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Found 5 results

  1. The Miami Heat brand is stale. Their logo style has been around since the eighties and their uni style has been around since the nineties. That's acceptable if you're a team like the Chicago Bulls, who have had the same beloved, iconic logo since their inception in the 1960's. Miami's Flaming-ball-through-basket logo has become almost iconic in it's own right, but most logos that have hung around as long as the Heat's become well-respected, regardless of imperfections. The Heat fans seem desperate for a change and have embraced the team's alternate Vice identity as strongly as America embraced Crockett and Tubbs in 1984. That's great and all, but a 30+ year old fanbase deserves a fresh, relevant basketball identity so that's what I sought to accomplish with this rebrand. Odes to Miami Days, Dusks, and Nights are included throughout as the main logo becomes sleeker, more abstract, and with more purpose. The colors are more current, bright pink and orange in, yellow out. There's also, I hope, a feeling of versatility in the different brand assets from the uniquely Miami neon set piece to a more hipster element seen in the repeating word mark and color ID. Cause the NBA. The static backgrounds are a small vaporware touch and the Billboard hangs on to a little bit of the Miami Vice alt. identity, which in this universe sticks around as a City 4th jersey. Thanks for Watching!
  2. As a Jazz fan who's not a huge fan of the current design (minus the City Edition jersey), I figured I would try my hand at redesigning the team. Changing the colors to dark purple, teal, and copper, the team resurrects a snowflake logo. The Association uniform is off-white, the Icon uniform purple, the Statement uniform teal, and the new City Edition uniform a gradient going from pewter blue to dark blue. C&C welcome!
  3. Sidney

    NBA rebrand

    Hi lads, I've been working for days on few NBA teams, give me your feedbacks! https://www.behance.net/SidneyN-F
  4. After the NBA released this year's uniforms that the 10 teams will where on Christmas day, I was left wanting more. I think so much more creativity could be utilized to make these uniforms memorable. I then decided to mock up my own concepts for this year's Christmas Day games, with a strong Christmas theme displayed in each piece. Shortly after this post, I will just go ahead and post all of the match-ups at one time. I ask that you refrain from focusing on the sleeved/sleeveless discussion as it is not the focus here. Upon request I can also provide my ai. template for the uniforms that I made from scratch, I just ask that in return you give me (tbdaniel15) credit when you use it for your own work. Thanks guys, and enjoy!
  5. I was wondering what people's thoughts were on the singular or non-plural team nicknames out there in the sports world- like, dislike, if they seem to fit in some cases but not others.