TrueYankee26 Posted December 5, 2019 Share Posted December 5, 2019 Viacom and CBS complete their merger today and this is their logo Quote Link to comment Share on other sites More sharing options...
Walk-Off Posted December 5, 2019 Share Posted December 5, 2019 As boring as that logotype is, I give credit to ViacomCBS for at least trying for a "merger of equals" approach to the wordmark. On one hand, "VIACOM," in addition to coming first in the basic name of the merged company, is in a more eye-catching shade of blue (at least on light backgrounds) than "CBS." On the other hand, the logotype is in a font that CBS has used almost continuously since 2010 or so, and a bit of the negative space that hugs the outside of the "C" in "CBS" covers part of the "M" in "VIACOM." 2 Quote Link to comment Share on other sites More sharing options...
neo_prankster Posted December 5, 2019 Share Posted December 5, 2019 All I see is Viacombs. 2 Quote Link to comment Share on other sites More sharing options...
Burmy Posted December 5, 2019 Share Posted December 5, 2019 I'm mostly looking forward to seeing how that logo's gonna look in the Paramount logo's byline as "A ViacomCBS Company"... 2 Quote Link to comment Share on other sites More sharing options...
Ferdinand Cesarano Posted December 5, 2019 Share Posted December 5, 2019 Eye or go home. 6 Quote Link to comment Share on other sites More sharing options...
TBGKon Posted December 5, 2019 Share Posted December 5, 2019 The wordmark is setup perfectly to replace the O in Viacom with the eye.....would be a nice nod. 2 Quote Link to comment Share on other sites More sharing options...
the admiral Posted December 5, 2019 Share Posted December 5, 2019 CBS in anything but Bodoni or the old CBS Sports font looks wrong to me. Too casual! 6 Quote Link to comment Share on other sites More sharing options...
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