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It's been 25 years, and the Ducks have still never hosted an All Star Game. As I patiently await the day it is announced, I decided to design a jersey concept in the meantime. The Western Conference teams use the same orange/black/gold color scheme as the Ducks do currently. I've noticed that in the past few years, the host division's team wears the same primary color as the host team, so I decided to continue this pattern. To contrast this, the Eastern Conference gets to wear the Ducks' throwback eggplant/jade combination. The All Star Logo itself is based off Anaheim's most iconic building: Disneyland's Sleeping Beauty Castle. I thought the concept of a shooting star fit perfectly here, acting as a connection between the All-Star Game, and "When You Wish Upon a Star".
The mighty redux: Conceiving a new Anaheim hockey identityFrom the halcyon days of the Disney-born Mighty Ducks to the period of rule atop the league as black-and-orange-clad Stanley Cup champions, hockey fans in Anaheim have had the luxury of cheering for a team whose identities have consistently been unique and, well, awesome. Although the original Mighty Ducks identity was the butt end of many jokes during its run, its standing with fans remains favorable. It wouldn’t be a stretch to say a significant slice of the fan base would be happy to see it return. Several years after the team’s brand was toned down — and grown up — to become the Anaheim Ducks, the new look seems to have left people wondering what has continually driven the organization to move ever further away from its Disney roots. The latest update to the franchise look, however, has pushed the needle back in the other direction, if only slightly. The Mighty Ducks logo has been resurrected in the form of a shoulder patch, and the orange adornments from 2007 have spread and saturated more areas in an effort to co-opt the surrounding community’s culture. In other words, there’s lots to like, but realizing the full potential of this team’s identity will require revisiting some elements of its own past. MORE HERE: qckd.co/32