Scrumptious Ham Posted February 16, 2020 Share Posted February 16, 2020 I automatically disqualified any slug logo that had their eyes in the wrong spot. It bugs me more than it should. 1 Quote Link to comment Share on other sites More sharing options...
Earl Posted February 17, 2020 Share Posted February 17, 2020 On 2/15/2020 at 9:08 AM, ren69 said: UC Santa Cruz athletics & recreation is refreshing it's brand identity. Logo sketch samples can be seen & voted on in the link below. https://docs.google.com/forms/d/e/1FAIpQLSeaV_fIXGR1rjVsc8eI55lBwxLh_4DBYk_vLxr50a86GTiHSA/viewform Can you keeping share the link each month? I'm interested in how this progresses. 1 Quote Link to comment Share on other sites More sharing options...
ren69 Posted February 17, 2020 Share Posted February 17, 2020 1 hour ago, Earl said: Can you keeping share the link each month? I'm interested in how this progresses. Sure, as soon as I see they have posted an update I will share it here. Quote https://www.behance.net/Ren1969 https://twitter.com/Ren1969_Rene Link to comment Share on other sites More sharing options...
SportsLogos.Net News Posted February 17, 2020 Share Posted February 17, 2020 Purdue University Unifies Academics, Athletics Under Motion P Logo February 17, 2020 - 17:10 PMPurdue University quietly unified its academic and athletic brands under one mark last month as it looks to take its “next giant leap” into the future. Using a play off the words graduate Neil Armstrong said moments after he took […] Read More... Quote Sports Logo and Uniform news, rumours, and history at SportsLogos.Net News Link to comment Share on other sites More sharing options...
ren69 Posted February 25, 2020 Share Posted February 25, 2020 https://twitter.com/ucsc_ath_rec/status/1232032529001132034?s=19 https://twitter.com/ucsc_ath_rec/status/1232078091796783105?s=19 https://twitter.com/ucsc_ath_rec/status/1232125573876666368?s=19 1 Quote https://www.behance.net/Ren1969 https://twitter.com/Ren1969_Rene Link to comment Share on other sites More sharing options...
ren69 Posted March 3, 2020 Share Posted March 3, 2020 UC Santa Cruz Design phase 2! https://twitter.com/ren1969_rene/status/1234854528656248833?s=19 https://twitter.com/ren1969_rene/status/1234858983468519429?s=19 1 Quote https://www.behance.net/Ren1969 https://twitter.com/Ren1969_Rene Link to comment Share on other sites More sharing options...
Maroon Posted March 3, 2020 Share Posted March 3, 2020 This just in: Indiana State's classic, iconic logo has been abandoned for this trash. Edit: Their new style guide for their wordmark - https://gosycamores.com/documents/2020/3/2//ISU_Style_Guide.pdf 1 Quote StL Cardinals - Indy Colts - Indiana Pacers - Let's Go Blues! - Missouri State Bears - IU Hoosiers - St Louis City SC Link to comment Share on other sites More sharing options...
HOOVER Posted March 3, 2020 Share Posted March 3, 2020 3 minutes ago, Maroon said: This just in: Indiana State's classic logo has been abandoned for this trash. Are you saying this new logo is worse than the previous? 1 Quote Link to comment Share on other sites More sharing options...
Maroon Posted March 3, 2020 Share Posted March 3, 2020 2 minutes ago, Volt said: Are you saying this new logo is worse than the previous? What I am saying is that their old logo was classic and iconic. Their new logo is terrible. A clean up of what they had would be much better than a complete overhaul. 5 Quote StL Cardinals - Indy Colts - Indiana Pacers - Let's Go Blues! - Missouri State Bears - IU Hoosiers - St Louis City SC Link to comment Share on other sites More sharing options...
leopard88 Posted March 3, 2020 Share Posted March 3, 2020 It looks the blue is a little darker too. A cleanup of the old one might have worked. However, tradition is almost the only thing it has going for it. The arched Brush Script lettering is terrible. Overall, I like the new logo and word mark. I only have two criticisms/comments: 1. I'm surprised there is no tertiary mark that just includes the I and the state outline. 2. I think this might have worked even better if the I matched the rest of the wordmark. This is particularly noticeable with the secondary mark. The style of the I doesn't seem to lend itself easily to a full alphabet, so the best option would probably be to match the I to the new wordmark. 7 Quote Most Liked Content of the Day -- February 15, 2017, August 21, 2017, August 22, 2017 ///// Proud Winner of the CCSLC Post of the Day Award -- April 8, 2008 Originator of the Upside Down Sarcasm Smilie -- November 1, 2005 Link to comment Share on other sites More sharing options...
