simtek34

Burger King Logo Discussion.

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Possible hopeful switch? Most likely a Super Bowl Ad Thing.

kSyVpONJ_400x400.jpg

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EDIT: 06/30/2019. Previously named “Burger King using Throwback Logo on Twitter.” Now “Burger King Logo Discussion.”

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10 hours ago, simtek34 said:

kSyVpONJ_400x400.jpg

 

 

No.

 

If they want to change and modernize/clean up that one, cool. But as it is, that thing is horrendously outdated. The text looks like someone did a Live Trace on a pixelated 100x100 scan.

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1 hour ago, sc49erfan15 said:

 

No.

 

If they want to change and modernize/clean up that one, cool. But as it is, that thing is horrendously outdated. The text looks like someone did a Live Trace on a pixelated 100x100 scan.

 

So basically, you'd prefer this:

burger_king_logo_28211.jpg

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9 minutes ago, neo_prankster said:

 

So basically, you'd prefer this:

burger_king_logo_28211.jpg

It's weird - I think this logo feels so dated and staid, but the existing BK logo feels awfully dated as well - a relic of the late-90s.

 

I always thought that BK didn't take advantage of the many visual opportunities afforded by its name, at least within its logo. I like the crown concept they have going on with this restaurant in Mexico though.

 

1920px-Burger_King_Chalco.jpg

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17 minutes ago, neo_prankster said:

 

So basically, you'd prefer this:

burger_king_logo_28211.jpg

 

Huh. I looked it up and apparently BK used that logo from 1994-1999. I had no idea.

 

I would've been 7-12 during that time, so I should definitely remember it... but I don't. I don't think any (or, possibly, few) of the BKs in my area ever upgraded to that logo. I remember them going straight from the older (1969-1994) one to the one they're currently using.

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The current Burger King logo is terrible, with pointless tilting and the addition of faux-3D in the shine on the buns (Why shine? Buns aren't shiny.) and a motion line (Why? Your burger isn't spinning when you eat it.).

 

They need to return to the classic logo, which was straightforward in its 2-dimensionality, and had very friendly type.

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The "Vintage white" background would seem that this is only temporary and going through their facebook profile pictures they have done it before.

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I just noticed another flaw that all of their logos have always had. Their logos all use 2 hamburger bun tops. The bottom bun is supposed to be a little flatter, less round kind of, you know what I'm saying? If a rebrand is in the cards, they really should take that oppurtunity to fix that.

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yea i would bet this leads into a Super Bowl ad. probably nothing permanent, just part of a campaign. 

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My guess is to promote Burger King to Doordash

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They'll probably just update the retro logo to the letters "BK" and call it a day.

 

They'll be lowercase and in a sans-serif font, too. 

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It’s because of the Andy Warhol commercial, which I personally enjoyed.

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Hungry Jack's (the Australian Burger King) still uses the classic logo. They never adopted the pseudo-3D one.

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On 2/4/2019 at 5:28 PM, KRZYBDGRZ said:

It’s because of the Andy Warhol commercial, which I personally enjoyed.

I didn't understand that commercial. What were they going for?

(Full disclosure, I didn't know that that was Warhol until my dad told me. I'm 32.)

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11 hours ago, stumpygremlin said:

I didn't understand that commercial. What were they going for?

(Full disclosure, I didn't know that that was Warhol until my dad told me. I'm 32.)

I think they were trying to break the cycle of flashy ads with an ad that had almost no audio. (I recognized him right away, I’m 18 but have also passed a art history class)

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This commercial is not even a commercial, they used short clip from 1982 Danish director Jorgen Leth movie called "66 scenes from America". Here is full version of Warhol eating a Whooper (he prefered Big Mac by the way):

 

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12 hours ago, EddieJ1984 said:

They have reverted back to their crappy current logo.

Booooo

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Since I revived this thread, Burger Iing is now going by “Stranger King” with the old logo for Stranger Things. They keep teasing us, but... 

 

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