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Rotten Tomatoes New Logo & Site


letsgomets1212
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Well, in this day and age of oversimplified and cloned logos, I would say that this is pretty good. It maintains the character of the original without using overbearing elements, and also still fits a more current model of design. Very well done.

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23 hours ago, Ferdinand Cesarano said:

A nice cleaup.

But it feels to me like the first O in "Tomatoes" should have the "splat" in it.  The old logo had three different O's; the new logo should have fixed that by bringing the total number of variations down to two.

 

I'm guessing they wanted the negative icon in "Rotten" and the positive icon in "Tomatoes"

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  • 2 months later...

If I try too hard to think about why they are named "Rotten Tomatoes" my head starts to hurt. You throw rotten tomatoes at someone as a way of showing you didn't like their performance right? But what about ripe tomatoes? I feel like you could also throw a nice new tomato at someone. But if a movie is "certified fresh" it's like they're saying the movie is a really good tomato and therefore not good for heckling.

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  • 6 months later...
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