College teams that don't use their main logo on their helmet that should.

[BigGameBob]

UL. It's way too good to just use a wordmark.

[OnWis97]

Forgive me for talking about my alma mater so much lately, but I think they are a good candidate here. They are the University at Buffalo. The athletics department is trying to rebrand itself as NEW YORK - Buffalo. But... they still use the institutional UB logo on their helmets. They are even using it on their black alt helmets that they just got this summer.

They should either use their bull logo (without the word, obviously) or some modification of their 50-yard line logo from their new turf.

This is an example of why my answer is "almost none". The name change aside, I think the "UB" looks MUCH better on a helmet than this would. Logos that are fierce or detailed seldom look good on a helmet in my opinion. Thankfully, I don't think the whole "wordmark/logo" thing is in any more, but even just the logo, sans letters, would look odd to me. But I know that's just me. My least favorite helmets include Boise State logo/wordmark, the old Iowa State helmet, Fresno State, ASU "Sparky" helmet,* Kansas with the Jayhawk, etc.

School name confusion could lead them to use something like this; if so, I'd hope they go more "silhouette" (Texas, Iowa), but then they'd be too much like the Bills, I suppose.

* a VERY unpopular opinion

[JPDesign]

Well technically Oklahoma doesn't use their primary on their helmets. They've used a narrower version than their official primary for a long time. Never really understood why that is. Their new alternate helmets use the normal primary logo though.

The image shows the three together, and the differences in the logos:

[j'villejags]

Well technically Oklahoma doesn't use their primary on their helmets. They've used a narrower version than their official primary for a long time. Never really understood why that is. Their new alternate helmets use the normal primary logo though.

The image shows the three together, and the differences in the logos:

Interesting. I guess that's never dawned on me. I actually enjoy those new helmets. The matching alternate uniforms are another story but I'll withhold my judgment until I see them on the field. The wider logo just looks much better on the helmet IMO. The skinny logo will irk me a bit now after seeing the side-by-side comparison.

[BrandMooreArt]

to change the Alabama, Penn St, and Nebraska helmet would change the whole personality and message of the identity. you have to think about WHY you would do it and "because it looks good" is a :censored: answer. if you change the helmet, you say you are throwing your history and traditions to the side in place of a focus on the future and creating new traditions, as Oregon did extremely well. and to match a new helmet with the same jersey/pants design would be tacky.

so if im changing a primary helmet to sport a primary logo, thats just where im going to start visually. it should reflect brand values (do you want to use a monogram and be traditional with a focus on history or use a new illustrated logo and be modern with a focus on future?) and carry on throughout the uniform and school identity. that said, theres only 1 school i can think of that has a non-primary logo helmet design that would work better with the logo on the helmet; Colorado State. They use a design that is a direct copy of the STL Rams and when they already have a great logo of their own they should use it to create their own football identity.

also, since UCF has been brought up, i've always thought the school's primary logo would work very well on the football helmet. It ties the academic and athletic brand together (which isnt right or wrong but i do like simplicity) and gives the football team a unique helmet design.

[Island_Style]

That UCF helmet.........I wept. Beautiful. I love the way the logo fits on the shell.

[redlegs420]

Off the top of my head

- Florida Gators

- Michigan Wolverines

- Kasas (used to)

- Ohio State

- Alabama

- Mississippi

- Florida State

- Penn State

- Boston College

- Notre Dame

- Indiana (used to, still do on some)

[Island_Style]

The Seminole head over the spear? No way.

[GriffinM6]

Ladies and gentlemen... the Dayton Flyers.

[illwauk]

Forgive me for talking about my alma mater so much lately, but I think they are a good candidate here. They are the University at Buffalo. The athletics department is trying to rebrand itself as NEW YORK - Buffalo. But... they still use the institutional UB logo on their helmets. They are even using it on their black alt helmets that they just got this summer.

They should either use their bull logo (without the word, obviously) or some modification of their 50-yard line logo from their new turf.

