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With the endless debate over the Indians use of Chief Wahoo, I feel it’s only a matter of time before the team also receives a name change. “Indians” is both an outdated and inaccurate term to describe Native American people. The Atlanta Braves are no strangers to controversy themselves. The leaked design for a cap bearing the “Screaming Indian” logo back in 2013 was met with such outcry that it was scrapped. There’s also the “tomahawk chop” fans have been enacting at Braves games for nearly three decades. This too has been deemed offensive by some. While the Braves haven’t endured as much scrutiny as Cleveland, I suspect they’re next once the Indians situation is resolved. I am curious where people stand on this issue. If you are in favor of an eventual rebrand, what sorts of alternate names and Atlanta-centric identities could the team explore? Is there a way to keep the Braves name and apply it to something other than a Native American-inspired identity? P.S. I don’t intend this to dissolve into another Wahoo debate, so please don’t allow that to happen. Thanks.
The Braves are moving to Suntrust Park for the 2017 season and I saw this design on all of the seats. It is a circular style logo like the new Atlanta Hawks Basketball Club logo. The words going around the circle say "Atlanta Braves Baseball Club" and at the bottom of the circle it reads "Est. 1871." The Braves word mark logo is in the center without a tomahawk there along with Hank Aaron in the background of the center. Check it out and let me know what you think.
I am entering this in a contest so I thought I would share here. I like the Braves home and road uniforms and see no need to change them. But for the sake of consistency, I changed everything. A New cap logo will go along with the new 'Atlanta' script. The tomahawk is gone and the numbers go on the front. I took the patch used on the current home alternate and use it over all of the concept uniforms. Double piping stays on the home and road versions while single piping is used for the alternates. I added stripes on the socks for some extra style. What do you think?