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uuh70

Los Angeles Clippers Complete Rebrand...Updated 6/29/2015

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With the recent rebrand I felt like the Clippers missed a golden opportunity to distance themselves from the Lakers. Since relocating to Los Angeles from San Diego the Clippers have been called "the little brother" and "the jv team of Los Angeles". Because of this I decided to give the Clippers a complete overhaul, even ridding them of the Clipper moniker as a way to distance themselves from previous ownership.

The team will now be known as the "Hollywood Stars" as a nod to the old minor league team and to some extent, the ABA team of the 1970's. The Stars will have four uniforms, the primary home and away, an alternate, and a pride uniform (no sleeves to be seen!)

without further adieu, I present you the Hollywood Stars

Home_zpsffqpt8df.jpgRoad_zpsxfxssdnr.jpgAlt_zps17rxbmym.jpgPride_zpsxorh1e2y.jpgHollywood%20Stars%20Logo%20Sheet_zpswpsucourt_zpsbip9vsos.jpgwordmarks_zpsqwwn6vvy.jpg

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First! !

By the way...stars up the sides should be on all the jerseys. And 2)I mix up the colors so it's not similar to the 76ers.

Baby Blue white and red Works perfectly. The font is great as well.

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Interesting direction for this concept. Those uniforms aren't too bad.

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I like Light Blue uniforms, but I'm not feeling yours. Not sure about the "Tinseltown" on the chest. I also was hoping you would change the primary logo so that it wouldn't be the same exact thing just customized for the Stars. Not great.

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I think the Stars script needs some work. The capital S doesn't look like an S, and the r looks like it is missing an anchor point--it is so thin at one point and so thick in others.

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Fantastic idea... Really wish this had been a route taken by the organization. Hollywood Stars vs. Los Angeles Lakers - how awesome would that sound?

The uniforms are really good-looking too!

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As a Clippers fan, I'm not so sure how I feel about the name change, but i like that you took that risk and went with a new name. It works. Even with the new name, it's miles ahead of what we just got. My only complaint is is that you still used that " NBA Live"logo for the primary logo.

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The new primary is better, but it is too busy for a sports logo. Try simplifying it so that it can be more easily reproduced and can stand out more when used in small applications.

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That new primary logo just isn't realistic as it is far too busy. You have to think about all the applications that a primary logo is used for, and in smaller applications that logo would look extremely muddled.

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