Quackcom 8 Posted August 19, 2014 Hello All,Here is my first post on this awesome forum. I've been playing around with redesigning a few NHL logos, here's my take on the Colorado Avalanche. Basically making the "A" a mountain. Please let me know what you think.A big shout out to davidson on his logo presentation video. 0 Share this post Link to post Share on other sites
jmoe12 498 Posted August 19, 2014 Great job. Maybe use the burgundy instead of black and lower the "cross" of the A a little bit so it's easier to recognize. 0 Share this post Link to post Share on other sites
Christian Legault 17 Posted August 19, 2014 Looks really sharp. Agree with the comments made by jmoe12 0 Share this post Link to post Share on other sites
GFB 2,134 Posted August 19, 2014 I think you're onto something here... the perspective is really, really good. But right now, I don't see an "avalanche of snow," I see a hanging curtain being blown by an open window. It's also a little too long on that right side... pulling the puck up closer to the base of the mountain would help achieve a little more balance in the design. 0 Share this post Link to post Share on other sites
LoyolaProp1 17 Posted August 19, 2014 I really like the idea, but the fact that its an "A" gets a little lost in it. If you could simplify or clean it up to make it a little more apparent, you're onto something.I also miss the burgundy a bit. 0 Share this post Link to post Share on other sites
Quackcom 8 Posted August 19, 2014 Thanks guys, I'll try it out. 0 Share this post Link to post Share on other sites
CyGuy5 14 Posted August 20, 2014 I like this a lot. maybe clean it up a bit, but other than that its really good. could we see what this would look like on uniforms? 0 Share this post Link to post Share on other sites
Quackcom 8 Posted August 20, 2014 Thanks CyGuy5, I'll give it a go when I get back from holidays. 0 Share this post Link to post Share on other sites
seancarter 25 Posted August 20, 2014 concept needs some work on it 0 Share this post Link to post Share on other sites
DNAsports 6,156 Posted August 20, 2014 concept needs some work on it well no crap...Anyway as the previous comments have said, you can see an "A" but it needs to be more defined and noticeable 0 Share this post Link to post Share on other sites
WSU151 10,092 Posted August 20, 2014 I think you're onto something here... the perspective is really, really good. But right now, I don't see an "avalanche of snow," I see a hanging curtain being blown by an open window. It's also a little too long on that right side... pulling the puck up closer to the base of the mountain would help achieve a little more balance in the design. I see a dude with long hair. 0 Share this post Link to post Share on other sites
Bort 1 Posted August 21, 2014 It's late, so perhaps I'm reading the OP wrong, but the "A" is already a mountain, is it not,? I'd agree you are making it more "mountain-y" I also think it is less an A. I also prefer the more graceful, yet likely less realistic, snow path on the existing logo which helps form the A. It also portrays a controlled powerful force of nature, in possession of the puck, by intent in design. As opposed to just sort of dumping a huge uncontrolled load of snow off the side of the mountain that happens to contain a puck. The existing logo illustrates the avalanche, and the power of the avalanche, as an intelligent entity. Yours is more of just a mindless natural disaster. I've seen complaints about the Avalanche logo, I don't really get it. Unless you are changing the name of the team, I think it is a good logo. 0 Share this post Link to post Share on other sites
miltonANDlumbergh 413 Posted August 21, 2014 As an Avs fan I really like. It's almost time for an upgrade and this is really cool. good job. 0 Share this post Link to post Share on other sites
Quackcom 8 Posted August 27, 2014 Alrighty, here is the next pass with a couple of the suggested modifications:I made the A more legibleI tried to integrate the puck into the snow more. This is a bit tricky and may still require some work, I think the current Avs logo has the snow engulfing the puck too much but I'm undecided if the little snow "fire" balls are working yet.Thanks for your input. 0 Share this post Link to post Share on other sites
LoyolaProp1 17 Posted August 27, 2014 Much better. I prefer burgundy to purple, but overall its a great look. The A is much more apparent. 0 Share this post Link to post Share on other sites
GFB 2,134 Posted August 27, 2014 I don't think it's working.Here's a picture that should help:An avalanche should look like a waterfall at the top and a thundercloud at the bottom. Right now, I think your design has too much twisting-motion at the top and not enough "thunder" at the bottom. Think of it less as a river of snow (like their current logo portrays it) and more like a waterfall. 0 Share this post Link to post Share on other sites
Quackcom 8 Posted August 27, 2014 This one any closer? It's getting a bit complex in the snow/puck area. 0 Share this post Link to post Share on other sites
GFB 2,134 Posted August 28, 2014 Personally, I think the top of the avalanche is still too "twisty," but I think the top of the puck is looking much better... Needs a little work on the bottom though. 0 Share this post Link to post Share on other sites
Frenchie 137 Posted August 28, 2014 A couple of things.I like the way you've positioned the light blue and white, really gives it relief.I feel the logo is still too close to the existing one, and most importantly, it is way too "off-centered" for my liking, I tend to like symetry.But I have to admit that I like your overall treatment, I wished I knew how to work contrasts in shades like this. (p.s. I want burgundy too). 0 Share this post Link to post Share on other sites
wonderbread 382 Posted August 28, 2014 IMO your logo is too much like the original and changed it in a way that made it worse. I say start from scratch and go for a different idea. 0 Share this post Link to post Share on other sites