ldconcepts

NHL Refresh (Series Completed)

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The Avalanche's 90s classic A logo is modernized, incorporating two mountains forming the A and a puck-less swoop. The jerseys are also modernized, completing the team's transition to a maroon and navy blue colour scheme.

 

C&C appreciated!

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I love the logo, but the jerseys feel a little sparse. The away needs more blue, and the home would be better without the yoke, in my opinion.

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I think the yoke on the dark jersey works, sort of a "snow-capped mountain" deal. My issue is actually the white jersey; it could really benefit a lot from having a navy blue yoke. There's a fair bit of navy blue on the logo and basically none on the actual jersey besides thin stripes and the NOB. On a blank jersey, the white could end up a little overpowering.

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The Penguins keep their tried-and-true formula of a penguin in a golden triangle, but bring back the penguin's scarf. On both the logo and jerseys, the bridge pattern emphasized during the 2017 Stadium Series is used.

 

C&C appreciated!

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Tampa Bay brings back silver and black, with a refined lightning bolt-in-a-circle logo and less Leaf-like jerseys.

With that, I'm done my initial take on all 32 teams, though I'll be going through them alphabetically for updates based on your feedback.

 

C&C appreciated!

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That penguins logo and jersey concept might be your best one. Super unique design. I would love to see what you would do for a powder blue alt on that. I have a weakness for the powder blue.

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First in the string of updates are the Ducks, where I moved around the colours in the logo to fix the contrast issue.

 

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I get the idea with the A in the duck's foot, and in isolation it's a good design, but there's a very easy and unfortunate Mooterus 2.0 potential here.

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7 hours ago, seasaltvanilla said:

I get the idea with the A in the duck's foot, and in isolation it's a good design, but there's a very easy and unfortunate Mooterus 2.0 potential here.

I think of the A were less rounded it would help with that

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On 3/9/2020 at 5:02 PM, seasaltvanilla said:

I get the idea with the A in the duck's foot, and in isolation it's a good design, but there's a very easy and unfortunate Mooterus 2.0 potential here.

 

On 3/10/2020 at 12:18 AM, Midwest_surfer said:

I think of the A were less rounded it would help with that

A or B?

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2 hours ago, ldconcepts said:

 

A or B?

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Logo B looks great. The A in Logo A is a bit fat.

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On 12/9/2019 at 2:22 PM, ldconcepts said:

Next up is Chicago.

 

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The Blackhawks' traditional Native head is replaced with a C and two feathers, which are now two-tone and have bolder strokes. Tradition isn't abandoned, as stripes reminiscent of old barberpole-style jerseys are found on the shoulders, matching the hems and sleeves.

 

C&C appreciated!

This one almost looks like if the Blackhawks decided to rebrand to look like their AHL affiliate Rockford. For what it’s worth, I loves the Ice Hogs branding with the R I just don’t know how I feel seeing the Hawks without their colors.

Quote

 

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On 3/6/2020 at 7:10 AM, ldconcepts said:

2855c785823969.5e601ca69a5e3.png

 

The Avalanche's 90s classic A logo is modernized, incorporating two mountains forming the A and a puck-less swoop. The jerseys are also modernized, completing the team's transition to a maroon and navy blue colour scheme.

 

C&C appreciated!

Have you tried to make the flurry that goes across the mountain white? Or silver? That way it could look more like snow and be an Avalanche? 

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Logo needs work. The swoosh effect coming around the mountain is, rough. I don't get it honestly. Part of the allure to the Avalanche logo is the hidden C coming around the mountain. This  "S" shape doesn't make sense to me? 

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Here's my update for the Bruins, fixing the "stocks" issue.

 

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I'm satisfied with my Sabres and Avalanche concepts...

 

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I also revamped my Flames concept to get rid of the protruding outlines, and added some much-needed white.

 

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C&C appreciated!

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Carolina and Chicago both get slight logo updates...

 

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... while Columbus and Dallas are left as is.

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C&C appreciated!

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Detroit and Edmonton are finalized...

 

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while Florida is overhauled to look less like a "demented seal"...

 

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LA's art deco pattern is simplified and its purple stroke increased.

 

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C&C appreciated!

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Minnesota and New Jersey are finalized...

 

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Montreal's logo is cleaned up...

 

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... though Nashville still needs work. C&C appreciated!

 

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