This is an example of why my answer is "almost none". The name change aside, I think the "UB" looks MUCH better on a helmet than this would. Logos that are fierce or detailed seldom look good on a helmet in my opinion. Thankfully, I don't think the whole "wordmark/logo" thing is in any more, but even just the logo, sans letters, would look odd to me. But I know that's just me. My least favorite helmets include Boise State logo/wordmark, the old Iowa State helmet, Fresno State, ASU "Sparky" helmet,* Kansas with the Jayhawk, etc.

School name confusion could lead them to use something like this; if so, I'd hope they go more "silhouette" (Texas, Iowa), but then they'd be too much like the Bills, I suppose.

* a VERY unpopular opinion

Co-sign to all this. I'll also add that I do not understand what UB is trying to gain by branding itself with a much clunkier name like New York-Buffalo. Do they not realize that most schools with hyphenated names (UAB, UTEP, UNC-Charlotte, etc.) are trying to get away from them?

[WSU151]

Off the top of my head

- Florida Gators

- Michigan Wolverines

- Kasas (used to)

- Ohio State

- Alabama

- Mississippi

- Florida State

- Penn State

- Boston College

- Notre Dame

- Indiana (used to, still do on some)

Kansas's jayhawk that they currently use IS the main athletic logo.

[BrandMooreArt]

Ladies and gentlemen... the Dayton Flyers.

i made the same comment in the CFB uniform thread but i forgot about how the wings would be facing forward on the left side. i dont think that works well. if they went with a non winged-D then it would be a large improvement

[cajunaggie08]

Forgive me for talking about my alma mater so much lately, but I think they are a good candidate here. They are the University at Buffalo. The athletics department is trying to rebrand itself as NEW YORK - Buffalo. But... they still use the institutional UB logo on their helmets. They are even using it on their black alt helmets that they just got this summer.

They should either use their bull logo (without the word, obviously) or some modification of their 50-yard line logo from their new turf.

This is an example of why my answer is "almost none". The name change aside, I think the "UB" looks MUCH better on a helmet than this would. Logos that are fierce or detailed seldom look good on a helmet in my opinion. Thankfully, I don't think the whole "wordmark/logo" thing is in any more, but even just the logo, sans letters, would look odd to me. But I know that's just me. My least favorite helmets include Boise State logo/wordmark, the old Iowa State helmet, Fresno State, ASU "Sparky" helmet,* Kansas with the Jayhawk, etc.

School name confusion could lead them to use something like this; if so, I'd hope they go more "silhouette" (Texas, Iowa), but then they'd be too much like the Bills, I suppose.

* a VERY unpopular opinion

Co-sign to all this. I'll also add that I do not understand what UB is trying to gain by branding itself with a much clunkier name like New York-Buffalo. Do they not realize that most schools with hyphenated names (UAB, UTEP, UNC-Charlotte, etc.) are trying to get away from them?

The ones that are trying to get away from the hyphenated play in states where the "main campus" already has claim to being University of Insert State Here in the sports world where people just refer to the team as the state name. There is no single college program that has claimed New York. If NYU had a large sports presence, I could see people refer to it as New York despite it being a private school. But since there is no single school that people think of as being the University of New York, I don't blame SUNY-Buffalo for trying. They may need to start of as New York-Buffalo for a bit before it evolves into just New York. In Louisiana, UL-Lafayette is trying to stake claim as being the one referred to as University of Louisiana or just simply Louisiana despite objections from UL-Monroe. They have even changed their primary mark. It used to say Louisiana's Ragin' Cajuns. Now it says Louisiana Ragin' Cajuns.

[guest23]

Ladies and gentlemen... the Dayton Flyers.

i made the same comment in the CFB uniform thread but i forgot about how the wings would be facing forward on the left side. i dont think that works well. if they went with a non winged-D then it would be a large improvement

Easy solution just put a player number on the other side like every other D1 school. Problem solved.

[redlegs420]

Off the top of my head

- Florida Gators

- Michigan Wolverines

- Kasas (used to)

- Ohio State

- Alabama

- Mississippi

- Florida State

- Penn State

- Boston College

- Notre Dame

- Indiana (used to, still do on some)

Kansas's jayhawk that they currently use IS the main athletic logo.

Ok. I knew hey used to have the KU which i never liked.