Maroon Posted March 3, 2020 Share Posted March 3, 2020 18 minutes ago, leopard88 said: It looks the blue is a little darker too. A cleanup of the old one might have worked. However, tradition is almost the only thing it has going for it. The arched Brush Script lettering is terrible. Overall, I like the new logo and word mark. I only have two criticisms/comments: 1. I'm surprised there is no tertiary mark that just includes the I and the state outline. 2. I think this might have worked even better if the I matched the rest of the wordmark. This is particularly noticeable with the secondary mark. The style of the I doesn't seem to lend itself easily to a full alphabet, so the best option would probably be to match the I to the new wordmark. The old brush script definitely needed updating. But they could have at least kept it as a script, but more legible. The block letters just really don't work for me in this case, the shape for the state looks bizarrely not like Indiana, and I could have done without the "I" being present in the logo at all. EDIT: I think that, upon further reflection, it's not even the individual elements that I dislike. I wouldn't dislike that font elsewhere. There's nothing inherently wrong with the I they included. It's that it all doesn't seem cohesive to me. It looks like a mishmash of three different elements that don't really go together layered on top of each other. Maybe that means once I get used to it I'll like it more. The reason I'm saying this is I actually find their full wordmark acceptable if not even good. It's the primary logo I don't find appealing. 4 Quote StL Cardinals - Indy Colts - Indiana Pacers - Let's Go Blues! - Missouri State Bears - IU Hoosiers - St Louis City SC Link to comment Share on other sites More sharing options...
dawgfan Posted March 3, 2020 Share Posted March 3, 2020 My biggest gripe with the new Sycamores logo is the angular simplification of the state outline.I suppose it reads a little cleaner when reproduced in a small format like a social media profile image, but it just looks too sharp and angular for what it's supposed to represent IMO. Quote Link to comment Share on other sites More sharing options...
sportsfan7 Posted March 4, 2020 Share Posted March 4, 2020 4 hours ago, dawgfan said: My biggest gripe with the new Sycamores logo is the angular simplification of the state outline.I suppose it reads a little cleaner when reproduced in a small format like a social media profile image, but it just looks too sharp and angular for what it's supposed to represent IMO. Teams oversimplifying state borders has always been a pet peeve of mine. Especially since the sycamores already had a perfectly good outline to work with. 1 Quote Link to comment Share on other sites More sharing options...
henburg Posted March 4, 2020 Share Posted March 4, 2020 The Indiana State Sycamores going for an edgy, modern look is just misguided. Embrace something fun and vintage. 7 Quote Link to comment Share on other sites More sharing options...
mafiaman Posted March 4, 2020 Share Posted March 4, 2020 8 hours ago, Volt said: Are you saying this new logo is worse than the previous? Yup, that’s exactly what he’s saying. I’ll second his motion. 1 Quote Link to comment Share on other sites More sharing options...
SportsLogos.Net News Posted March 4, 2020 Share Posted March 4, 2020 Indiana State Sycamores Introduce New Athletic Branding March 4, 2020 - 00:58 AMIndiana State University on Tuesday morning unveiled new athletic branding that includes an updated logo, wordmark and associated fonts. “This is an exciting day for Sycamore Athletics as we position ourselves for the future while also paying respect to the […] Read More... Quote Sports Logo and Uniform news, rumours, and history at SportsLogos.Net News Link to comment Share on other sites More sharing options...
8BW14 Posted March 4, 2020 Share Posted March 4, 2020 A sycamore is a pretty unique tree with a distinctive leaf shape: You’d think Indiana State would be all over using it in their branding. I’ll echo the sentiment about the oversimplification of the state outline. It really doesn’t even look like Indiana anymore. The old logo wasn’t great but I think I’d take it over what is replacing it. 2 Quote Link to comment Share on other sites More sharing options...
panthers_2012 Posted March 4, 2020 Share Posted March 4, 2020 1 hour ago, 8BW14 said: It really doesn’t even look like Indiana anymore. It's not Indiana, it's a boot! Quote Link to comment Share on other sites More sharing options...
mafiaman Posted March 4, 2020 Share Posted March 4, 2020 9 hours ago, panthers_2012 said: It's not Indiana, it's a boot! It’s pronounced “about” (uh-bout). Silly Canadian accents... 4 Quote Link to comment Share on other sites More sharing options...
the_grateful_ted Posted March 4, 2020 Share Posted March 4, 2020 Some of their secondaries from this rebrand that use the sycamore leaf are actually pretty slick, surprised they’ve never attempted to capitalize on it. Lots of potential for a classic looking, unique brand (I get the state-outline is a “classic”, I’ve never been too enamored by it) Quote Link to comment Share on other sites More sharing options...
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