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38 minutes ago, Ark said:

Gritty is certified awesome.

 

Usually no one cares when a team introduces a new mascot, but the hockey world can't stop talking about Gritty. 

 

I can't help but wonder if Gritty might mark a turning point in team mascots.

 

While mascots, in theory, exist in order to appeal to children, the reality is that they always seem to walk the line between cute and terrifying. The response to Gritty seems to suggest that embracing the terror, and playing up the psychotic muppet aspects of mascots generates far more buzz than trying to play it safe and appeal to kids. 

 

Come to think of it, the Bruins arguably started exploring this idea with their Hockey Rules series of commercials from a few years back. Gritty just represents an evolution of the concept into an on-ice mascot. 

 

So the question is...where do we go from here?

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17 minutes ago, Thaumatrope said:

 

I can't help but wonder if Gritty might mark a turning point in team mascots.

 

While mascots, in theory, exist in order to appeal to children, the reality is that they always seem to walk the line between cute and terrifying. The response to Gritty seems to suggest that embracing the terror, and playing up the psychotic muppet aspects of mascots generates far more buzz than trying to play it safe and appeal to kids. 

 

Come to think of it, the Bruins arguably started exploring this idea with their Hockey Rules series of commercials from a few years back. Gritty just represents an evolution of the concept into an on-ice mascot. 

 

So the question is...where do we go from here?

I hope it stays a Philadelphia thing. 

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1 hour ago, Thaumatrope said:

Come to think of it, the Bruins arguably started exploring this idea with their Hockey Rules series of commercials from a few years back. Gritty just represents an evolution of the concept into an on-ice mascot. 

 

The spots with the bear were funny on their own. This is just the Twitter/Reddit/Deadspin complex jerking itself off. Tell me I'm wrong.

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16 hours ago, the admiral said:

 

The spots with the bear were funny on their own. This is just the Twitter/Reddit/Deadspin complex jerking itself off. Tell me I'm wrong.

 

I don't know if I fully agree with that. Yes, there is no small degree of circle-jerkery taking place on the platforms you've mentioned, but they're also far more connected to the mainstream than they were just a few short years ago. The fact that I've seen Gritty discussed on digg suggests that he's not only transcended the hockey community, but the sports community as a whole. 

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