NBA Changes 2017-18

[JESSEDIEBOLT 147]

14 hours ago, kimball said:

 

I think he's complaining about the stupid Nike speak more than anything. Which I think we all kind of find ridiculous.

 

But in what way is "Association/Icon/Statement/City/Classic" ridiculous? It's just a title for a uniform. You can call it whatever you want to call it but for organizational and marketing purposes Nike had to give the uniforms some sort of title. 

[Beantown77 187]

4 minutes ago, JESSEDIEBOLT said:

 

But in what way is "Association/Icon/Statement/City/Classic" ridiculous? It's just a title for a uniform. You can call it whatever you want to call it but for organizational and marketing purposes Nike had to give the uniforms some sort of title. 

Because it's nothing more than glorified marketing speak and an unnecessary complication of wording.

[Telemundo219 377]

37 minutes ago, JESSEDIEBOLT said:

 

But in what way is "Association/Icon/Statement/City/Classic" ridiculous? It's just a title for a uniform. You can call it whatever you want to call it but for organizational and marketing purposes Nike had to give the uniforms some sort of title. 

 

Simple. It muddles things/tradition/the known for no reason other than for kicks and giggles. What is wrong with:

1. Home

2. Away

3. Alt 1 (alt/throwback/civic pride)

4. Alt 2 (alt/throwback/civic pride)

 

We've known it to be that way for so long and people are used to it. Those Nikefied names have no soul, purpose or reasoning to them other than "marketing purposes" which is pretty pointless to everyone except Nike.

[DG_ThenNowForever 16,745]

51 minutes ago, JESSEDIEBOLT said:

 

But in what way is "Association/Icon/Statement/City/Classic" ridiculous? It's just a title for a uniform. You can call it whatever you want to call it but for organizational and marketing purposes Nike had to give the uniforms some sort of title. 

 

Except I don't -- and won't -- know the difference among the various titles. They're nonsense words that have no practical meaning, especially when existing words (home, away, light, dark, classic, whatever) worked a whole lot better. And as long as the jerseys are falling apart, have poor visual contrast and/or look like trash, Nike doesn't get the benefit of people learning their dumb language.

 

2 hours ago, coachcw_51 said:

9 games last night, 9 home teams in white. First time since opening night that every home team has worn white.

 

And for an added bonus, the Lakers continued to wear their home jersey on the road, in yellow against the white Suns last night.

 

Can someone explain how Nike forcing the Lakers to withhold their purple jersey for a month and a half increases sales? I don't get that. People already know the Lakers have a purple jersey; they've had one for half a century. What's so special about Nike's version that it needs to be locked away for an arbitrary amount of time?

[JTernup 472]

38 minutes ago, jus2damcrazey219 said:

 

Simple. It muddles things/tradition/the known for no reason other than for kicks and giggles. What is wrong with:

1. Home

2. Away

3. Alt 1 (alt/throwback/civic pride)

4. Alt 2 (alt/throwback/civic pride)

 

We've known it to be that way for so long and people are used to it. Those Nikefied names have no soul, purpose or reasoning to them other than "marketing purposes" which is pretty pointless to everyone except Nike.

The problem with that is that Home and Away no longer apply. These uniforms can be worn wherever teams choose. It would likely make even less sense to call the white uniform of the Bulls (a team which is wearing red at home) the home jersey. Those terms now mean even less than the Nike speak names. If you're going to name jerseys in this new era of 'wear it wherever' they have to be new and consistent. 

 

It would be understandable to have a problem with this new system or the names they came up with, but the names had to change.

[kimball 5,242]

5 minutes ago, JTernup said:

The problem with that is that Home and Away no longer apply. These uniforms can be worn wherever teams choose. It would likely make even less sense to call the white uniform of the Bulls (a team which is wearing red at home) the home jersey. Those terms now mean even less than the Nike speak names. If you're going to name jerseys in this new era of 'wear it wherever' they have to be new and consistent. 

 

It would be understandable to have a problem with this new system or the names they came up with, but the names had to change.

 

If they had to change, that's an easy fix ...

 

1) White

2) Team Color

3) Alternate #1

4) Alternate #2

 

You don't need Nike corporate speak.

[Froob 1,418]

Are there no holiday (Xmas, St Paddy's day, Spanish heritage) jerseys this season? Would be a big disappointment. Usually we see these (especially the Xmas) months ahead of time.

[kimball 5,242]

2 minutes ago, Froob said:

Are there no holiday (Xmas, St Paddy's day, Spanish heritage) jerseys this season? Would be a big disappointment. Usually we see these (especially the Xmas) months ahead of time.

 

Nope.

 

Though Golden State has their Chinese New Year jersey coming back. Not sure if there's any Spanish or St. Patrick's jerseys planned? (Boston won't have their St. Patty's jersey, sadly).

[Froob 1,418]

1 minute ago, kimball said:

 

Nope.

 

Though Golden State has their Chinese New Year jersey coming back. Not sure if there's any Spanish or St. Patrick's jerseys planned? (Boston won't have their St. Patty's jersey, sadly).

Damn that's crappy. NBA always did a poor job selling those St Paddy's day jersey, rarely any available on NBA.com and Celtics store.

