nogologo

University of Providence (new name, new logos)

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Changing to that name is incredibly dumb. When you look up university of providence on google and yahoo there is only one entry for them on the first page, everything else his for providence college and the university of Rhode Island (providence) . Unless I'm missing something what does providence have to do with great falls Montana?

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I was thinking Providence College had changed its name.

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1 hour ago, dont care said:

Changing to that name is incredibly dumb. When you look up university of providence on google and yahoo there is only one entry for them on the first page, everything else his for providence college and the university of Rhode Island (providence) . Unless I'm missing something what does providence have to do with great falls Montana?

 

From press release.

"brings the university back to its roots, founded by the Sisters of Providence and Ursuline Sisters in 1932"

 

Even though it seems more of the hospital getting the naming rights than anything else. (Providence St. Joseph Health (PSJH) system)  Makes you wonder if this is something you will see happen in the future.  Instead of a company getting naming rights for an arena, they just go for the whole university.

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5 hours ago, WSU151 said:

I was thinking Providence College had changed its name.

Same. 

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The wordmark with the profile logo makes it look like they're the Providence Fargos.

 

Better hide the wood chipper.

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It looks like they took some liberties with the Michigan State logo to me.

 

ZPFGxKw.png

 

 

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1 minute ago, msu said:

It looks like they took some liberties with the Michigan State logo to me.

 

ZPFGxKw.png

 

 

I mean, it is a spartan style helmet? Like different enough to me 

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So many blues...

 

BrandingWeb.jpg

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wtf is a Fargo?

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3 hours ago, imawalkingcorpse said:

A really good movie from 1996 starring Steve Buscemi

 

I know that, but in the context of a team name?

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4 hours ago, tigerslionspistonshabs said:

wtf is a Fargo?

Well they are Argos, as in argonauts, not fargos

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6 hours ago, nash61 said:

So many blues...

 

BrandingWeb.jpg

Blue and bright green... Ehh. 

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On 7/18/2017 at 11:19 AM, nash61 said:

So many blues...

 

BrandingWeb.jpg

It definitely grabs your attention.  The problem with most new changes is that most companies don't have the exact color you switched to ready for rollout. 

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I'm not saying nothing, but...

image.png

logo-correct-red-on-white.png

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Awful name change, given that "University of Providence" sounds like it should be in Rhode Island, and is easily confused with Providence College.

 

The helmet logo looks like an infinitely uglier version of Michigan State's logo.

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In some ways, the new logo is actually worse. It feels like the current Sabres & Lions logos - a minimalist base with too much needless border detail. I would like the new logo better if they let the blue and green touch directly without the white buffer between every shape. Something like this rough draft:

 

draft.jpg.9b8583569599c5d58a90f4843dc9e171.jpg

 

The blue and green contrast enough that they don't need all that extra detail between them. Maybe a simple white border around the entire logo for application on green or blue backgrounds. The wordmark would be fine enough with no border at all.

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