vtgco

NWSL Kit Concepts (LA v2, MSN v2 added)

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Sounds like New Mexico fans are making waves in the USL, so here's a take on a women's team for the latest soccer hotbed:

 

abq_display.png

The Cranes are named after sandhill cranes, which migrate in great numbers through New Mexico. Unlike NM United, they take on a very Southwestern color scheme.

The home jersey is a hot air balloon pattern, inspired by ABQ's famous Balloon Fiesta.

The away jersey uses the iconic New Mexico chile on a kit of the brother team's colors.

 

I have one last team planned and almost ready, but if anyone has some suggestions for Atlanta designs, I might be able to get that to happen too.

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58 minutes ago, vtgco said:

Thank you for your feedback! I'm glad to hear you like Louisville's logo. I felt pretty clever with that idea.

I tried getting rid of the breaks on Toronto's home jersey, and I think it looks good but it's a bit static:

tor_home_0.png

I might need to workshop some more on it...

I think it's an improvement for sure. It's more clearly a T, which I like more than the previous version. I agree that it's still a bit static though. Do you think perhaps centering the T and doing the unique striping on both sides of the T would help? It would prevent you from putting the crest in the middle of the T and you'd probably have to get rid of the maple leaf, but maybe it'd feel less static? I think it's still a great look though.

 

Albuquerque is great. I love the home jersey with the hot air balloon inspired design, as well as the color scheme and peppers design on the away.

 

As for Atlanta ideas, the usual go-to is the phoenix rising from the ashes (I'm planning to do something like that for a baseball design soon), but there are also peach trees, Coca Cola, and the Olympics to draw inspiration from for Atlanta. And it's supposedly Hollywood Jr. I think MARVEL filmed a lot in Atlanta for their recent Captain America movies.

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On 7/20/2020 at 11:40 AM, Megildur said:

As for Atlanta ideas, the usual go-to is the phoenix rising from the ashes (I'm planning to do something like that for a baseball design soon), but there are also peach trees, Coca Cola, and the Olympics to draw inspiration from for Atlanta.

Glad to hear you like ABQ, and I'll mess around more with Toronto shortly.

 

I think the Olympics suggestion was I needed to hear to get the ball rolling for Atlanta, so now I've got that one done first!

 

And it's another re-incarnation of the Atlanta Beat:

atl_display.png

I thought there was some potential in the poorly-executed original A & note logo, but it took me a while to think of interlocking them in this slightly different way. I added the Olympic flame above the A and a record to further represent Atlanta's burgeoning music scene.

It's in Atlanta black & red with a peach color added.

 

The home jersey is inspired by the city's original Terminus name. It has air traffic, reflecting the city's airport hub status, and railyards to show its railroad history, all emanating from a central point which represents Atlanta itself.

 

The away is based on the Olympic Cauldron from the 1996 Games. It's a bit weird so let me know if there's a way to improve it.

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I guess I don't associate Atlanta with the Olympics as much as LA, St Louis, or Lake Placid. Maybe its because they happened relatively recently, or maybe because of the Bombing, I don't know. I do like the idea of a Coca-Cola theme. Its one of, if not the, most iconic American brands and has some nice potential.

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I really like the colors and the pattern of Atlanta's away jersey. sportsfan7 makes a good point about the Olympics connection that I hadn't considered before, though I think your jersey could still work as a memorial to the upcoming 25th anniversary of the Atlanta Olympics bombing. Just last year, the Oklahoma City Thunder had their own memorial jersey, so it's been done before. Still, it could be a touchy subject.

 

As for the home, it reminds me of that old Gotye song 😆 but otherwise, it's great and I like the sublimated traffic designs especially. 

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On 7/22/2020 at 9:06 PM, sportsfan7 said:

I guess I don't associate Atlanta with the Olympics as much as LA, St Louis, or Lake Placid. Maybe its because they happened relatively recently, or maybe because of the Bombing, I don't know. I do like the idea of a Coca-Cola theme. Its one of, if not the, most iconic American brands and has some nice potential.

On 7/24/2020 at 8:55 PM, Megildur said:

I really like the colors and the pattern of Atlanta's away jersey. sportsfan7 makes a good point about the Olympics connection that I hadn't considered before, though I think your jersey could still work as a memorial to the upcoming 25th anniversary of the Atlanta Olympics bombing. Just last year, the Oklahoma City Thunder had their own memorial jersey, so it's been done before. Still, it could be a touchy subject.

