mcrosby Posted January 25, 2017 Share Posted January 25, 2017 A local startup incubator, a company that should have some idea how important branding is, seems to have forgotten about their own branding. I've been working on a few concepts. C&C please! https://twitter.com/OutOfThisWC Link to comment Share on other sites More sharing options...
BrandMooreArt Posted January 28, 2017 Share Posted January 28, 2017 i think the G/8 icon is a good idea. im not sure if that lightning bolt is needed on the crossbar of the G, im not finding how that really adds to anything. unless you're going for "speed", then maybe you can make the rest of the mark play around that too. maybe skew it a bit? there's too much going on in the wordmark though. what is it you want people to notice and remember? the red G? the lightning crossbar in the G? the 8? an oversized, red 8? take away some of those ideas and it will be stronger. just focus on one thing. i feel the colors might be a bit aggressive. i'd recommend using gray instead of black and/or using a cool color in place of red. make it a bit more approachable GRAPHIC ARTIST BEHANCE / MEDIUM / DRIBBBLE Link to comment Share on other sites More sharing options...
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