Sodboy13 4,543 Posted November 15 Christ, I hope not. 3 Quote Share this post Link to post Share on other sites
Buc 1,571 Posted November 15 What is that even supposed to be??? And they wouldn't possibly can one of the best crests in MLS for THAT, would they? 4 Quote Share this post Link to post Share on other sites
schlim 258 Posted November 15 It reminds me of seeing the logo histories of some English teams, which have minor variations of a swallow or deer for 60-80 years then suddenly change to some modern design in the 70s, before switching back to a modernized version of an old logo 20 years later. On it's own, it's fine, and could really be a launching pad for some nice uniform elements - an argyle pattern, etc. But the problem would be in 2 years that would get shelved for some Adidas or nike template that looks like denim or a false sash or something, only to replaced by another radical redesign in another 2 years. I don't really have any attachment to the current logo besides knowing it's a fireman's cross. I guess it still is? For now? 5 Quote Share this post Link to post Share on other sites
Ice_Cap 16,237 Posted November 15 What that hell was that? 3 Quote Share this post Link to post Share on other sites
aawagner011 1,646 Posted November 15 Has to be fake, right? That’s terrible. A few months ago, there was another possible leak, but I don’t think anyone could ever verify the authenticity. But it’s much better than the above design. It has way too many outlines but the core idea is good. 7 Quote Share this post Link to post Share on other sites
Dolphins Dynasty 1,963 Posted November 15 The firemen cross is cool. Why would you get rid of it for a dumb roundel? 7 Quote Share this post Link to post Share on other sites
Sodboy13 4,543 Posted November 15 1 hour ago, aawagner011 said: Has to be fake, right? That’s terrible. A few months ago, there was another possible leak, but I don’t think anyone could ever verify the authenticity. But it’s much better than the above design. It has way too many outlines but the core idea is good. Before Hauptman sold his stake to Mansueto, the rumors were hot and heavy that the team would undergo a full rebrand to "Chicago City" for the move to Soldier Field. This is almost certainly somebody's concept, because it would clearly get the entire league sued out of existence. 3 Quote Share this post Link to post Share on other sites
Davey 188 Posted November 15 Well, If I'm going to review this logo I'd say it certainly is on "fire". 2 Quote Share this post Link to post Share on other sites
Gothamite 17,769 Posted November 15 5 hours ago, aawagner011 said: Has to be fake, right? That’s terrible. A few months ago, there was another possible leak, but I don’t think anyone could ever verify the authenticity. But it’s much better than the above design. It has way too many outlines but the core idea is good. That one was a fan concept. 1 Quote Share this post Link to post Share on other sites
Bucfan56 8,829 Posted November 15 6 hours ago, schlim said: On it's own, it's fine No, it’s really not. It sort of reminds me of Ween’s logo 6 Quote Share this post Link to post Share on other sites
the admiral 20,947 Posted November 15 That logo looks terrible. It looks like they meant to split the difference between a Chicago flag star and a fire, achieving neither. It looks like a crown. As bad as or worse than the Chicago Cubs City concept. 3 Quote Share this post Link to post Share on other sites
schlim 258 Posted November 15 4 hours ago, Bucfan56 said: No, it’s really not. It sort of reminds me of Ween’s logo Do you have something against Ween? 1 Quote Share this post Link to post Share on other sites
Wings 1,993 Posted November 15 11 hours ago, Sodboy13 said: Christ, I hope not. That logo belongs on a 1970's World Football League helmet. Bleh. 8 Quote Share this post Link to post Share on other sites
Dilbert 629 Posted November 15 That makes Nashville SCs MLS logo look good. Big oof! 0 Quote Share this post Link to post Share on other sites
mr.negative15 810 Posted November 15 I don't get this whole rebrand the Fire thing. It's a good name. The current shape of the logo is really great for for a soccer crest. Even the red shirt with the white stripe across the front is great and unique to the fire. The problem has never been the brand, don't "fix" the part that's not broken 11 Quote Share this post Link to post Share on other sites
Bucfan56 8,829 Posted November 15 11 minutes ago, schlim said: Do you have something against Ween? Oh, absolutely not. The Mollusk is one of my favorite albums of all time. I just thought the spikes at the top reminded of that logo The Ween logo is WAY better, too. 1 Quote Share this post Link to post Share on other sites
MJWalker45 3,798 Posted November 15 11 hours ago, Sodboy13 said: Christ, I hope not. Go home Torquay! You're drunk! 7 Quote Share this post Link to post Share on other sites
BigRed618 688 Posted November 15 Fire's crest doesn’t need to be changed. It needs to be tweaked. Looks to me there’s a little more gray than there needs to be. 0 Quote Share this post Link to post Share on other sites
gosioux76 746 Posted November 15 Any idea why the tweet says "image #69"? Is it feasible that this is one of several drafts of a potential new logo and not necessarily THE new logo? 1 Quote Share this post Link to post Share on other sites
Sodboy13 4,543 Posted November 15 "Cursed image #xxx" was a popular meme at one time. 2 Quote Share this post Link to post Share on other sites
