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NIKE X NBA JERSEY CONCEPTS (HOME) 2017-2018


Max Sang
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Since Nike is going to be the new jersey supplier for the NBA I made some concepts to show my take on the new jerseys. I used the USA olympic jersey featuring a nike vapor jersey and made my own mockup on it, to get the realistic stitching details on the numbers and logo I used a photoshop action called realistic stitching action to make it look realistic as possible. I hope you guys enjoy!

rsz_atlanta.thumb.png.4f8994a2f9dd8b30883de76825aa2d86.png

rsz_boston.thumb.png.6a3d7baabe1dc0df774b6866b104ae21.pngrsz_brooklyn.thumb.png.88340b44c3a9bfd847d5e5625a2abcc2.pngrsz_charll.thumb.png.a5db1399cc50a42ba0d3e536f70dac2f.pngrsz_chicago.thumb.png.7ac7faccec61dcbe54fb18f8d80d852c.pngrsz_1cleveland.thumb.png.a2bc1fd0e1bd1247d47234a3c7702c21.pngrsz_dallas.thumb.png.c5a0e39fe1734eaa3ed8ea17c6fa88f7.png

rsz_denver.thumb.png.2058413ab2b257eca77c4f8d39e6de85.pngrsz_detroit.thumb.png.ebb480687f92495adcc336fbb5269e5a.pngrsz_goldenstate.thumb.png.c3d09c9632d02dc098a25ab5ba59b279.pngrsz_houston.thumb.png.bdfdc4e1e690c325f68656fc6aaba849.pngrsz_indiana.thumb.png.4296080168d19d748cae52dae3d337f9.pngrsz_lac.thumb.png.0c0e2cdc173ed1963ab38b6033cb8a3a.pngrsz_lal.thumb.png.e260696ba284ce8006adf0d64a28ac32.pngrsz_memphis.thumb.png.fadc4010f7f4f4fe283464b30c5288ac.png

 

 

 

Half way done the other half of the NBA will be uploaded as soon as possible. Feedback would be helpful!!

 

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A bunch of these jerseys are bland. For instance, in real life, one of the reasons the Celtics have the best uniforms in the league is the stripping on their collar and armholes. The same thing with the Bulls, Cavs, Nets & Clippers. A few stripes on the jersey can go a long way. 

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The execution is well done. You've shown good work in completing the concepts. Your design creativity is what is lacking. Let's see some new designs, not just different wordmarks and a new manufacturer logo.

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