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Hi everyone! It's been a while since my last post, and I hope y'all enjoyed 'em. This time, I'm going to tackle one of the most intriguing rebrands right now: the Washington Commanders. To me, with the exception of the team's secondary logo that's TMI, I thought that the logos are just okay. The team could've picked a better option than the Commanders, but we now have the final product. As for the uniforms, they add to the intrigue surrounding the team. I see many issues to them: no TV numbers, enlarged wordmark on the front, color imbalance on the white jersey, and no side panels on the pants. This is way I can't blame the fans who are not impressed with the final output. And so, I wanted to rectify things for a bit by emphasizing the burgundy and gold (regardless of the uniform color), shrinking the front wordmark, and applying a better military font for the numbers (yes, TV numbers are included). The striping on the actual burgundy jersey looks great, why not apply its color balance to the white jersey? However, there is something that I like about the white jersey: the fading diamond pattern. I thought that sublimating it would not be much of a trouble for traditionalists, especially when these are looked from afar. The same pattern is also applied to the sleeves on the jersey and the side panels on the pants of the all-black uniform. While I said earlier that one of my issues was the missing TV numbers, only the all-black uniform will not have TV numbers because of the helmet numbers. So you might say that my version is basically a tweak of the actual one. With all that being said, I present to you...my Washington Commanders concept.
Well with a couple of games played I have really enjoyed the alliance so I decided to make some concepts. I think each uniform is pretty good from a design stand point and most teams thankfully have contrasting socks, so I didn't go too crazy with designs. I intend for all the teams with logos to be on both sides of the helmet. I also got ride of the side panels on all the uniforms because I just think they dont look too good. I may make alternates and away jerseys at a later time but I heres my take on the AAF. First up is the Hotshots and the Stallions. I really love that the Hotshots went with a yellow jersey because its a unique look that they can own. I kept the helmet, the font and the color balance the same. I used a similar stripe pattern to mimic the stripes on the starter jackets the coaches usually wear. I also added a full pants stripe for a more professional look. For the Stallions agin kept the basic color balance the same because I think its a great new look that has grown on me since the release. The biggest change was to fill the sleeve caps with the part of the logo so the stallion can be implemented into the look. I thought of putting it on the helmet but I like the way the mane looks. Font is the same and I made the pant stripe more prominent. Next is the Apollos and the Express. When it came to designing the Apollos I wanted to balance the colors better, but keep the same distribution throughout the uniform. The shoulder yoke was okay but I ended up scraping it for a contrasting collar and sleeve caps. I liked the font and decided to use a orange drop shadow as the main design element on the whole uniform. Another thing I think the AAF needs is sleeve cap TV numbers because every team has them on the shoulders. I know some people dont like the orange socks but I think it can work because of the facemask. Finally I wasnt a fan of the way they appiled the helmet logo so its in a basic placement. The Express I felt was lacking any real design elements besides basic color blocking. Again I wanted numbers on the sleeve caps and got rid of the weird fading stripe design. I replaced it with a standard classic football stripe that ties in with the helmet logo better. The helmet is the same although I pondered removing the fade. I know the jersey is basic and looks kind of like the Texans, but I thought it worked for the overall design. On to the Legends and Iron. I think the Legends already have a great look so not too much change here. However I added the crown to the sleeve caps and used the arm trim as part of the logo. I really disliked the look of their pants stripe so I just matched it to the helmet stripe for consistency. I also love their number font, it has a nice retro modern look to it. I know a lot of people dislike how plain the Iron's uniforms are, but I think it adds variety to the league. I also think the logo less helmet works great and puts emphasis on the stripe. The number font is great and I added to the sleeve caps rather than shoulder numbers. I wanted to match the helmet stripe on the pants, but I kept their unique side panel design on the pants. The biggest change was to have contrasting socks because every football team needs them unless mono white. Last but no least, Fleet and Commanders. The Fleet were a team I thought went a little crazy with their uniform design, but they have grown on me in the last couple of weeks. I kept the helmet the same besides the logo which different on the in-game helmets. For the Jerseys used the chevron design on the shoulders and move the number to the sleeve. I debated what I wanted to do with the numbers, I like the font, however didnt know if I wanted to keep the drop shadow. I tried yellow number with a gray shadow and vice versa, but it didn't look to great so I went with solid numbers. For the pants I added a full stripe and kept the chevrons to match the helmet. I felt the need to keep the yellow socks to balance out all the yellow in the rest of the uniform. When I first saw the Commanders I loved the number font and helmets but the rest seemed crowed to me. To fix this I wanted them to have a more classic look with sleeve and pant striping. Nothing too special, but the pants stripes may be too crazy for some. I also tried to distribute the colors better than they currently are. Constructive criticism is welcomed and I'd like to hear your guys thoughts on the AAF and the direction its going with its Stater uniforms. I think they did a great job for a new league, but they could be more personalized.
Now that the AAF has unveiled their eight teams' logos, I've started working on some concepts for uniforms and fields for the teams. With Starter coming in so late in the game, I figured using an old Nike template with switched-out logos would make sense, as they would be playing catch-up with the big boys of the uniform world. Each field, however, is identical, minus team branding and colors. First up are the Orlando Apollos. The stripe on the pants and helmet comes to a point from the bottom like the arrow in the team logo. The helmet, sleeve caps, pant stripe, and gloves all follow a gradient between the two oranges the team uses in the logo. Next team up are the San Antonio Commanders. With the unique color scheme of maroon, red, and silver, the Commanders' uniforms feature silver helmets and pants that match because that's something you should be able to do as professionals (here's looking at you, Cowboys). Maroon is the featured color with red used as an accent, and the home uniform features the wordmark and maker's mark reflective in silver. With such a bold color scheme, I didn't want to busy up the uniforms, so there's no striping to be found, although the numbers have a double outline to keep from feeling boring. The Memphis Express are the last team I have ready right now. The team's split wordmark and logo inspire the jersey, as the numbers are split with differently-colored tops and bottoms. To make sure the numbers are legible, they are outlined. The outlines don't match the same half between home and road uniforms to give the team a little extra quirk. Comments and criticism welcome.