College athletics identity changes

[rtrich11 72]

10 hours ago, jerrylawless3 said:

 

Here's the only mention of a new logo I could find, mentioned by the baseball coach on some very bad baseball hats. It looks like they started rolling out the new set at least December of 2018. The script was also on some the baseball team's uniforms last season. Script isn't bad, but the monogram is awful. Overall, it's such a huge downgrade from what they had.

Looks like O SUN. It looks dated. From the 1970s. Whoever chose this has terrible taste.

[Earl 186]

It's finally official for Wake Forest:  https://godeacs.com/news/2019/10/1/general-wake-forest-athletics-refreshes-its-brand.aspx

[DC in Da House w/o a Doubt 3,647]

So this guy is gone?

 

[Krz 2,022]

1 hour ago, DC in Da House w/o a Doubt said:

So this guy is gone?

 

Good riddance

[Brian in Boston 2,646]

5 hours ago, Earl said:

The new primary mark is an improvement.
The new word mark is atrocious.
The Top Hat complementary mark is, at best, "meh".
The walking deacon complementary mark is outstanding and my favorite part of the update.

[hettinger_rl 1,423]

6 hours ago, DC in Da House w/o a Doubt said:

So this guy is gone?

 

4 hours ago, KRZYBDGRZ said:

Good riddance

They could've gone this route: Credit to Mark Crosby

 

 

[stumpygremlin 471]

On 10/3/2019 at 9:05 AM, Earl said:

 

The "Walking Deacon" instantly reminded me of Washburn University's Ichabod logo. They're close enough, I think, that Washburn could ask to have it changed. I say that based on Iowa vs. Southern Miss.

[andrewharrington 4,786]

12 minutes ago, stumpygremlin said:

 

The "Walking Deacon" instantly reminded me of Washburn University's Ichabod logo. They're close enough, I think, that Washburn could ask to have it changed. I say that based on Iowa vs. Southern Miss.

I honestly wouldn’t be surprised if they get a letter from Johnnie Walker, either.

[jn8 2,637]

Not a change, but an interesting list my school Tweeted out:

 

Crazy that We were almost the Omaha Unicorns. Kinda makes me wonder how that would’ve been done, like would it be a corn pun? Hol up... heading on over to concepts

[_DietDrPepper_ 4,307]

7 hours ago, jn8 said:

Not a change, but an interesting list my school Tweeted out:

 

Crazy that We were almost the Omaha Unicorns. Kinda makes me wonder how that would’ve been done, like would it be a corn pun? Hol up... heading on over to concepts

That’s really interesting, demons is also super interesting. Also they spelled Wendi’s name wrong, it’s right there on the drawing, that’s embarrassing 

[stumpygremlin 471]

27 minutes ago, BellaSpurs said:

That’s really interesting, demons is also super interesting. Also they spelled Wendi’s name wrong, it’s right there on the drawing, that’s embarrassing 

First AND last name, no less

[Green27 187]

A team being named the Unicorns? Where am I, a Brandiose-led MILB thread? Jokes aside, I wish there was a concept for a small school brand built around unicorns from the 70s. 

[RyanMcD29 820]

Looks like Cortland's getting a revamp. Kinda odd to see them change their Block C essentially to the same one as Cornell and Colgate given they're all in the area, though (granted Colgate's been using the vintage C a lot more this year so far)

[stumpygremlin 471]

Old logo for Cortland for comparison. Like anything Phoenix Design does, downgrade...…...

[Section30 1,631]

It looks like an animation or drawing rather than a logo, and I don't see the need for all of the Dragon poses.

[hettinger_rl 1,423]

On 10/31/2019 at 9:14 PM, RyanMcD29 said:

Looks like Cortland's getting a revamp. Kinda odd to see them change their Block C essentially to the same one as Cornell and Colgate given they're all in the area, though (granted Colgate's been using the vintage C a lot more this year so far)

PDW must be really inexpensive when compared to other firms. This is the only explanation I can think of as to why they still get work even though everything they do looks like it came from 1997-2006. I know that there are better artists/designers that frequent these boards that could do a much better job and would be over joyed with whatever PDW got paid to make these.

[stumpygremlin 471]

1 hour ago, hettinger_rl said:

PDW must be really inexpensive when compared to other firms. This is the only explanation I can think of as to why they still get work even though everything they do looks like it came from 1997-2006. I know that there are better artists/designers that frequent these boards that could do a much better job and would be over joyed with whatever PDW got paid to make these.

I'm sure that, and that they somehow have a good portfolio. They've done work for Alabama, Arkansas, three U. of California campuses, Colgate, Delaware State, Fordham, Brown, Harvard, Houston, Iona, James Madison, Lafayette, LSU, Ole Miss, NC A&T, W&M, and University of Washington. That's four SEC schools in their profile, an Ivy, two Pac-12 schools, among others. So that, I'm sure, does carry some cachet that helps them get work. Likely AD's go to their counterparts at various schools and ask, "Who did you use to design 'X'?"

[hettinger_rl 1,423]

16 minutes ago, stumpygremlin said:

I'm sure that, and that they somehow have a good portfolio. They've done work for Alabama, Arkansas, three U. of California campuses, Colgate, Delaware State, Fordham, Brown, Harvard, Houston, Iona, James Madison, Lafayette, LSU, Ole Miss, NC A&T, W&M, and University of Washington. That's four SEC schools in their profile, an Ivy, two Pac-12 schools, among others. So that, I'm sure, does carry some cachet that helps them get work. Likely AD's go to their counterparts at various schools and ask, "Who did you use to design 'X'?"

It seems like some of that would back fire though. How many of those re-branded not long after or had to update the work? I know that of those SEC schools; Alabama just had them do an ad campaign and the other three were logo/wordmark work: Ark- still uses the side facing razorback and ditched the rest, Ole Miss- Still uses the "Ole Miss" mark, haven't seen any of the rest anywhere, LSU- Still uses an altered version of the LSU monogram and the "fighting tigers" mark, ditched "toonsies the tiger."

[henburg 1,507]

On 10/31/2019 at 10:14 PM, RyanMcD29 said:

Looks like Cortland's getting a revamp. Kinda odd to see them change their Block C essentially to the same one as Cornell and Colgate given they're all in the area, though (granted Colgate's been using the vintage C a lot more this year so far)

 

Are we sure deviantart didn't do this one? yeeeeesh 

[TornadoGTS 318]

PDW always seems to have really thin line weights, it makes it look like clip art or an illustration as someone mentioned. I mean the old one wasn't amazing, but this new one makes it look better.