I guess I hadn't really thought about how that history might play into opinions on the away jersey; thanks for pointing that out. It's probably too light & fun of a design to work as a memorial jersey, so I could try something else entirely... As for the suggestion of a Coca-Cola kit, I'm a bit lost on how I'd keep it from feeling like just another ad, but I'll think on it some more.

 

On 7/24/2020 at 8:55 PM, Megildur said:

As for the home, it reminds me of that old Gotye song 😆 but otherwise, it's great and I like the sublimated traffic designs especially. 

Oh, come on, don't get that one stuck in our heads again! 😝

 

Also, I did some more work on Toronto. I tried the suggestion of centering the T and it was better but still kinda static. However, I tried it off-center with the actual curved T shape of the Toronto flag and I think it finally gets some nice motion to it!

tor_home_1.png

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And now, the last team I have planned. It's probably unrealistic for a USL1 team in a relatively small city to field an NWSL team, even with Madison's eager fanbase, but the Mingos' branding is top-notch and this series is just for fun anyways!

msn_display.png

The team just had to share Forward Madison's unique color scheme, but it embodies a decidedly different mood. The name comes from Madison's famous modern architectural landmarks, including several works by Wisconsin-born Frank Lloyd Wright and his contemporaries. The logo depicts a window from one such work, the Monona Terrace and a drafting compass with a negative-space State Capitol building.

 

The home jersey loosely draws from the horizontal design of Wright's iconic Prairie School style, specifically the Jacobs I House.

The away jersey is inspired by the floral artwork of a different creative Madisonian, painter Georgia O'Keeffe. This flower is the wood violet, state flower of Wisconsin. I had a pretty good time trying to do something a bit more detailed & realistic than I'm used to!

 

I'll probably work on some updates for Atlanta and Los Angeles before I call it a wrap, but now I want to thank you all for your suggestions and feedback during this series!

 

Here are the logos and colors of the full league, as it stands:

_league.png

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I'm glad you decided to go with Madison. I'd probably avoid FLW inspired design for them though, as he was a terrible womanizer and generally not a great dude. I'd lean into the Georgia O'Keefe inspo. 

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Everything in this thread is extremely well done. The badges, kits, everything looks amazing. You've done an amazing job in this thread.Bravo. 

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6 hours ago, mcrosby said:

I'm glad you decided to go with Madison. I'd probably avoid FLW inspired design for them though, as he was a terrible womanizer and generally not a great dude. I'd lean into the Georgia O'Keefe inspo. 

Thanks for the feedback! It's always nice to get a local opinion. Thanks for bringing this point up; that totally didn't cross my mind (and if they mentioned it during my tour of Oak Park, IL, I forgot about it... 😬)

I just drew up a quick sketch of a painting-themed version of the logo with an easel, but it doesn't have the fun beveling and negative space stuff that I enjoyed while making the drafting compass. Also I don't know if I have a good name for it... Anyways I'll try to pull that together.

 

3 hours ago, Punchy_Gungus said:

Everything in this thread is extremely well done. The badges, kits, everything looks amazing. You've done an amazing job in this thread.Bravo. 

Thank you! Glad to hear you liked it.

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Here's an update to the LA uniforms that I pulled together after the announcement of the new team, which has no Barcelona connection. They seem to be using the name Angel City and a metallic rose gold color, so I wanted to work with that.

 

la_harp_display.png

The logo is framed by a clapperboard to represent Hollywood. I wanted to do angelic symbolism without infringing on any of the Angels' historical imagery (wings & halos), so I went with a harp. Hopefully this would allow a "Harpers" nickname rather than have a confusing second "Angels" team.

 

I've kept most of the design of the jerseys, but I replaced the Barcelona red stripes on the home with the stars of the Hollywood Walk of Fame, and old gold is replaced with rose gold.

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Okay, since @mcrosby makes a good point about Georgia O'Keeffe being a more suitable inspiration than Frank Lloyd Wright, I reworked the Architects into the Madison Vanguard:

 

msn_display_2.png

This logo has an easel with a painted Madison flag and an MV monogram worked into the legs. The Vanguard name honors Madison's innovators in general rather than Wright specifically, and feels like an extension of the Forward brand.

 

I reworked the O'Keeffe flower away jersey into a swirly home jersey.

The new away takes the pattern of a muskellunge fish, a tribute to the defunct Muskies baseball team.

 

I'll plan to be back with a new away jersey for Atlanta to finish the updates for the series!

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I love Madison's colors! And Angel City's rose gold is just how I pictured it! I would love a cream and rose gold alternate.

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