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https://www.mysanantonio.com/news/houston-texas/houston/article/Buc-ee-s-beaver-trademark-texas-choke-canyon-gator-12934353.php Bucc-ees sued that the logo for Choke Canyon, a barbeque chain in San Antonio, looks too much like theirs and has confused people that thought they were pulling into Buc-ees. Buc-ees is a giant gas station/strip mall. Choke Canyon is a restaurant. Both animals are wearing hats, but of different styles. Apparently there are ten points of similarity that meant Buc-ees was wronged. It is apparently also illegal to offer friendly service, the same food with a similar name and smiling.