[coachcw_51 52]

47 minutes ago, kimball said:

 

Nope.

 

Though Golden State has their Chinese New Year jersey coming back. Not sure if there's any Spanish or St. Patrick's jerseys planned? (Boston won't have their St. Patty's jersey, sadly).

The CNY jersey is supposedly their "Community jersey" so it's going to be considered part of their regular rotation - they may be wearing it other times.

[JESSEDIEBOLT 147]

7 hours ago, DG_Now said:

 

Except I don't -- and won't -- know the difference among the various titles. They're nonsense words that have no practical meaning, especially when existing words (home, away, light, dark, classic, whatever) worked a whole lot better. And as long as the jerseys are falling apart, have poor visual contrast and/or look like trash, Nike doesn't get the benefit of people learning their dumb language.

 

 

And for an added bonus, the Lakers continued to wear their home jersey on the road, in yellow against the white Suns last night.

 

Can someone explain how Nike forcing the Lakers to withhold their purple jersey for a month and a half increases sales? I don't get that. People already know the Lakers have a purple jersey; they've had one for half a century. What's so special about Nike's version that it needs to be locked away for an arbitrary amount of time?

 

You're just being salty. It's 5 words. For one, you know what "classic" means. That's pretty straightforward. The rest are just as descriptive as "home" or "away". What about "home" means white? In the NFL it tends to mean dark. What about "away" means anything? Not like everyone wears the same color when away. "Statement"/"icon" is just as descriptive. GET OVER IT.

[JESSEDIEBOLT 147]

7 hours ago, jus2damcrazey219 said:

 

Simple. It muddles things/tradition/the known for no reason other than for kicks and giggles. What is wrong with:

1. Home

2. Away

3. Alt 1 (alt/throwback/civic pride)

4. Alt 2 (alt/throwback/civic pride)

 

We've known it to be that way for so long and people are used to it. Those Nikefied names have no soul, purpose or reasoning to them other than "marketing purposes" which is pretty pointless to everyone except Nike.

 

So you'd rather have 3+ options for the true title of "Alt 1" and "Alt 2" than "City" and "Statement". Okay.

 

Why bring up the "soul" of a name of a uniform when "soul" has nothing to do with Home/Away/Alt. The "Nikefied" names certainly have purpose and reasoning...your point is invalid.

[JESSEDIEBOLT 147]

delete

[DG_ThenNowForever 16,745]

27 minutes ago, JESSEDIEBOLT said:

 

You're just being salty. It's 5 words. For one, you know what "classic" means. That's pretty straightforward. The rest are just as descriptive as "home" or "away". What about "home" means white? In the NFL it tends to mean dark. What about "away" means anything? Not like everyone wears the same color when away. "Statement"/"icon" is just as descriptive. GET OVER IT.

 

What's Classic for the Lakers? Purple or gold? Same with Celtics. And then why would purple be statement and not icon?

 

This is all so stupid.

[Around the Horn 1,423]

The only two "Nikespeak" names that make sense to me are the Icon and Association. The rest don't make any sense to me.

[BBTV 20,973]

10 hours ago, DG_Now said:

 

Except I don't -- and won't -- know the difference among the various titles. They're nonsense words that have no practical meaning, especially when existing words (home, away, light, dark, classic, whatever) worked a whole lot better. And as long as the jerseys are falling apart, have poor visual contrast and/or look like trash, Nike doesn't get the benefit of people learning their dumb language.

 

 

And for an added bonus, the Lakers continued to wear their home jersey on the road, in yellow against the white Suns last night.

 

Can someone explain how Nike forcing the Lakers to withhold their purple jersey for a month and a half increases sales? I don't get that. People already know the Lakers have a purple jersey; they've had one for half a century. What's so special about Nike's version that it needs to be locked away for an arbitrary amount of time?

 

Maybe it's like the Eagles green jerseys and Nike hasn't figured out how to make the color yet.

[kimball 5,242]

Hey look a Color vs. Color matchup that's pretty non-offensive to most of our sensibilities ...

 

 

[BBTV 20,973]

3 hours ago, JESSEDIEBOLT said:

 

You're just being salty. It's 5 words. For one, you know what "classic" means. That's pretty straightforward. The rest are just as descriptive as "home" or "away". What about "home" means white? In the NFL it tends to mean dark. What about "away" means anything? Not like everyone wears the same color when away. "Statement"/"icon" is just as descriptive. GET OVER IT.

 

"Icon" and "Association" are in no way as descriptive as home or away, at least when home and away meant white and dark.

 

"Light", "Dark", "Alt", "Classic", "pride", would have been fine.  Even "pride" is silly.

 

Nobody - and I mean NOBODY - is asking their parents for a Lakers "association" jersey for the holidays, or a Sixers Embiid "icon" top.  It's absolutely silly, and counterproductive since few (if any) people will be able to keep the stupid names straight.

[pepis21 2,197]

19 hours ago, Teal said:

Late November is the word on the street.

 

But teams won't wear them until 21st December.

[LA_Angels 142]

1 hour ago, kimball said:

Hey look a Color vs. Color matchup that's pretty non-offensive to most of our sensibilities ...

 

 

Yeah that was one beautiful colour vs colour matchup.