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LA Clippers New Logos & Uniforms?

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Is that logo confirmed?

It's been registered as a trademark, which means that the likelihood that this is what they're going with just shot up exponentially.

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LA-Clippers-New-Logo-and-Uniforms-Leaked

I knew that script looked familiar... Almost purchased this shirt last year too lol.

10x5vl2.png

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Do you think the designer realized that his/her idea for the red jersey goes right to hell if a player wears a single-digit number, or a two-digit number with a "1" in it?

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Do you think the designer realized that his/her idea for the red jersey goes right to hell if a player wears a single-digit number, or a two-digit number with a "1" in it?

please explain?

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Do you think the designer realized that his/her idea for the red jersey goes right to hell if a player wears a single-digit number, or a two-digit number with a "1" in it?

please explain?
2nd that. .im lost too.

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The "CLA" and uniform number are designed to compose a unified, centered element across the chest. For any number narrower than the "32" in the model, the number would either 1) have to be right-justified in its space, creating a large, off-center gap between the number and logo; or 2) centered in its space, leading to a smaller gap, but throwing the balance of the combined logo/number design completely off toward the left.

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UNPOPULAR OPINION ALERT

The white and blue sets are average, respectable uniforms. Not spectacular, but not spectacularly crappy either.

I like the idea of playing up the LA instead of Clipper imagery. The "Clipper" name worked in a town known for ships like San Diego, so it's better to stress LA. The CLA logo, like the white and blue uniforms, is average but not awful.

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The "CLA" and uniform number are designed to compose a unified, centered element across the chest. For any number narrower than the "32" in the model, the number would either 1) have to be right-justified in its space, creating a large, off-center gap between the number and logo; or 2) centered in its space, leading to a smaller gap, but throwing the balance of the combined logo/number design completely off toward the left.

Have we seen the custom font yet? Surely the 1 will be as wide as the 2, and single-digit players will be required to have a 0 in front of their number in this alt. Fire.

:)

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It's a bit too busy for me. The nautical theme is getting a bit too heavy, but that's not to say it's not a beautifully done concept, I simply don't feel it works for the Clippers. They need a nautical touch, but not a sledgehammer of boats and water.

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I like the idea of playing up the LA instead of Clipper imagery. The "Clipper" name worked in a town known for ships like San Diego, so it's better to stress LA.

Well, if they are doing this, then why not take the opportunity to rebrand completely and change the team name? It's not like they have "el cheapo" Donald Sterling as an owner anymore, and as they are working on a fresh start, this is the perfect time to do it.

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I like the idea of playing up the LA instead of Clipper imagery. The "Clipper" name worked in a town known for ships like San Diego, so it's better to stress LA.

Well, if they are doing this, then why not take the opportunity to rebrand completely and change the team name? It's not like they have "el cheapo" Donald Sterling as an owner anymore, and as they are working on a fresh start, this is the perfect time to do it.

I'd be down for that.

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I feel like they could've easily adapted the wordmarks they have now into a bit more solid identity, and it would've worked just fine. Basically the main logo needs a refresh obviously, but how would they ever think that what they trademarked was better than these I'll never know...

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and they also have one of my favorite sets in the league. Take the sleeves off the light blue uni and it's a winner.

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Granted, the Clippers history is mostly forgettable, but they've had the most success the team has ever had in this current look. Usually, teams change when things are going downhill, not during a successful run.

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You know what just occured to me Steve Balmer is computer sufficent and knows about internet leaks and trademark leaks. What is this is a red herring covering up the real new look?

Is that wishful thinking on my part or is it possible?

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What happened to the city being present in the primary logo (a la Philly's box around the 76ers logo)? Did the NBA scratch that requirement?

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I didn't think you could top the Thunder's logo, but this did.

The NBA is the worst.

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I've been in the minority that not only do the Clippers not desperately need to change their uniforms but that their uniforms are top-half in the league. The logo is awful; no doubt about it. That ought to change, but the R/W/B is great and it's OK if a few teams have it.

But, I figured they'd change. Between the logo, the former owner, and the franchise's history, it was due. They could have gone to a light blue (Houston Oilers) scheme and been unique. Or they could have gone to the Orange/blue San Diego route and had a distinctive look. But they just added black. And they went with a logo set that is just pure crap.

And the "smile above wordmark / frown below wordmark" underlining style...is this a trend now?

The black just looks so out of place and forced.

Awful.

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