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hettinger_rl

NAHL Aberdeen Wings Rebrand

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Using my VT Hokie Bird as a guide I drew up this hockey playing pheasant as an idea for the NAHL's Aberdeen Wings. Their colors are red, black, and white. I added in some extra colors though to make the pheasant more lively. Which looks better though? C&C appreciated.

sd013d.jpg20jd48.jpg

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I prefer the one with only red, black, and white. It takes the design from the "illustration" end and pushes it more toward "logo." (Though really, it's splitting hairs: both I feel are more detailed than a simple logo, but as this would ostensibly be a crest or a primary mark, the extra detail is OK. So I guess either way. Haha.)

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I like the one on the left. Good logo. Reminds me a bit of the former Soix Falls Pheasents.

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Here are a couple color tweaks. In the first I replaced the orange with yellow, in the second I dropped the silver for bright red, darkened the main red, darkened the blue and used a light gold accent.

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Sioux Falls pheasants were a reference:

6821_sioux_falls__pheasants-secondary-20

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One on the right is better.

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Further tweaked to use just shades of the main colors:

ad2pew.jpg

These all look great. I'd like to see this^ one, but with white on the tail instead of red.

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Further tweaked to use just shades of the main colors:

ad2pew.jpg

Definitely the best of em so far, but I agree with the white in the tail, and I also liked the blue on the head. The colors on the pheasants head is one of the defining characteristics IMO. Looks fantastic though.

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That is a nice logo.

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I used silver instead of white, white made the tail look like it wasn't part of the bird.

wcjn9x.jpg2n152j7.jpg

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All these look great but I love the one with the slight blue highlights. Top notch work!

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Here are a couple of new additions to the set. Because these are for the Aberdeen Wings I made an "A"/Wing combo and patterned it after a pheasant's wing and using a script styled "A". To that idea I added a pheasant body for the next addition. This one got a bit long but I think there could still be a use for it. Finally the team currently uses a winged "W" logo and I may try to use my wing shape and make another. Does anyone think that the silver highlights on the wing should be replaced with the lighter red used in the hockey stick logo? As always, C&C appreciated.

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Their current W:

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Man you keep making this better and better! The ones on the right, with the lighter red accents are way better IMO. Maybe make the white in the wing to silver to make it more coherent to the tail, but other than that this is fantastic. You should really send this to them.

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Those new logos are nice!

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As mentioned before, here is the W logo. IMO this logo gets pushed to shoulder patch status now. What are your thoughts?

qx3qep.jpg

Next up, I need to create a wordmark from the script A.

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Thanks for all the comments so far. Still working on the script logo, may make "wings" script also.

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