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TheScottyZ

Crosstown Classic Logo Concept

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I like it! I think it could use a little more polishing, like a change in font, but other than that, it's okay.

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This is pretty sweet, for a first concept especially. The idea to sandwich the six-point stars between the Crosstown and Classic is an excellent one, and is the simplest way to bring up the location without saying "Hey, by the way, CHICAGO!!!", which I think is a good thing. The brands are identifiable enough on their own so avoiding the clutter is great. Also love the fact that you outlined the logos and didn't just slap them on there, the realistic grain and highlights on the bats, and the way the stars line up with 1st and 3rd base (simple perfections like that make me happy).  There are a few things I would do, however:

 

- Like Zeus said, the font isn't perfect. I would choose a more college like, sporty block font, hovering around generic. There don't need to be any frills with Chicago baseball, and rounded edges sorta fit into that category. I'd just keep the text straight as well.

 

- Lessen the detail on the bats. One of the most important parts of making a sports logo is making sure to stay in the same degree of detail. Therefore to follow the simplicity of the main portion of the logo, I would make the grain marks a little bit thicker and anywhere you have the couple really thin marks, I would attach them but still have them separate at the end to come to two points. I'd also change the highlights to plain white.

 

- Change the shade of blue. The blue on the field is slightly different than the shade on the Cubs logo.

 

- Keep all four stars equidistant.

 

Just a few changes to keep most of what you have intact, but clean up what needs it. Great start though, like it a lot!

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Thanks for the replies! 

I have made some updates:

1. Updated the font for a more "sport" feel

2. Toned down the detail on the bats
3. Fixed the distance between the Stars 
4. Changed the blue color on the left side of the field to match the Cubs Logo

 

Let me know what you think!

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Really, really love the flag as the diamond idea. Not a huge fan of the cartoony bats. I understand the light blue is a city flag color, but I'd experiment with it a little.

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I'd swap the position of the logos and stars. It seems like there's too much open space in the middle. Changing the bats helped a bunch.

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The updated design is an improvement. One other suggestion I have is to simplify the outlines on the White Sox logo. Maybe just use the lighter gray rather than light and dark. 

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The font is hard to read for me, mostly because of color choice.  The baby blue and white are too close and strain the eyes a bit.  I'd suggest swapping one of them for a darker tone, or maybe just adding an extra outline in a darker color between the blue and white to create some space.

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