The NBA's New TV Deal Includes Plans For Ads On Jerseys

Recommended Posts

Yes. LeBron James wears Adidas warm-ups before games. There's no way for him to get around it. The NFL contract for the last several years stipulated companies could use uniformed players in ads, but they couldn't cover the manufacturer's logo. That's why Adrian Peterson would be in Nike commercials wearing a Reebok jersey. It would be exactly the same with sponsor logos.

The only time I heard of a player covering a competing logo was at the medal ceremony for the 1992 Dream Team. Michael Jordan draped a flag over his shoulders to cover the Champion logo, or so the story goes.

Share this post

Link to post
Share on other sites
This topic is now closed to further replies.