Sodboy13 5,683 Posted September 26, 2020 At least the nonsense between sports branding and other corporate realms is consistent. 0 Quote Share this post Link to post Share on other sites
Morgan33 4,109 Posted September 26, 2020 Forget about all the ridiculous brand-speak, the logo is hideous. It could be argued the original needs a clean-up/simplification but I count 8 colours on this travesty... 8 Quote Share this post Link to post Share on other sites
Ridleylash 4,053 Posted September 26, 2020 What the hell is it even supposed to be? 0 Quote Share this post Link to post Share on other sites
rattyrattera 48 Posted September 26, 2020 When I first saw this I thought it was a joke 0 Quote Share this post Link to post Share on other sites
Sodboy13 5,683 Posted September 26, 2020 2 hours ago, Ridleylash said: What the hell is it even supposed to be? An escalating strawberry with Culture and Spark. 10 Quote Share this post Link to post Share on other sites
Bruhammydude 707 Posted September 26, 2020 BTW, the actual logo you see on jars of jam aren't changing, this is a logo change for the parent company, the jars will keep the same logo. 8 Quote Share this post Link to post Share on other sites
panthers_2012 1,394 Posted September 28, 2020 On 9/26/2020 at 6:54 PM, Sodboy13 said: An escalating strawberry with Culture and Spark. I don't want my strawberry to have Culture and Spark...I like my strawberry just the way it is. On 9/26/2020 at 6:57 PM, Bruhammydude said: BTW, the actual logo you see on jars of jam aren't changing, this is a logo change for the parent company, the jars will keep the same logo. I'm glad they're not using this logo on the jars...BUT I have a feeling it will eventually go on the jars. 0 Quote Share this post Link to post Share on other sites
GeauxColonels 733 Posted September 28, 2020 On 9/26/2020 at 5:57 PM, Bruhammydude said: BTW, the actual logo you see on jars of jam aren't changing, this is a logo change for the parent company, the jars will keep the same logo. That’s good to know....but even as just a new corporate logo, it’s pretty bad IMO. 0 Quote Share this post Link to post Share on other sites
Ferdinand Cesarano 4,561 Posted September 29, 2020 The great Saturday Night Live sketch riffing on the famous Smucker's slogan. 1 Quote Share this post Link to post Share on other sites
sinistas 2 Posted September 29, 2020 The "strawberry" is literally the outline of a guitar pick. 1 Quote Share this post Link to post Share on other sites