NeauXone Posted October 1, 2017 Share Posted October 1, 2017 Boring. Just one of the many words I can use to describe a lot of new logos these days. You see, somewhere around 2011, most of the logo designers decided that anything special in their logos that made it distinctive was lame, and that being "simple", "clean", and "versatile" was everything. Take the St. Louis Blues for example. Their font from 1998-2016, while yes, looked like something from the 2000's, was distinctive, and you could tell what team used the font if you had typed something else with it. The font that ended up replacing it? Looks extremely similar to the San Antonio Spurs new logo, and the Toronto Raptors' font. I'm not saying all rebrands today are like this. In fact, some of these "modern" logos, I actually like, for example, the Minnesota Timberwolves, Detroit Pistons, Tampa Bay Bucs, and Sacramento Kings logos are some of my favorites. But I still don't like this trend. I'm getting a bit tired of seeing these "modern" logos everywhere. I would prefer it if teams tried to make their logos unique again. Bring back outlines. Bring back bevels. Hell, even bring back drop shadows, just do something when it comes to designing a logo. Discuss. Link to comment Share on other sites More sharing options...
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