version simply because a LOT of schools go for the "head-looking-back-over-its-hindquarters-into-the-wind-schtick, a LOT! I think a majority of North American schools' logos lean towards the 'lions, tigers, bears, and eagles' predator as a preference. Next comes the 'beavers, buffalos, Antelopes, Steers' or anything with horns (even horned toads!). Since you are on a roll here is a suggestion: try a HORNS only version. I hope you can find a team/school to use your work!
  2. Solid rework as you have shown. Forgive my long-winded answer below! Given your research and as we all know the 1970s was an entirely different era for fonts, design, and the like with visual mediums. There was no Font Design software, no Adobe Illustrator, no Corel Draw, no Photoshop, etc. Everything that artists and craftsman relied on (circa 1970) was traditional graphite on paper skill along with the use of traditional "hands on" drafting, penmanship, and a keen eye for myriad things we all take for granted in today's era. Today's era offers up an almost instantaneous result with the click of a mouse, pen-tool, or anchor-point. As for the rework: it is solid! Nice work: 1. The visual effect of the D, O, and L can be deceptive but careful inspection reveals that it is simply the actual shape/design of the fonts you are considering. 2. One advantage, visually, with serif fonts is that they establish a foothold (for lack of a better word) for individual letters at the base and top of each letter. "Those feet" on serif fonts minimize that perceptive opinion some resort to with: Ah-ha, scooch the D, O, and L closer together, they are too far apart!" 3. The letters you are reworking are sans serif: Naturally those "gaps" and "spaces" with the D, O, and L are not actually (literally) spaced further apart but rather their individual SHAPE/DESIGN trick the eye. If you manually rework them to be closer, you are altering their equanimity. Hence the use of Kerning and/or "spacing" tools between fonts in Adobe Illustrator (as an example) in today's era to minimize the eye-trickery. 4. To rework it via today's standards, one naturally loses the traditional feel of how those Dolphins marketing artists did back in the 1970s, on ink and paper, but at the least you are continuing a tradition. My typography professor in college always told me: "If you nudge those san serif letters closer you alter the purity of the continuity of spaces already attained". In your topmost example, notice how all the serif fonts do not have the 'spacing' issue between the individual letters, such as the Dolphins' D, O, and L. I happen to LIKE the Dolphins san serif and the Jets retro-art nouveau style! My tack: A. to maintain your Dolphin tradition circa 1970: do not alter the spacing/kerning between the D, O, and L (as an example) and maintain the san serif purity those fonts are eliciting . They look GREAT to me. OR B: alter them with kerning/spacing if you want to give them that modern 2015-look. That sanitized feel for lack of a paper word. Great history lesson you took us on! Thanks!
  3. Very clean and precise. I like your concept for a number of reasons: I. the bold 'grounded stance' if you will, of the triangle nicely emotes the mountain/s of Colorado. II. I like how you have created the 'puck' within the 'C'. I am guessing that was intentional. III. The colors obviously follow suit with their real life uniforms colors. IV. I like how you have distanced their logo away from that design style (circa 1990s) that a lot of NBA/NHL teams used. Granted that 90s style** provided the impetus for future improvements. **note: Colorado still uses that big, swift avalanche 90s effect today on their present shirts. Remember the 90s Seattle Sonics or Vancouver Grizzlies jerseys - same big effects. The one con to possibly take into consideration: the 'C' makes me think of the Chicago Cubs san serif 'C' but the colors are different from the Cubs and that triangle "hides" that similarity to some effect. Nice work.
  4. A minor suggestion: I. Mariners home: if their 'S' is solo on the helmet incorporate their maritime compass graphic in the piping on the (side) leg and piping on shoulders, as a substitute for the usual-stripes. or, II. Mariners home: if their maritime compass graphic is solo on the helmet, incorporate their 'S' into the (side hip) leg and piping on the shoulders, as a either a substitute or inclusion with the usual-stripes. Again great work!
  5. Lots of detail and obviously you put some heartfelt thought into this! Nice work! (I would LIKE to see the Sonics come back; felt that buyout by OKC seemed shady but that is only my opinion) Here are some suggestions: I. Primary: try separate the jet streaking as a logo in and of itself. It possesses powerful imagery moving left to right and in your example it is behind the Space Needle which directs the eye upward. I see a conflict of movement between the two. II. Primary: if the streaking jet (an homage to Boeing!) were a solo act it could work cleanly. Others alluded to this too? III. Primary: if the streaking jet were set above the needle perhaps less conflict of visual movement. IV. Home & Away shorts: the chevron side detailing (on leg sides) nicely holds / houses the jet (plane with basketball at cockpit). Maybe try the jet without the basketball-in-the-cockpit? *just a suggestion. Great work!
  6. Nice work! That old adage of: two colors max sometimes bears credence. 1. Black unis: especially liked the contrast of the black unis with the trim. The black helps to tone-down that lime/neon. 2. Blue unis: with the trim is a bit much with the blue = perhaps throw in your grey (or white) to substitute the lime/neon? 3. White unis: nice! sharp!
  7. Nice MLB Gridiron mock-ups! Firstly I intend no disrespect whatsoever with the following, hope to offer another perspective. The following would be one 'counter view', again added solely to broaden the perspective: I. Within the confines of a helmet: vector graphic imagery for the Astros could be seen as 'busy' with the 'H' emblazoned on top of the star. Obviously MLB Houston uses this to great effect for their team in real life. I have been preferential for logos that are clean, static on a helmet. My 2 cents: could it be a shown with the 'H' separate from their 'star' without looking like the NFL Cowboys? II. Mariners' NFL mock-up holds well, even with their maritime graphic on top of their 'S', maybe due in part to the latter having a smaller visual than the former. My 2 cents: would love to see their maritime graphic as their sole logo on the helmet. Nice work!