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Winnipeg Jets logo concept


Slajd

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I don't think what you've done is an improvement over the logo the Jets currently have. In yours, the proportions just feel off β€” the leaf and the jet are too wide, and the way they jut into the blue circle is jarring to the eye. You mentioned cutting down the amount of white in the current logo, but I think it needs the white space to maintain a visual balance and not feel cluttered.

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Its a poor logo to begin with so your options were rather limited. That being said, I'm going to agree that this version isn't an improvement of the current. The jet itself is the most awkward element of the logo, in my opinion. Enlarging it just exacerbates its flaws.

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