[Cosmic]

Forgive me for talking about my alma mater so much lately, but I think they are a good candidate here. They are the University at Buffalo. The athletics department is trying to rebrand itself as NEW YORK - Buffalo. But... they still use the institutional UB logo on their helmets. They are even using it on their black alt helmets that they just got this summer.

They should either use their bull logo (without the word, obviously) or some modification of their 50-yard line logo from their new turf.

This is an example of why my answer is "almost none". The name change aside, I think the "UB" looks MUCH better on a helmet than this would. Logos that are fierce or detailed seldom look good on a helmet in my opinion. Thankfully, I don't think the whole "wordmark/logo" thing is in any more, but even just the logo, sans letters, would look odd to me. But I know that's just me. My least favorite helmets include Boise State logo/wordmark, the old Iowa State helmet, Fresno State, ASU "Sparky" helmet,* Kansas with the Jayhawk, etc.

School name confusion could lead them to use something like this; if so, I'd hope they go more "silhouette" (Texas, Iowa), but then they'd be too much like the Bills, I suppose.

* a VERY unpopular opinion

Co-sign to all this. I'll also add that I do not understand what UB is trying to gain by branding itself with a much clunkier name like New York-Buffalo. Do they not realize that most schools with hyphenated names (UAB, UTEP, UNC-Charlotte, etc.) are trying to get away from them?

The ones that are trying to get away from the hyphenated play in states where the "main campus" already has claim to being University of Insert State Here in the sports world where people just refer to the team as the state name. There is no single college program that has claimed New York. If NYU had a large sports presence, I could see people refer to it as New York despite it being a private school. But since there is no single school that people think of as being the University of New York, I don't blame SUNY-Buffalo for trying. They may need to start of as New York-Buffalo for a bit before it evolves into just New York. In Louisiana, UL-Lafayette is trying to stake claim as being the one referred to as University of Louisiana or just simply Louisiana despite objections from UL-Monroe. They have even changed their primary mark. It used to say Louisiana's Ragin' Cajuns. Now it says Louisiana Ragin' Cajuns.

My main point was that their helmet logo is inconsistent with the rest of the football team's new brand. I'm not completely crazy about the bull logo, although I do think it's solid. I'd actually be in favor of a full rebrand. If you're the Buffalo Bulls, you're too close to the Buffalo Bills (the school had their name first, but it doesn't really matter). They have this thing called the "New York Bulls Initiative"; google "New York Bulls" and you get 20,000 pages of the soccer New York Red Bulls before anything related to UB.

[Lucas718]

Off the top of my head

- Florida Gators

- Michigan Wolverines

- Kasas (used to)

- Ohio State

- Alabama

- Mississippi

- Florida State

- Penn State

- Boston College

- Notre Dame

- Indiana (used to, still do on some)

Michigan? No way. Not ever.

I'm not even sure which Kansas helmet is the primary anymore.

[BrianLion]

Ugh, none of this "Penn State should use the logo on the helmets thing"...Its never gonna happen.

Right. Just like they'd never put names on their jerseys either.

[Mingjai]

But since there is no single school that people think of as being the University of New York, I don't blame SUNY-Buffalo for trying. They may need to start of as New York-Buffalo for a bit before it evolves into just New York. In Louisiana, UL-Lafayette is trying to stake claim as being the one referred to as University of Louisiana or just simply Louisiana despite objections from UL-Monroe. They have even changed their primary mark. It used to say Louisiana's Ragin' Cajuns. Now it says Louisiana Ragin' Cajuns.

Same thing here in Minnesota with the Minnesota State University system. The other state schools in the system with relatively big athletic programs are officially named City State University--e.g., St. Cloud State, Bemidji State, Winona State. Minnesota State University-Mankato--colloquially called Mankato State--has noted the void and branded themselves Minnesota State. The funny thing is that I don't ever hear anyone locally refer to them as Minnesota State except maybe some alumni.

[ohryan]

Ugh, none of this "Penn State should use the logo on the helmets thing"...Its never gonna happen.

Sadly, you're probably right that it's never going to happen - but it should. If any college football program in the world needs to turn the corner and move on from its past, it's Penn State.