uuillis Posted April 21, 2017 Share Posted April 21, 2017 I found this in an old design book and wanted see if anyone knew anything about it. (from book) 76. The Chicago Bears, a football club. Proposed new mark. Designed in 1973 by Emil M. Cohen. Digging around, 1973 was the year the team switched from the all-white wishbone C to the orange outlined one. The designer is from the Chicago area and has designed other (non-football) logos. I wonder if he did the wishbone C redesign or if this was part of a logo competition of sorts. Anyway, thought I'd share. Link to comment Share on other sites More sharing options...
Quillz Posted April 22, 2017 Share Posted April 22, 2017 Way too busy to work as a logo, especially on a helmet. Like the Raiders logo and the old Vikings logo, there is too much small detail that would be lost as such a small size, making the entire logo look like a blob. Not to mention it's just incredibly dated. I like their actual bear alternate logo. It's not perfect, and also probably overly detailed, but if you want an actual bear logo for the Bears, it's certainly workable. Link to comment Share on other sites More sharing options...
dfwabel Posted April 22, 2017 Share Posted April 22, 2017 It is as if the designer saw the "Disco NY Giants" mark and thought the Bears needed to change just because. Link to comment Share on other sites More sharing options...
schlim Posted April 22, 2017 Share Posted April 22, 2017 I like the telephone cord backhair. Link to comment Share on other sites More sharing options...
2001mark Posted April 22, 2017 Share Posted April 22, 2017 Mike Ditka lookin' all geared up to trade everyone away for Ricky Williams. @2001mark Link to comment Share on other sites More sharing options...
WSU151 Posted April 22, 2017 Share Posted April 22, 2017 8 hours ago, schlim said: I like the telephone cord backhair. Looks like he's wearing a Secret Service earpiece under his helmet... Smart is believing half of what you hear. Genius is knowing which half. Link to comment Share on other sites More sharing options...
MJWalker45 Posted April 22, 2017 Share Posted April 22, 2017 Is he a QB? Link to comment Share on other sites More sharing options...
Michael Bolton Posted April 22, 2017 Share Posted April 22, 2017 That "bear" looks like a dog. Link to comment Share on other sites More sharing options...
oldschoolvikings Posted April 22, 2017 Share Posted April 22, 2017 His nose has a nose. http://dstewartpaint.blogspot.com/ Link to comment Share on other sites More sharing options...
JerseyJimmy Posted April 22, 2017 Share Posted April 22, 2017 Man, I keep seeing stuff like this, and it just makes me think the early-mid '70s were the dark ages of logo design. Link to comment Share on other sites More sharing options...
IceCap Posted April 22, 2017 Share Posted April 22, 2017 On 2017-04-21 at 6:05 PM, uuillis said: I like it. Obviously not as a logo to use today, but it would have been great back in the 70s and 80s. PotD 26/2/12 1/7/15 2020 BASS Spin the Wheel, Make the Deal Regular Season Champion 2021 BASS NFL Pick'em Regular Season Champion Link to comment Share on other sites More sharing options...
OliverP Posted April 23, 2017 Share Posted April 23, 2017 On 4/22/2017 at 0:05 AM, uuillis said: I found this in an old design book and wanted see if anyone knew anything about it. I agree with @Ice_Cap. It's a kind of logo that I would love to rock on a t-shirt. Quirky and fun! Dribbble Behance Link to comment Share on other sites More sharing options...
LAWeaver Posted April 24, 2017 Share Posted April 24, 2017 Decided to see what it would look like slightly modernized: @loganaweaver - Twitter / @loganaweaver - Instagram / Nike Vapor Untouchable Football Template / Logan's Logos Link to comment Share on other sites More sharing options...
Ferdinand Cesarano Posted April 24, 2017 Share Posted April 24, 2017 30 minutes ago, mr.nascar13 said: Decided to see what it would look like slightly modernized: This is great work! Except it doesn't need the shadow. Anyway, the colouring shows that this could be a logo today. Link to comment Share on other sites More sharing options...
Cosmic Posted April 24, 2017 Share Posted April 24, 2017 I see this: Link to comment Share on other sites More sharing options...
LAWeaver Posted April 24, 2017 Share Posted April 24, 2017 1 hour ago, Ferdinand Cesarano said: This is great work! Except it doesn't need the shadow. Anyway, the colouring shows that this could be a logo today. Thanks! I went back and forth on whether to adda shadow or not. I think it adds to it. Seemed a little plain without it imo. @loganaweaver - Twitter / @loganaweaver - Instagram / Nike Vapor Untouchable Football Template / Logan's Logos Link to comment Share on other sites More sharing options...
DTConcepts Posted April 24, 2017 Share Posted April 24, 2017 Helmet logo on a helmet in a logo on a helmet. Crazy. "You ain't gonna learn what you don't wanna know..." Link to comment Share on other sites More sharing options...
slapshot Posted April 24, 2017 Share Posted April 24, 2017 4 minutes ago, Zeus89725 said: Helmet logo on a helmet in a logo on a helmet. Crazy. In(ter)ception. Back-to-Back Fatal Forty Champion 2015 & 2016 Link to comment Share on other sites More sharing options...
uuillis Posted April 24, 2017 Author Share Posted April 24, 2017 Thanks for the comments. The early 1970's were a weird time for design (graphic, fashion, architectural and otherwise). It definitely wouldn't work on a helmet but would look great (back then) as branding on letterhead or marketing material. I agree that it'd look great on a t-shirt which is the first thing I did when I found it. I checked out the US Trademark database to see if the team registered this. They didn't but I found these gems from that era... Link to comment Share on other sites More sharing options...
RichO Posted April 24, 2017 Share Posted April 24, 2017 the original post exudes 70s in a way that really does beg to be on a retro t-shirt. And the receiving bear is glorious. Link to comment Share on other sites More sharing options...
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