2020 Lower League US Soccer - USL Championship, League 1, League 2, NPSL, etc

[WarriorFight]

On 12/20/2019 at 1:18 PM, Gothamite said:

I would argue that's pretty badly cracked, if not broken outright. 

 

I think it's more about fans wanting to be part of the process.

 

As they ought to be. A club with no fans is a joke, they deserve a say.

 

My own two cents, I really hate the new logo compared to the old one. I think there's room for improvement with the crest, but not the way they did it, and certainly not with what they ended up with. 

[_DietDrPepper_]

So... they’re replacing this LouCity one with another new crest and branding or are they reverting back to the old set? Or are they admitting they did bad but not doing anything about it? @gosioux76

[AnPheitseog]

10 minutes ago, BellaSpurs said:

So... they’re replacing this LouCity one with another new crest and branding or are they reverting back to the old set? Or are they admitting they did bad but not doing anything about it? @gosioux76

This is a guess. 
 

I’d guess that, given the timeline that @Bucfan56 previous said for USL, that they’d just go with the old for this season while developing a new one. Jerseys with badges, from memory, need to be in by the new year so no real time to rebrand. 

[Gothamite]

That’s fair enough.  I think the old is amateurish garbage and the new one is a vast improvement, so close to being a great badge. 
 

But I will never begrudge fans from wanting to be part of the process.  I hope that whatever comes out of this (which I doubt will be a return to the old logo) is even better. 

[Gothamite]

Maybe we should start a thread on fan revolts that stopped badge changes. That would be very interesting. 

[WarriorFight]

3 hours ago, Gothamite said:

Maybe we should start a thread on fan revolts that stopped badge changes. That would be very interesting. 

 

Watford another example. In that case I agree with them, the new logo that was up against the current one was awful by comparison. Too "modern for the sake of it" as opposed to being an evolution.

 

That *would* be a fascinating thread though.

[BigRed618]

Shame things went the way they did. There were some decent ideas here. I liked the new shape of the shield, the new colors, the flag elements, but I agree there were some rookie mistakes made here that killed it.

[SambamOverTime]

I saw @GDAWG post this a few days ago on the MLS thread, but I'm reposting it here because it's a lower league thread.

  

On 12/18/2019 at 7:13 PM, GDAWG said:

 

 

This is really stupid imo and I think I even saw someone post a solution to the USOC problem for lower league teams on there as well. Goes to show how much the USSF doesn't care about developing players and helping soccer grow in smaller communities (the whole point of soccer!)

[Gothamite]

On 12/21/2019 at 8:46 PM, Gothamite said:

Maybe we should start a thread on fan revolts that stopped badge changes. That would be very interesting. 

 

On 12/22/2019 at 12:08 AM, WarriorFight said:

Watford another example. In that case I agree with them, the new logo that was up against the current one was awful by comparison. Too "modern for the sake of it" as opposed to being an evolution.

 

ugh.

 

Thanks - let's give it a shot. 

 

 

I started with your Watford example.

[JackieMoon]

I'm to the point anymore I just refer  to a US soccer team by it's city. The naming is getting pretty lame.

[vtgco]

https://www.mlssoccer.com/post/2019/12/12/philadelphia-union-rebrand-usl-championship-side-union-ii

 

I missed it before... It looks like the Bethlehem Steel have been downgraded to the Philadelphia Union 2 

 

[jalpz9]

 

2020 EP Locomotive jersey set (USL Championship)

[MilSox]

On 1/1/2020 at 8:27 PM, vtgco said:

https://www.mlssoccer.com/post/2019/12/12/philadelphia-union-rebrand-usl-championship-side-union-ii

 

I missed it before... It looks like the Bethlehem Steel have been downgraded to the Philadelphia Union 2 

 

 

Well that's crappy. Hopefully Bethlehem Steel will be resurrected at the USL1 level.

[MrOrange]

San Diego Loyal SC partners with Adidas  (was really hoping they'd go with a smaller manufacturer that offers more custom/bespoken options)

[FiddySicks]

They went with Adidas because while those small apparel outfitters offer more in terms of customization, the resources they have available are less, and turnaround is usually a LOT longer. Republic started out using a small Italian company called Lotto, but everything took a ridiculous amount of time to produce and ship. Eventually Warren Smith (who is now in charge of Loyal) was able to swing a deal with Nike and it made our merchandise and player equipment logistics so SO much easier. I actually would’ve been really surprised had they gone with a smaller company considering the experience that front office has with that kind of stuff. 

[MrOrange]

Thanks for sharing Bucfan56.

While I can understand their reasoning, as a fan I'd rather have bespoken / custom designs, even if it means a longer turnaround and less options.

Grew up partially in Italy during the 90s and Lotto was a big gear supplier to soccer teams, both amateur and pro across Europe.

 

San Diego is revealing their first ever jersey(s) on February 13th.

 

 

[Dilbert]

Inter Miamis USL League one club now has a name, Fort Lauderale CF

 

[UnclearInitial]

Miami Beach CF of the UPSL. Busy, but very distinctive. 
 

 

[Gothamite]

On 2/1/2020 at 4:21 AM, element7ero said:

Thanks for sharing Bucfan56.

While I can understand their reasoning, as a fan I'd rather have bespoken / custom designs, even if it means a longer turnaround and less options.

 

It's not even about longer turnaround - small companies just can't produce enough merchandise, period.

 

Larger suppliers are able to bundle their various contracts together with their manufacturer factories.  Small suppliers can't do that, so they just can't order as much without incurring higher per-unit costs.

[FiddySicks]

It’s easier for companies like Nike to rectify any mistakes, too. They have basically unlimited resources at their disposal and have quick turnaround no matter where in the world you are. And even if they have to take a small hit on the front end, it balances itself out in the end. Smaller companies don’t usually have that sort of room for margin of error. I’ve this firsthand with teams ordering merchandise from smaller, (even) local suppliers. It sounds nice to support a local business and plays really well with the community, but that’s about all. It’s one of the reasons why that sort of model is something teams tend to shy away from a bit. If you can outsource it, you might as well. It’ll usually be cheaper in the long run, anyway.