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TheGortonFisherman

Sharks Home Concept

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So I think we all agree the Sharks are a bit of a mess uniform-wise. It feels like their identity is boring and lacks creativity despite a solid color palate. I'm going to try and fix that with this concept. Here are some of the main changes:

Colors: Teal brought towards the green shade (away from blue). Green is an underutilized color in the NHL and the color sets them apart. I feel like the orange 'sticks' out too much in the palate, so I changed the shade to old gold. I feel like it fits in the scheme better.

Logo: I removed the triangle and added the full body shark. It's a more dynamic logo for sure.

Design: I took from the pretty popular stadium series sweaters to make this look. I think it's unique as hell.

Things I'm still deliberating on: Number font: Go traditional or outside the box?

Away jersey: Do I go with a totally different style? How do I incorporate this design into a mostly white sweater?

C&C always appreciated guys!!

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The Sharks have a good idea, it's just they can't get the right fit of a uniform. They're close but it's just not there yet. At least their designers are working!

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I think the thing to fix is not the uniform, but the logo. They have a good start, but it looks cartoony.

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I think there's very few people who think the Sharks uniforms are a mess.

Just because green is under-utilized doesn't mean it works with the Sharks. I don't know why green would ever be associated with a Shark. The color scheme you created is worse then what they currently use. It's bland & grey.

Design wise, this isn't much. You added a line to the already existing design.

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The colour scheme isn't working. It doesn't improve the current look in any way, and without sounding too critical, neither does striping. Centering the logo within the stripe would be a start.

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